Welcome to the Q&A Forum

The same problem happened with my web page. Did you get the solution? You can see my page https://owlymail.com/blog/best-temp-mail/

That's correct, Jesse. You've understood this correctly. Hopefully, we'll see functionality of this kind in 2013!

Very good EGOL! Good inbound marketing scales to all levels of business no doubt.  If they are the best at large business marketing they are likely to be the best at small business marketing.

Thanks for the reply. Love the regex tools.  Going to devote some time to experimenting with them. Generally I don't make it a practice to steal from poor old Peter. But in situations where you have a client opposed to making new pages, or in situations where you have a very high PA page that you want milk for all its worth I wonder about pushing the boundaries. If you can't just borrow from Peter a little bit, do your best to make everything relevant, and optimize for a few extra keywords/phrases rather than the customary 1 or 2 keyword phrases per page.

Hi Jesse, Thank you for coming to Q&A to ask your question! Here are Google's Places Guidelines in full for your perusal: http://support.google.com/places/bin/answer.py?hl=en&answer=107528 The main rule that applies to the situation you are describing is this one: "Only businesses that make in-person contact with customers qualify for a Google Places listing." The clients you are describing are certainly making in-person contact with their clientele. Google is well aware of the fact that there are millions of go-to-client businesses (chimney sweeps, landscapers, window washers, etc.). The trouble is that they have tended to treat these business models as though they were less deserved of their attention, not offering very specific guidelines for them. But, basically, any business that makes in-person contact with its customers qualifies as local. Whether the customers come to you or you go to them doesn't matter. So, if the home is the office from which the business owner is going out to serve his customers, it is perfectly accurate to list his home address as his headquarters. What I have found to actually be the most difficult aspect of this in the years I've been doing Local SEO is that many business owners who operate out of the home are concerned about privacy. Some do not want their home address out there on the web either because they simply value privacy or because they are concerned that customers may come by their home expecting it to be a walk-in office. So, this is something that each home-based business has to make a decision about: is inclusion in Google Places worth these risks? If they are truly competitive, the answer will probably be yes, because non-inclusion pretty much means invisibility. Regarding P.O. Boxes, virtual offices and the like,  this is not an allowed option, as stated in the guidelines: Do not create listings at locations where the business does not physically exist. P.O. Boxes are not considered accurate physical locations. Listings submitted with P.O. Box addresses will be removed. Regarding Google's service radius tool - be careful using this. There is little evidence that it helps one to rank in cities outside of one's physical location, whereas I have seen evidence that using the tool too broadly can have a rather negative effect. I prefer not to use it for my clients. Over the years, I have often written about the need for Google to start treating this massive number of go-to-client business models as equally important. They've introduced things like the service radius feature, but I feel that isn't really a worthwhile instrument at this point. It's better to focus your Place Page (and other local profiles) on your single physical location and then use your website to build out geographic content for the different towns/cities/counties you service. At any rate, hope this gets you off the on the right foot! Miriam

Would the best tactic be: Develop and optimize two pages.  One for each of these similar keywords.  (Clearly not the best UX). or Try to optimize a single page for both. I would develop and optimize one website.

Yup, I would do it exactly like kieran says. Make sure to have some anchor text variation though, so that the "scheme" looks more natural and not like it's bought or something.

If only I had 120% to work with!  Man I could use that extra twenty... Thanks Phil

Another good indication is whether or not they link to your competitor. I mostly find directories from looking at competitors' back link profiles. Most of them are industry specific and, assuming they are still maintained, worth the couple of minutes it takes to submit.

Agreed, if you hire a third party, you can never fully be aware of the who/what you're getting for your dollar. I would point to the most recent mess involving J.C. Penny for an example of what can happen if there is poor oversight. Even if you do pay or hire a "reputable" company, there is still the potential for mistakes if the work is not closely monitored. Unfortuantely, link-building is a tedious, tiresome, often thankless task! Before you decide to hire someone, be sure to look at all of your personal resources for linking opportunities: customers, vendors, professional contacts, friends who blog, etc. These might be easier and more reliable sources for potential links than hiring a temp, etc.

Now its all starting to come together.  I love involving the community in the decision.  Will do!