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The are Campagne/campagne-ID in Analytics.

Found out btw that ~25-30% on GEO targeted campaigns bring in different (out of GEO targeted zone) traffic...so make sure to keep this in mind...

Rich snippets and the markup really help to stand out in some cases (reviews (stars), local signals and events), this in some cases is really nice for CTR.

And I second @peter for the use of JSON-LD....that's pretty awesome.

In general schema.org markup helps search engines understand the content within the context better. So when you makup data it helps SE's understand you pages better. I would go for the schema.org markup in json-ld to be flexible in how the you show the marked-up data in your content. So to answer your question I would go ahead and mark-it-up (but make sure you do it the right way). Good luck.

I would suggest doing a 'fetch as Google' of the current page and then submit to index...

I got it; it's a nice way of getting into the serp

Using Google my maps

Dr. Pete,

Check this attached screenshot; query: amsterdam shortstay apartments overview

Oh, and this is where you end up when you click google maps link:

https://www.google.com/maps/d/viewer?mid=z6rKABVejUzY.k1gKQVWbXMnY&hl=en

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Thanks Dr. Pete for the info.

Have you also seen this happening? Google maps search page in the serps?

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Have you checked Google Webmaster Console?

Hi, I'm seeing a roll-out of the Google hotel finder functionality in Google search for amsterdam apartments. It has now disappeared and shows just local results but I was wondering if anyone knows how to get holiday apartments / short stay apartments in Google Hotel Finder?

And has anyone else seen this happening, I'm wondering if this isn't just a G test.

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2. we still have some annoying .php3 file extensions in many of our highest traffic pages and I would like to drop the file-extension (no further URL change). It was generally recommended to minimize other changes at the same time of domain migration, but on the other hand implementing later another 301 again may also not be optimum and it would save time to do it all at the same time. Shall I do the removal of the file extension at the same time of the domain migration or rather schedule it for 3 months later?

I would do it all in once.

3. On the same topic, would the domain migration be a good occasion to move to https instead of http at the same time, or also should we rather do this at a different time?

I would do it at the same time but make sure you have all variations of the URL http and https and www and non-www verified in GWT so you can point GWT the best one.

If you have unique content on the actual franchise page (location etc.), the underlying pages could be duplicate content but use canonicals to point to the original content.

So you need at least one page per franchise to be unique (and use the proper markup if applicable).

Good luck

Well; these are probably all 'no-followed' (I checked a few) links with hardly any visits and interactions so if you have the logins I would remove them but if not I would just leave them.

Good luck.

Thanks for all responses.

Here is an official Google reply on negative keyword types:

Negative exact would only not show when the exact term is the entire query. Negative phrase would not show anytime the term showed anywhere in the query in that order. Negative would not show anytime the entire term showed anywhere in the search query in any order.

Say you had the keyword "blue mercedes car" on broad match. Here's how the different versions of the negative keyword "fast blue" would affect this ad.

1. -fast blue (Negative)
   POSSIBLE SEARCHES:
   blue mercedes car - WOULD SHOW
   blue fast mercedes car - WOULD NOT SHOW
   mercedes fast car - WOULD SHOW
   car blue mercedes fast - WOULD NOT SHOW
   fast blue - WOULD NOT SHOW
   blue fast - WOULD NOT SHOW
   fast blue mercedes car - WOULD NOT SHOW

2. -"fast blue" (Negative Phrase)
   POSSIBLE SEARCHES:
   blue mercedes car - WOULD SHOW
   blue fast mercedes car - WOULD SHOW
   mercedes fast car - WOULD SHOW
   car blue mercedes fast - WOULD SHOW
   fast blue - WOULD NOT SHOW
   blue fast - WOULD SHOW
   fast blue mercedes car - WOULD NOT SHOW

3. -[fast blue] (Negative Exact)
   POSSIBLE SEARCHES:
   blue mercedes car - WOULD SHOW
   blue fast mercedes car - WOULD SHOW
   mercedes fast car - WOULD SHOW
   car blue mercedes fast - WOULD SHOW
   fast blue - WOULD NOT SHOW
   blue fast - WOULD SHOW
   fast blue mercedes car - WOULD SHOW

Note that we do not expand to synonyms, singular or plural, and other variations as in the case of expanded broad match. So, the negative keyword "Air" wouldn't block the term "Airbnb" since it is one word, but would block the phrase "Air Mattress" because it contains the word "Air".

I hope this helps

I agree, but wouldn't it make sense if you have a broad match negative keyword on a campaign level and the same on a shared list bus as a negative phrase match. The broad match would have covered the phrase match...

What are the thoughts on that?

Does any of you had any experience on large 5k+ shared negative keyword lists impacting normal campaign negative keywords in Adwords even if they are not selected on these campaigns?

And a second question; does anyone know how selected negative keyword lists can be removed from a campaign? I seem to be able to add them but not to remove them...

Cheers!

I see quite a few jpg files being indexed in Google: *.jpg site:thebudgetfashionista.com. Are you missing pics?

Have you optimised the images (alt tags etc.)?

Hi,

I fully agree that the data are already being populated by GA in the "matched search query" but what I'm looking for is to see both. But you gave me the solution by just answering this.

Use matched search query and add a secondary dimension the keyword tab.

This gives me the information I',m looking for.

Hi guys,

I have been using an excellent script that showed me the keywords I was bidding on and the keywords they were matched on by Adwords.

I was using the following script: http://www.getelastic.com/exact-keywords-google-analytics/

But I'm under the impression Google changed the way these data can be matched.

I now have multiple questions:

• Does anyone have another script that gives me the same results?
• Has anyone seen an announcement on why Google has changed this?
• Might this js solution still be working? http://www.roirevolution.com/blog/2008/02/exact_keyword_tracking_with_gajs.php

Cheers and thanks for all the suggestions!

Arnout

Hi,

I have a question regarding iframed content. I would like to get my non cms content which is served via an iframe solution (from the same domain) behind a anonymous or personal login indexed by search engines. How can we make this work?

I've looked at the following solutions:

http://googlewebmastercentral.blogspot.nl/2008/10/first-click-free-for-web-search.htmlhttp://productforums.google.com/forum/#!topic/webmasters/l9n8oGLQRkUBut I would like the content to be crawlable deeper than the just one page (if this is possible using the iframe solution).We could also setup different new pages in our CMS with the same content...Any suggestions?Thanks!Arnout

I would contact the linking pages to change the link to the new URL... That speeds up the process.