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Google will frequently rank two pages from the same site in the same SERP if they feel that both pages serve the user intent of the query. Often this will happen, as is the case with these two pages, when they are two pages that are on the same topic, but answer slightly different questions - either of which could be what the user is really asking, if that makes sense. In your example, the two pages that Google is serving up are answering closely related, but slightly different questions: "What is VVS diamond clarity" and "what is the difference between VS and VVS diamond clarity." It might be advisable for this site to combine the two pages, if (for example) the wrong page was ranking for the query or one page was getting all the traffic and the other wasn't getting any. Another solution would to make them more different from each other, rather than tackling two long-tail variations on the same overall topic. I would not recommend creating two pages on long-tail variations of the same topic on purpose to try to lock down two spots in a SERP; your time would likely be better spent researching what specific long-tail topics people are searching on, and creating content to serve those users' needs. Umar does have a good point that a SERP with two results from the same domain often present an opportunity to take one of those spots.

Definitely not the Moz Toolbar

I truly assumed it is based on more than just links. You do have tools such as SEMRush, Searchmetrics, SimilarWeb that show traffic analysis (which is not accurate but can show trends or directions). If a site loses 90% of its traffic then obviously its domain authority is far from being intact

Well said - engagement > page views. Google's smart enough to understand that on more complex sites and with more complex technology/JS/etc, those aren't always perfect corollaries for one another.

Great question. Search engines presently don't index highcharts or other graphs presented using HTML+JS combinations. However it can't index the information in images either, just the image itself. Search engines have become increasingly sophisticated at indexing content rendered/presenting using Javascript so the day may well come when these charts do become indexed. Extracting information, especially structured information, from images is probably going to remain a harder problem to solve than traversing the DOM and interpreting the structure of the charts. Another factor is the native format of the data. If you use a dynamic charting solution like highcharts to render data present in the document then search engines will already be able to index the table and access the data. That isn't going to be the case for images. So I would recommend, wherever possible, putting the data in the document as a HTML table and using Javascript to present this as a dynamic chart. This will also mean those folks who browse without Javascript enabled will get to see your data, albeit in a different presentation.

Yes, I would always give it a try as long as you try to follow all their guidelines and only submit news to them they might approve you.

Great article though MOZ for example does not appear in "news" search which seems weird. Does it mean it won't come up in alerts for terms like "SEO"...? Also, do you think I should ask for inclusion in the news? Does it help with SEO?

Hi denverish, The results for now are quite interesting... As I mentioned above I added texts to the category pages which I wanted to turn into landing pages. In one case, I also added NOINDEX to the matching category on the blog and in the others I didn't. The result was that where I added the NOINDEX the blog category obviously disappeared (was mid second page) and an article from deep within the site replaced it - BUT NOT the wished landing page. Keep in mind that the category page on the blog linked to posts that each linked back to the desired category page. The other pages on which I added the texts are gaining real good placements within the SERPS. Most are now on top of page 2 and are tougher phrases. It is as if all of the posts within the category I now "NOINDEX" have lost their weight! I am today planning on removing the NOINDEX and will see in a month or so (hopefully sooner) where I stand. I am surprised from the result!

If there is a need to write these from a customer's point of view, no matter how they are going to find the content, then the posts should be written. You don't need to cultivate everything on your site for search - there should be a reason behind why you create and publish content, however, and EGOL is right that a content plan is an important start if you feel that you're writing / publishing "in the dark" with no structure. Short updates might be very useful for your current readership, or for historical purposes, so that future readers can go back and research what constituted a "record price" in 2014. They may never arrive at that content through a search engine, but it's useful to them and they find it regardless.

Agreed with Andy that this is about what you want to achieve with the content. I would be making this choice based upon what type of marketing you plan on carrying out with the graph. In some cases, something more simple like a jpeg is going to work better. In others, you're going to want to invest in the interactive HTML5 option. I know this is a vague answer, but it really does come down to what will be appropriate.

Hi, It's indeed part of their knowledge graph but this is a more obvious box than you normally see on the right side. For the winter olympics they had something similar where they showed the medal rankings for example (hé, I've checked it many times, the Dutch ended on 5th place ;-)). They seem to do it with big events where they show useful data. You'll probably see it again this summer during the world championship football.

I suspected that hence the original question. About greeting everyone... not a possibility for me at this time (maybe a weekly welcome with no name dropping). Thanks

Yes this is a solid strategy. Optimize your titles and descriptions for keywords that have good position & low CTR. You can also try adding Google authorship (if it's a content page) and semantic markup for reviews (for product pages) to get rich snippets displaying in the SERPs. Targeting keywords that are ranking in the 5-15 range is also a good idea. Organize those by search volume, and do some onpage optimization. A few tweaks could boost their rankings and give you more traffic for a little bit of work.

Exactly, +1 and followers are independent. +1 I guess continue to rise because Google+ is becoming a more active network, especially for online marketing professionals.

Hi Christy, Sorry for the delayed follow-up. I did play with it a bit and I do agree (and appreciate) with all responses but I think I can add something... It seems that the basic fact of having a "G Follow" on every page already covers the rel=publisher part and the Google Structured Data Tool @Adam here recommended does show my company as the publisher even though I did not specifically add rel="publisher" (simply because of the Follow button). This is also why I don't know if I need it along rel="author" since I have the "Follow" button on all pages but I assume that you are correct and the two are not needed together. Thanks

I would Say Go ahead and start doing it. People Loves as business owner interacts with them And It will also help in making relationships with your Followers. Thanks

Hey There Unfortunately I have seen the same issues as Chris and Anthony describe - and that is it's never clear how updated the data is in WMT. In theory I believe Google needs to crawl the page(s) the backlinks were on, see they are no longer there, and propagate that to your WMT account. I do know that for the disavow tool, Google has said it can take them up to 6 months to process all the sites in your file. So who know, perhaps it's an equally long time range for removing links and seeing them disappear from the link report. Anyhow - I do have a small tip. For any link cleanup we have done, we keep a very detailed spreadsheet of all the links and a status on action and result. So when you pull new link reports from any tool (WMT, Moz, Majestic etc) you can compare that to your spreadsheet and eliminate duplicates or links you have already dealt with. Also, one fast way to check several hundred links at once is to put the links in a .txt file, and upload to Screaming Frog in 'list' more - and crawl all of them with a filter looking for your domain name. This will tell you a) what linking pages don't even exist anymore (404) and b) if you still have a link on them. If you want something even more robust at managing links, perhaps look into BuzzStream - http://www.buzzstream.com/ - I haven't used it myself (yet, but may do so soon) and I hear it's good to keep track of links. -Dan Hope that helps!

AJAX-driven content won't be crawleable, but there are alternative ways to get content indexed. I've talked with Rob about the AJAX piece Peter mentioned, and he's actually feeling like it needs another update. The resources Google provides for these situations are actually quite helpful: https://support.google.com/webmasters/answer/174992?hl=en It's possible to have an infinitely-scrolling page that Google can see via an HTML snapshot of the page or one of the other mentioned solutions. You can also include pagination for Google, even in infinitely scrolling content and use the same method. This kind of thing CAN be done in a crawler-friendly way... but it's usually not. The pages may still be indexed via a sitemap, but it's best to make sure the crawler can crawl the site anyway.

For anyone who is interested, it seems like they very recently fixed this for UK (and possibly other users) so I have been able to change the page name via the interface. Cheers Facebook!

I would definitely recommend to keep your shopping cart out of the SERPs. I would not recommend to use nofollow to try to achieve this goal. In a recent video  Google's head of webspam, Matt Cutts, explains why using nofollow only really works for external links. It is probably best to no-index shopping cart page your in robot.txt or in the HTML of the page itself.