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You're sending a few mixed signals via hreflang. I need to ask a few questions.

• Are you geotargeting www.allsaints.com to the UK?
• Where are you located?
• How did you do the search attached? From what country? Incognito?

How long has the site been up? What about IP?

Good content and links are how you build a good strong site, but there are many other factors at play here. It seems from SEM Rush that IP has been around a bit longer and might be ahead of you in terms of business development on the web (marketing, link building, outreach, etc.).

Are you focusing on one area of printing in particular? What do your goals look like?

I think the API will help, but for the same date range, no filters, etc, the data shouldn't have changed. BUT Google has been known to edit their Search Console data, or they have in the past when they found discrepancies. There are any number of reasons why, but I am sorry we couldn't nail it down for you. I really do think the API will help. Best of luck!

No, it doesn't change my answer, but it's a good distinction to make. It sounds like the international expansion is in process. If the client needs geo-targeted content (sounds like they might), the countries need to be treated differently. Each subfolder as it's own site really. But it sounds like the translation is a good place to start for the time being.

For the mobile, my answer remains the same. There isn't anything other than making the translated content mobile or responsive that will help the traffic.

Ooohh!!!! Yes, I did misunderstand. I think the discrepancy here is that the CSV download only downloads part of the total data, the first thousand rows to be exact.

For example, in an account I have access to right now, for the last 30 days Search Console shows 35,145 clicks and over a million impressions. The download shows, upon summation of the data, 404,923 impresssions and 20,309 clicks.

You can't use the download to use as an overall view. The API should give you more accurate numbers.

Lots going on here. First, let me clarify, your client's desktop content is only translated? They don't change the content and the offerings don't change by country? There is a very important distinction here. Language and country are two different things.

Regardless, if the mobile site is only in English, because of mobilegeddon, if they think they are penalized, it's because they lost mobile traffic or are seeing declines. This is only because there is not good mobile content in the users language. Once that is available, I expect the traffic will rise. It's not a penalty like duplicate content isn't a penalty, it is just not optimal.

For anyone doing brand searches, I think the answer is it depends. If Google thinks the user is okay with the English mobile site, they will show that. If the user has only ever searched in their particular language, and that's not available on mobile, they might show the desktop local site (better but not perfect) or they might test showing the English mobile site. I think you'll see both over time until the mobile issue is fixed.

Yeah, there had to be something off with the dates pulled or something like that. It's always possible that the data came out wrong but more than likely something was missed in the report pulling. Human error and all. I've done it so many times myself.

If I might recommend, if you have the resources, pull this data from Search Console directly, rather than GA. Using their API, you can pull it directly: https://developers.google.com/webmaster-tools/?hl=en

This might be helpful: http://searchwilderness.com/gwmt-data-python/

Let me get this right before I start answering.

You have one article having an issue (just one) that is AU and UK, has hreflang implemented, is indexed for keyword searches but not showing for site: searches in Google. Few questions.

1. Have you geo-targeted the subfolders for AU and UK?
2. What version of Google are you using to check indexation?
3. When you say you checked internal links for both, how did you do that?
4. Your own site search (searching on your own site) does not return the UK article? Or do you mean that the site: search is not bringing up the UK article?

Can you add screen shots of your report download settings? Is this report automatic? Is is from a GA dashboard or pulled by hand every month?

I suspect something might be going wrong with the report pulling from GA.

That data should be straight from Search Console when you link your GA account with Search Console. Can you compare your reports from GA in August with the same data in Search Console? Is that different? What about what you see in Search Console vs what you see on screen in GA? Let's start there.

Brand Name - do you have a turkish ccTLD or subdomain or subfolder you can look at Search Console for? This is to check that the top brand name search is what you mentioned. You can confirm that in the search queries area of search console. Once you've confirmed that is what people use, use that. Don't add Turkey if the name is different enough.

I would hyphenate a name like that. People don't type in FB urls and the hyphenation makes it more understandable.

No apologies needed, happy to help!

Hi Dan,

Long Description: Naturally having something written for FB would be best, but I don't think it's going to hurt if it's the same. The Facebook page and Homepage are two very different pages, so there shouldn't be a duplicate content issue. Is there any way to have someone at the client rewrite it for you? An assistant, etc?

As for Mission and General About, leave those alone until you need them. It's best to have everything filled out of course as it gives the room to add different ways to describe the company, but it's not going to make a big difference.

Vanity URL: Always the brand name. Always. If the customers in Turkey called it something different (translated words) use that. If they call it the English name, then you'll want to keep that plus Turkey if the focus market is in Turkey

Hope this helps!

You would be able to set up a custom segment using the defined Event Label, Action, and/or Category you set up. Then to see how many convert, you just change the segment to that new segment you made and look at conversions.

That sounds a little vague, but does it make sense to you?

Hmmm, then this is most likely a Bing over-optimization issue. Like I said before, they are infinitely pickier and they don't communicate as much.

Your URLs stayed the same, but did you add any content in the redesign? Are you willing to share the site with us?

Sorry for my delay in replying.

The URL builder is meant for external campaigns. I would be worried about using that and losing the actual referral data. Are you going to need to see where the traffic came from before they got to the homepage? If not, you can use this. Make sure there is a canonical on the London page if you do to ensure the URL Builder URL isn't indexed. If you do need that data, we will need to explore another area.

In that instance for tag manager, I'm suggesting using the current setup to pull in specific click tracking, not pageview like you showed. Something like here: https://support.google.com/analytics/answer/6164470?vid=1-635804359701533130-3696063864

Okay, you should be able to use Tag Manager to track this.

I would recommend tagging the traffic that click on the one link to London from the homepage. Using that tracker, you can see any conversions that happen over time from anyone that ever clicked on that link. That means those that convert immediately or those that convert later. Anyone that clicks that link.

Is that what you're looking for? If it is, I'll help you with instructions for the tag; or I'll try to. I'm not a Tag Manager major user, but happy to work you through this or get someone that is better with it. What I am hoping is if you tag the click, then you might be able to segment using that tag.

Any number of things. I'll try to list a few here:

• Banned bingbot or its IP address range in your robots.txt or .htaccess file
• Changed to https recently?
• Sitemap has many errors - Bing is much pickier than Google on this.

Did anything change about the site recently? Bing is much pickier about the data they get, the links you get, and ANY kind of overoptimization.

Have you claimed the site in Bing Webmaster Tools? How's the indexation in there?

I see code for Google Tag Manager, are you using that?

Hi Marty,

There seems to be some miscommunication going on. Let me see if I can help. If you don't mind, I am going to summarize the problem here. Can you confirm if I have that right? Then we can move to a solution.

You have a page you want to track clicks from the homepage to that and then to conversion (enquire or book). The pages in question are: flightcentre.ca (calling this home) and  flightcentre.ca/flights/london (calling this london).

You have 2 goals: booking and enquiry. I assume those are set up as goals and are reporting correctly?

If that's the whole problem, I might have a solution for you.