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As far as we could find, there hasn't been any recent articles written about this lately. At least where someone has tested it and publicly come out with the results. However, we aren't particularly interested in the ranking or order of reviews per se, our biggest concern is more of a customer service type of issue. All reviews, good & bad, are responded to in a very prompt manner. That way people reading the reviews will see the response.

If it's a national business appealing to a national audience, then I would consider NOT setting up Google My Business listings. I have seen a national business set up their local business listing (Google My Business) and they ended up losing a ton of traffic overnight. Their mobile traffic, which was coming from various cities in the US, was good. When they set up a Google My Business listing, Google started only sending mobile traffic from 500 miles within the business location.

If you're a national business, then you shouldn't necessarily set up a local presence.

Overall, it's not going to have a huge impact on SEO one way or the other--but keep in mind that the links generated are going to typically be 301 Permanent Redirects. Whenever you have a 301 redirect you may lose some overall link value. So, for example, if your site's blog post is shared on another site, there will be a link to your blog post--and the link will be a 301 redirect. You'll lose some link value. How much link value is lost is debatable, but there will be some lost.

When we share links we typically want to share the full URL, and not a shortened URL that is a redirect.

John, generally speaking there is not SEO advantage for owning a domain--you need to actually use it and put content on it, and build it's authority and trust up. There are keyword rich domains that are easier to build a site on if the content is appropriate, though. For example, Keyword1.com would be helpful if you are going after Keyword1.

When it comes to domains, we generally recommend looking at the keyword (without the TLD) to determine its overall potential SEO value... and look at CPC and monthly search volume statistics. At this time, unless the domain is a one-word popular keyword for your niche, any TLDs other than .COM are probably not going to be worth keeping. But you need to evaluate each one.

Take a look at running the domains through Estibot.com, it does a halfway decent job at determining value based on CPC and Keyword Volume numbers as well as some other factors.

If there is a domain that you think your competitors will buy if not renewed, you may want to consider renewing it. LIkewise, if there is a domain that you think has value but doesn't have value to your company right now, then you may be able to sell it.

I would check to see if you've uploaded the file to the right folder on the server. Some servers have a public_html folder and that's where you'd want to upload it to. If you are able to access other pages on the site but not this page in particular, then it might be a caching issue. Oftentimes ISPs will cache pages and you won't be able to see the latest version. You might try accessing it from another browser, or use something like Rex Swain's HTTP viewer (http://www.rexswain.com/httpview.html) to see if it loads there.

Jarred, typically when you set up a 301 permanent redirect from one page to another, Google is going to keep the old pages in their index for up to a year (sometimes longer). I've done a LOT of site migrations from one domain to another, and this is the case--that's just what Google does.

Most likely you can only find those pages indexed with the exact search that you're doing (the site:revolve.com (designer name)). Those revolve pages won't be displayed for 'normal' keyword search queries.

At this point, since you've set up the 301 redirects, there's really nothing to worry about.

Generally speaking, if that's the only H1 tag that is going to be on the page, then it should be just fine. I would style the text so that it looks appropriate for the page and looks like the rest of the breadcrumb text on the page. An alternative would be to select another location, such as the sidebar somewhere towards the top of the page, and include a heading as an H1.

As Amelia suggests, I would also tend to be very careful when doing this. With all of the domain crowding updates to the Google algorithm lately, we've pretty much been told that Google doesn't like to show multiple sites (domains) in the search results that are owned by the same person or same company.

In fact, you'd have to go to great lengths, spending a lot of money, in order to keep those domains and sites separate from each other and it might just not be worth it. You'd need a different CMS, different hosting, different site owner, different address, different links, etc. etc., in order to pull it off.

You're better off spending that time and effort in creating great content for your site and getting links naturally because of that content, rather than actually spending time developing separate sites on different domain names. In fact, you already said that you don't have the resources to do it right, so I would stick to one site.

If you are able to create enough good content your site and get deep links to your pages, Google will reward you with doing something similar to having multiple domains: you'll have embedded links where some links are 'indented' under others in the search results.

Whenever you have old pages on your site (on the same domain name), using a 301 Permanent Redirect to redirect them to the most appropriate page on your site is what you should do. As long as you're 301 redirecting one URL to another on the same domain name, you won't lose any link equity.

So, the best thing for you to do is to 301 redirect those old URLs to the best page--otherwise redirect them to the site's home page.

Lara, this has been an issue that has been debated recently, and it's kind of a grey area. If you're going to build the app or widget in a way to take advantage of its SEO value, then that's really not a good plan. It's logical that you include a link back to your site since you're developer of the widget or app, so that's fine. But if you really just want to include a keyword rich anchor text link to your site then I would take a different approach.

Your best bet is to consider the traffic that the widget or app will bring your site, and the notoriety your company will get by providing a widget or app. If you include a link, then it should be a branded link and not a keyword rich anchor text link.

Using freelancers can be very successful--and it can also be a nightmare as well. What we typically recommend is that the more specific you are in what you want that freelancer to do the better. So, just asking them to get more links or work on outreach is setting yourself up for disaster.

If you are able to set up very specific tasks, use a task management system, and have the proper training in place then using freelancers should work out well for you.

In an ideal situation, the canonical tag is preferred. Since you mentioned that it's not the full content, and you can't implement it, then there may be limited options.  We haven't seen any evidence that pointing back to your review page URLs would prevent them from outranking you--but it's not likely. If there are links there, then you'd get some link juice passed on.

Most likely, though, if that content is already indexed on your site then it's going to be seen as duplicate content on their site--and would only really hurt their site, in that those pages may not rank.

Hemblem,

Although you're redesigning the site, I actually don't recommend using a 302 redirect during the 'redesign' process, as it can have disastrous effects on search engine rankings. I would prefer that you keep the current website up and running: and then 301 redirecting the appropriate pages when the site is ready to go live.

I realize that you want to do, but I have seen too many websites have problems getting things straightened out with the search engines to do what you're suggesting.

When you moved your site to HTTPs, there are a few things that you need to do:

-- make sure you fix all the internal links on your site so that they point to the HTTPs version and not the HTTP version.

-- make sure you set up 301 Permanent Redirects from the old URLs to the new URLs.

-- verify the new HTTPs version of your site in Google Search Console. You should be seeing less pages indexed in the HTTP version and more pages in the HTTPs version of your site.

As long as you set up the proper redirects, you should not generally see any problems or changes in rankings. It will take some time for those new HTTPs URLs to get indexed, but the 301 redirects should take care of that.

The best way to deal with new backlinks that you see is to evaluate them--determine whether or not they are natural links. If they're not natural, then consider disavowing them. If those links are low quality (low Domain Authority and Page Authority), then you might also consider disavowing them.

Besides disavowing them, you may want to contact the site owner and ask them to remove them.

In order to understand your question, can you give me more information? What crawler are you using? What do the URLs look like? You can give an example, just remove the domain name if you like.

While the UK's laws are different the US FTC laws and guidelines, Google doesn't change their rules or guidelines based on where a website or company is based. So, generally speaking if you are going to provide products or services in exchange for a blogger writing about your product or service they need to disclose their relationship with you.

Blogger outreach isn't dead--many are using it successfully, even with disclosures. What's important is that you not worry about whether or not the links you get are going to help your site's search engine rankings. Get links from bloggers who will send you traffic to your website and help you get more business. Then, when there's more traffic, more mentions of your brand, and more social media engagement with you, the search engine rankings will happen.

Mikkel, not only do the new gTLDs (new domain extensions) have just as good of an opportunity to rank as others, we've seen very positive results. In one particular case, we saw an attorney's .COM site not rank well--and when he switched to a .ATTORNEY domain extension, he started ranking on the first page for most of his competitive phrases.

Google has publicly stated that all domain extensions have just as good a chance of ranking as any other TLD: http://searchengineland.com/google-explains-how-they-handle-the-new-top-level-domains-tlds-225671

You might also want to take a look at this SEO's Guide to the New gTLDs:
https://moz.com/ugc/an-seos-guide-to-acquiring-new-gtlds

I'm not sure where you're seeing these crawl errors. Most likely, though, they are links in your website where you list your contact information (your email address). So, the pages that list sales@intercallsystems.com might have the link to your email coded wrong.

When it comes to internal linking, I would first worry about the users on your site: if it makes sense for you to link to another page on your site (so they will stay on your site longer), then you should link internally to that other page.

If you're using an internal link structure that has topics and subtopics, then the pages in each subtopic should link to each other and they should link to their main topic.

What's important, though, is to think of the user experience and if it makes sense for you to link to link the scholarship campaign on your reference page then you should do that.