Questions
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Facebook cover photo
Hey E2E! I was wondering if you could clarify what you mean by a 'closed facebook cover photo', and give me as much information you can about the image (eg. size, or a screenshot of the error). Thanks, I can much better help you with that information. Lydia
Social Media | | lydiagilbertson0 -
Set-up remarketing through Analytics or Adwords?
Thank you for your response Alick300 - I am favoring Analytics for all the reasons you state and I really appreciate you taking the time to answer my query.
Paid Search Marketing | | E2E0 -
Change domains and start over?
Thanks for the lengthy response Jarno - your advise is much appreciated. I think we will give the slow disavow approach a go first, esp given the risks associated with changing domains. A steady approach seems to be safest at this point. Thanks again for your input. Regards, Prue
White Hat / Black Hat SEO | | E2E0 -
Reliability of http://www.scamanalyst.net/
No problem man. I'm not an expert but obsessed with internet marketing and coding. This site is fantastic once you really explore and use it, nothing beats it in my opinion. I also really like SEO podcasts. The best ones being "SEO Podcast Unknown Secrets of Internet Marketing" and on webmasterradio they have SEO 101 and a couple others. I just download them all and listen while in car. Things change on a daily basis and its a great way to keep up yo date and get ideas. Sorry to go off topic, but I learned that Keyword research is so vital in the beginning before development. Then it's content is king., You make killer content and the links will come naturally. Only get backlinks if its relevant and if you think people would click it..(if you have the opportunity.) I'm working on adding directories to my site, but modern ones with reviews and maps. I LOVE scripting (mainly in bash) but found it all such a hassle getting API's..eventually it costs money or right from the beginning. Sure you could scrape but that violates their terms and not a good idea. I'm trying to figure out an algorithm myself as I want it to be legit, but will have a small Google ads-like section up top that is clearly labeled as ads. If you figure out a good method other than manual please let me know. I doubt Alexa cares if you view their site a few times a day through a textual browser but still...I want to do it by the book and its one of those things where its probably faster to do manually anyways I just love automation. Wish API's werent required so darn much, but understand it thanks to stupid spammers. Ruins it for webmasters looking to get good content.
Local Listings | | eugenecomputergeeks0 -
Does each listing in Google plcaes need a seperate URL?
Greetings! Thanks for coming to Q&A to ask your important question. This interview with Eric Enge is over a year old now, but his advice holds true, in my opinion: http://www.stonetemple.com/articles/interview-carter-maslan-032710.shtml The part of the interview relating to your scenario is this: Eric Enge: Let’s say you have more than one location, 100 for example. In your view, is it helpful to have individual pages on the website for all of the locations? Also, is it helpful to have the Google local business center linked to each of those individual pages rather than having 100 locations that point to a single web address? Carter Maslan: I can tell you what I think the ideal end state is, and there are various levels of getting there. Ultimately, we would like to have the store-specific page known so that people can just click through and see today's specials and any kind of adjustments for that particular day. We would love to have all of that information on a direct click to the most specific page for that location. That’s what we encourage, but there are still a lot of chains and things that just link to their top-level domain. I guess it's a split answer. We want to get to a store specific page, but we are not uniformly there across all of the businesses. Eric Enge: Could that potentially be encouraged by making it a ranking factor, for example? Carter Maslan: Yes. I guess there are two sides to it. If you create a store-specific page that really just has an address, it wouldn't be as helpful as having some genuinely good content on the page that the user would really appreciate having as the first click-through experience. That’s what I think we need to work through. We don't want to arbitrarily tell people that they must create a store-specific page, because we are really just trying to find the most useful page for that business. That’s why I am not so definitive on the store-specific page or not. I really just want what’s best for the retailer, store or businesses, first and foremost giving the user what he would want to see when he clicks on that business. Eric Enge: Say you have a store-specific page that lists specific and individual things about just one store location. Depending on the kind of business that could be an inventory list that shows you've got extra stock? Carter Maslan: There is a chain of stores that carries yoga equipment that my wife really likes. They have special yoga instruction, carry special brands, and host lectures on some special days. There are all kinds of things that the retailer does that relate to that specific store location, and there is also a general corporate catalogue page. So this is not black and white, and even though we want to encourage it, it's not that there is a definitive guidance saying companies need to have that page. Eric Enge: Obviously it’s good if there is a quality page with information unique and specific to each location. Carter Maslan: Yes, that's great. If we know that there’s good information about that page, then that helps on search and the snippets that we can show on the search results, because we know that the page is referencing that place. It does help even if it ends up not being the page that you list as your primary homepage. If there is good content that we know is content about that place, then it helps us do a better job with query results. If a company has a page that's store-specific and talks about its class schedule, and there is one that says its holding Tai Chi class tonight and someone is searching for places to do Tai Chi, then that helps us to score it. If a lot of people have found that page helpful about the Tai Chi class, then when people search for Tai Chi we would know that that location has something to do with Tai Chi. Now, bear in mind that Eric was stating this as an opinion of best practices rather than an official statement from Google, but barring having a distinct website for each of the franchise's locations, yes, having a unique page for each business will be a good idea. And, of course, each location must have its own local area code phone number and street address. This will qualify each branch to have a unique Place Page which can then link to its respective landing page on the website. Parting advice - do make an effort to make the landing pages unique. Don't just cut and paste copy, changing the address and phone number. Write unique copy about each business! Hope this helps! Miriam
Vertical SEO: Video, Image, Local | | MiriamEllis0 -
Duplicate content on the one domain (related to country targetting)
Thanks so much for the detailed response and directing me to the google page - really appreciate it.
Technical SEO Issues | | E2E0 -
Has anyone else has their Google Places account suspended?
Thanks for taking the time to respond. 10 days ago Adwords sent us an email confirming the review had taken place and the account was now active (but 10 days later we are still suspended in our dashboard). We are now in the process of setting up new accounts....
Online Marketing Tools | | E2E0 -
Is it good/bad to place a press release on a third party website as well as your own?
Would using rel=author be a good idea in this situation?
Branding / Brand Awareness | | TRICORSystems0 -
Where should a knowledge base be hosted for max. SEO benefit?
KB's are great for user generated content (just look at this one). If it was open to all just imagine how many links it would be attracting!! Obviously your KB would be for SEO benefits, and therefore the best method for gaining from it would be to host it on the clients domain in a sub folder. Most open source CMS's can easily be modified into Knowledge bases with relative little ease - one thing I should recommend is heavy moderation on all posts to ensure that no incorrect answers or spam goes live, as this would make their business look poor. Regards Aaron
Technical SEO Issues | | aarondicks0