Questions
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What does the Pinterest [Love] button do?
Larry - In Pinterest, the little heart button is just like the Facebook "Like" icon. (But they had to be different, so it's a heart, meaning you love it. But not in the till-death-do-us-part way.) Here's a link on how you can like other people's pins: https://en.help.pinterest.com/entries/22980372-Pins-and-likes#like From Pinterest: What's a like? (The Heart Shaped Thing) Liking a pin adds the pin to your profile’s likes section rather than a specific board. To like a pin, hover over the pin and click on the heart icon in the top right corner. What's a pin? A pin is an image or video you add to Pinterest that leads back to the site where it was found. You can pin anything you find on Pinterest or around the web. Having lots and lots of people pin a product on your website, or an image or video on your page adds to it's social media profile, and should help with both consumer engagement and possibly rankings. Hope this helps! -- Jeff
Social Media | | customerparadigm.com0 -
Why is Moz Reporting as Duplicate Page Titles?
Hello Larry, Yes this is a problem for you, and could be harming your rankings. Google has hundreds of those review pages indexed from your domain already: http://goo.gl/Ey7w4c There are a number of ways to deal with this issue, as outlined below: 1. The quickest, easiest way to get them out of the index is to use the URL Removal Tool in Google Webmaster Tools to remove the entire /reviews/ directory from the index. Then you can place a disallow statement in your robots.txt file to block the entire /reviews/ directory from being crawled and indexed again in the future. The downside of this is that you won't get much, if any, "credit" for links pointing to those review pages. However, I doubt anyone is linking to them to begin with. 2. You could put a rel canonical tag on the review pages, which would point to the product page for which the review was left. For example, http://www.audiobooksonline.com/reviews/review.php/full/0743554337/0/name/desc would have this as a rel canonical tag: 3. You could 301 redirect the review pages to the product page, as someone else suggested, but I think this would cause all sorts of unintended errors and redirects on your reviews platform. I don't recommend this route. 4. You could use a noindex,follow meta tag on the review pages. Googlebot and Mozbot, and their respective indexes, behave differently. You're not always going to get the exact same numbers from GWT that you get from Moz.com. Use Moz.com to identify critical issues on your site, rather than expecting it to give the same broken link count, 404 error, duplicate page count, etc... as Google. I hope this helps give you some options. Also, I recently wrote an article that I think might help you: eCommerce Product Review Solutions Good luck!
Moz Tools | | Everett0 -
Do Search Engine Spiders Read Commented Out Content?
If you include any links in your comments, Google may crawl them, although they won't pass any link juice. Google is pretty aggressive above spidering any links they find, including unlinked URLs on a page and URLs in javascript, so I wouldn't be surprised if they crawled links in comments as well.
On-Page / Site Optimization | | TakeshiYoung0 -
On-Page Grader Levels
Hey Larry, The numbers you mentioned are not a grade, they are a count of the number of times that the keyword is used. The maximum grade that you can receive is A. To answer your second point, we actually do have a section to let you know when you are overusing a keyword. In the on page grad report there is a section labeled "Avoid Keyword Stuffing in Document", which will let you know if you are over stuffing a keyword. Cheers, Ryan Watson Business Development Associate | Moz
Other Research Tools | | Ryan_Watson0 -
How to Avoid Duplicate Content Issues with Google?
Hi Larry, I know it is a daunting task and it would be great if there was some tool or software to help but unfortunately I don't think you will get the results you are after using any software (let alone one that has the word spinner in its name!). Check out a recent wbf video on this subject here: http://moz.com/blog/how-unique-does-content-need-to-be-to-perform-well-in-search-engines-whiteboard-friday Long and short of it, there is no magical % number that will get you below the duplicate content bar. Even though it is daunting, realistically your only sure fire way to ensure your content is original is to make it original! I would suggest starting with your best selling/most popular products and work your way down. Probably not what you were hoping to hear!
Intermediate & Advanced SEO | | LynnPatchett0 -
Which Social Media Plugin Does Moz Use?
Hi Larry, I don't think you'll find any "plugins" on Moz. This site is one helluva of a bootstrap based custom solution. But if you're looking for a nice social plugin for wordpress - I like simple social icons.
Social Media | | SVmedia0 -
Are This Site's Backlinks Hurting Us?
As Oleg says, Panda is a content update, the situation you are describing with all those links (which I definitely think could be a problem) is a Penguin issue -- i constantly confuse the two, perhaps you did too? Do you still have the notifications you got from WWT? If this ends up needing some hot, disavow tool action this recent comment from Mr. Cutts might save you a ton of time. http://www.mattcutts.com/blog/what-to-expect-in-seo-in-the-coming-months/#comment-4405076
Intermediate & Advanced SEO | | reallygoodstuff0 -
How to See Image Metadata?
Yes, shouldn't be an issue. However, you can check image meta data through http://metapicz.com. I am not sure you can batch these up.
Intermediate & Advanced SEO | | KevinBudzynski0 -
Google's Exact Match Algorithm Reduced Our Traffic!
Now this seems like a funny deal by Google...or maybe I am missing something but .com have a better link profile then .co.uk and as far as the anchor text on links is concern yes it is keyword orientated but the reason why Google cannot penalize this is because it’s their domain name as well so it will also consider this as their brand name... The only thing that I think why.co.uk domain have a higher authority is because they are using content on the home page where as you have your website page with images only... not sure if it is going to help or not but try to add some content on the home page to see if you get any improvement in terms of ranking and traffic. Just my 2 cents!
Intermediate & Advanced SEO | | MoosaHemani0 -
How to Fix Duplicate Page Content?
Just wanted to add a note that our tools do not detect duplicates across domains or on other websites, so these warnings are completely tied to your own pages/URLs. These are "near" duplicates in our view, and Takeshi is right - there are many possible solutions. I'm guessing you can't directly combine them, from an e-commerce standpoint, but I would suggest either making a "parent" page and using rel=canonical, or just making sure there's navigation between the formats/versions and then pointing rel=canonical to the most common version (i.e. that your customers buy). Technically, this will remove one version from ranking consideration, but I think that's preferable to having 100s or 1000s of versions out there and diluting your ranking ability or even having Panda-related problems. It's one thing if you have Amazon's link profile, but the rest of us aren't so lucky.
Intermediate & Advanced SEO | | Dr-Pete0 -
Google: How to See URLs Blocked by Robots?
It seems you might be asking two different questions here, Larry. You ask which URLs are blocked by your robots file. You then answered your own question by listing the entries in your robots file which are the actual URLs that it is blocking. If in fact what you want to know is which pages exist on your website but are not currently indexed, that's a much bigger question and requires a lot more work to answer. There is no way Webmaster Tools can give you that answer, because if it was aware of the URL it would already be indexing it. HOWEVER! It is possible to do it if you are willing to do some of the work on your own to collect and manipulate data using several tools. Essentially, you have to do it in three steps: create a list of all the URLs that Google says are indexed. (This info comes from Google's SERPs.) then create a separate list of all of the URLs that actually exist on your website. (This must come from a 3rd-party tool you run against your site yourself.) From there, you will use Excel to subtract the indexed URLs from the known URLs, leaving a list of non-indexed URLS, which is what you asked for. I actually laid out this process step-by-step in response to an earlier question, so you can read the process there http://www.seomoz.org/q/how-to-determine-which-pages-are-not-indexed Is that what you were looking for? Paul
Intermediate & Advanced SEO | | ThompsonPaul0 -
Would Google Call These Pages Duplicate Content?
I'm confused. When a book goes out of print, does the URL change to this long OOP html page? Or does that book's URL then redirect to this page? Or *(shudders) do you make the OOP page re-titled to whatever the OOP book's page was? If it were me I'd do the first scenario here. It's essentially the same concept as a 404.
Technical SEO Issues | | jesse-landry0 -
Google Panda This Past Weekend Impact
Yes, my website was hit pretty hard (again), and it is pretty weird considering we begun a big cleanup of duplicated contents 5- weeks ago, and we actually expected to have some good results from this last update!
On-Page / Site Optimization | | fablau0 -
State Abbreviations and/or Fully Spelled Out?
"would the formats with the highest results (2400 & 3600) ALSO include all the results in the lower number formats?" The search volume information provided is Local Monthly Searches based on Exact Match. You can read more about Exact Match here: http://support.google.com/adwords/answer/2497825?hl=en "In cases where you want to mention the state, would presenting it like this be harmful?" Each time you add a new term to a title tag, you are increasing the page's relevancy to the new keyword at the cost of decreasing it to the previous keyword. Let's enter the theoretical world where all things are equal: Title 1 - Homes for rent in orlando Title 2 - Homes for rent in orlando fl Title 3 - Homes for rent in orlando fl | florida The problem with the 3rd option is it would never result in an exact match, which is the strongest relevancy boost possible. Personally, I cannot think of a scenario where I would ever use such a format. All things being equal, if a user search for "homes for rent in orlando" then the first title wins (i.e. ranks highest). If a user searches for "homes for rent in orlando fl" then the second title wins. The reality is this keyword is so competitive that anything short of a perfect match is not likely to get you in to the top 5 results. Homes.com, Trulia.com, craigslist.org, Realtor.com, rentals.com, ForRent.com, etc. These are the sites which rank for the term. In fact, if you don't break the top 3 results, then the local results push you so far down the page, you might as well not exist. When optimizing a title tag, the approach I take is to think as if I needed to rank #1 for the term. Once you achieve that goal, you can change your strategy and diversify. Until then...eye of the tiger.
On-Page / Site Optimization | | RyanKent0 -
Best Shopping Cart Recovery Service?
Shopping cart recovery services I've heard good things about is UpSellIt. You can also run retargeting ads to serve display banners with offers like "Come Back & Save 20% Use Coupon Code XYZZZ." I've found retargeting to produce positive ROI consistently. I'm not sure I understand the question about the best ecommerce converting sites? Conversion rates vary drastically by vertical/niche so if you are having conversion issues you should probably have someone help with a usability analysis and some conversion rate optimization tips. I highly recommend using Visual Website Optimizer to A/B test your changes before pushing forward any new variations of your site.
Conversion Rate Optimization | | Ties.com0 -
How to Improve Conversions?
Larry, We would take a look at what Amazon is doing and try to copy it to the utmost...as they are obviously an e-retailer that has the most successful. Here are a few thoughts after visiting your website, Let customers know how much they're saving. Amazon lists every price as 23% off list price, why don't you do the same? Your checkout now button is buried on the bottom of the checkout page, at first glance I couldn't find it. Speaking of not finding your checkout button, your cart page has waaaay too much information. You ask for me to edit quantity, enter credit card type, sign up for newsletter, and choose shipping all on the same page. I'd break this down a little bit. and maybe use multiple pages or at least get rid of "sign up for newspaper on every page".
Conversion Rate Optimization | | TheeDigital0 -
Can Sitemap Be Used to Manage Canonical URLs?
Your sitemap.xml can't be used to solve this issue, Larry. The sitemap is only used to tell the search engines which pages exist on the site, not what to do if many of those pages share similar content. In your case, likely the best approach is to use the rel=canonical tag to inform the search engines that you aware that the different formats of the audiobooks share similar descriptions, and to pick one format to be the primary page. Once you've determined the primary page, the other formats' pages would use the canonical tag in their headers to point to the primary page. This essentially tells the search engines "these other pages are useful to the user, so I don't want to hide them, but they are really variations of the primary page, so assign all their value to the primary page, please". This process is only a suggestion to the search engines, but it is usually heeded. The only real alternative would be to combine all the different format pages into one page with a description of the book, then listing the other formats and their prices. Kinda doubt your eCommerce system would allow this "out of the box". (You would then 301-redirect all the other format pages to the new main page.) As for the fact that the book descriptions are the same as the publisher's and all the other sites - the only way around this is to write your own custom descriptions. There are many reasons the other sites could be ranking well even with those duplicate descriptions, ranging from better overall site authority, to having been online longer, to having better, more powerful incoming links. It's a tough spot to be in, but you could start by rewriting the descriptions for, say, the top 25 books (according to your Analytics and your own instincts for which ones are the most valuable sales) and see if that results in an improvement to rankings and conversions. One other way to beat the duplicate content in this case would be to get customers to leave reviews which are included on each page. These reviews would be different from other sites, making the overall content look different to the search engines. But this is also a lot of work to get to scale up as your customers must be encouraged to come back to your site at a later date to leave the review. Hope that helps; Paul
On-Page / Site Optimization | | ThompsonPaul0 -
No Info on My On-page Optimization Scan Reports
Did you add keywords to your campaign? Try going to your campaign. Click "on page" and then select "report card". Is it possible for you to test the optimization of a page here?
Moz Tools | | alsvik0 -
How To Increase Back Links
Larry, I think the question you really should be asking yourself is: Why should anyone bother to link to me? Once you can answer that question you'll find it a lot easier to build or "earn" links to your website. As for Link Building tools I recommend that you use Open Site Explorer or Majestic SEO to start to learn what types of content in your niche gets linked to the most, and then create a better resource than them or approach an old concept that was covered in a piece of content from a new angle. I could literally write for hours on link building and link building techniques but if you can answer that first question you're in a better place than 75% of people who come to me for link building advice.
Link Building | | ChrisDyson0