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Hey there,

I've found this article full of alternatives for sliders. I hope this might help you.

https://managewp.com/slider-alternatives

Cheers, Martin

Thanks for the answer, Logan. Now it's much clearer.

Hey there,

absolutely, let's have less than 10% duplicated.

If the products are similar (just different color, size...), use the canonical tag. If the products are different, there shouldn't be a problem to write original content for each of them.

Hope it helps. Cheers, Martin

Hi Logan,

but what about the loading speed and UX? The 301 redirect is still one step more and takes time to load. This could lead for example to higher bounce rate and thus lower rankings. Do you think it's worth reaching the site owners because of this if not because of the link juice? I'm just curious

Thanks for the answer. Cheers, Martin

It depends on what's your page about. If you're selling Instagram, go for "Buy Instagram" - but I don't think it's the case

Don't look just on search volumes (attachment) but also on the most relevant keyword. If the user clicks on your page in SERP through _"Buy Instagram Views" _but you're selling "Likes", it's not gonna work and you'll get bad UX rate which is one of the ranking factors as well.

Focus on relevancy. However, if you're selling all of them (Likes, Followers and Views), go for the search volume (assuming you don't have 0 domain authority and any back links).

Hope it helps, Martin

Hey there,

I'd suggest keeping the primary keyword in your page title. Moreover, put it in front of the brand name. Like this: _"primary keyword & brand name" _or even better "primary keyword & secondary keyword - brand name".

It's gonna help for SEO as well as for CTR. If the user sees the same keyword in your title, he/she is more likely to click on that result.

Hope it helps, Martin

Hey there,

in my opinion, the answer is both: try to build as much diverse back link profile as you can.

One link from the old article, one from the new article to keep the naturalness. However, I'd start with the old ones with some DA to boost your site and then continue with the new ones since you have already the link juice.

Also try to think as Google - "Why would anyone suddenly add a new link to an old article? Does it seem natural?"

Hey there,

it depends mainly on the company's long-term strategy. If the company is going to have more products in the future (in addition to the mentioned 4), it wouldn't make no sense to make for each product special domain. Therefore, users could be a little bit confused and you would unnecessarily split the domain authority. Better to have everything under one roof.

In my opinion, it also depends a little bit on length of the domain name. If the domain of the new product is easy to remember, short and makes sense, then I wouldn't change it now. You risk the effort of the previous 6 months.

So from the view of long-term strategy, I would change - however, not to subdomain but to subfolder (domain.com/productname). Regarding the effort of the previous 6 months - I would review the amount of back links and how hard would it be to eventually manage them.

That's just my opinion, hope it helps a bit. Martin

Hi there,

The less 301's from external sources the better. The situation with 301's is like this: Page A links to page B but page B is redirected to page C (your page). If you reduce the second step (page B), you won't be losing as much link juice and you will make it easier for crawler as well. Reach out to the webmasters of websites which you have the back links from (pages A) try to convince them to link directly to the page C instead of page B.

Hope it helps. If you have any other questions, let me know. Cheers, Martin

Hi Mahendra,

The page authority could differ because of age of the post, amount of back links to the post, length of the post in comparison to the others, social shares etc. - but, in my opinion, don't bother with page authority too much.

Rather focus on the domain authority. This should give you an overall picture about the website and link building possibilities. Try to compare websites instead of particular pages of just one website.

Hope it helps, Martin

Hi there,

well, with the redirects - you will lose some amount of the link juice but not really a lot (1 - 10%).

However, try to convince the admins of the sites to change URLs to the new ones. It's always better to avoid 301's if you can.

Cheers, Martin

Hey there,

I don't think it's necessary to 301 redirect the article, otherwise you might lose rankings. Just insert some compelling CTA and internal links into the content to drive traffic to the conversion page.

When you are already #1 with the sub-page, there's is a big traffic potential and therefore you don't want to risk the rankings.

Hope it helps a bit. Cheers, Martin

Hey there,

I have actually very similar issue on my website. However, it is obviously quite normal (it takes Google some time to update the data) - check the following thread for some more information about this issue, especially the last answer.

https://moz.com/community/q/301s-being-indexed

Cheers, Martin

Hey,

make sure there's no caching problem, the homepage is being correctly indexed and the crawler can access the page (check robots.txt, upload sitemap.xml). Otherwise, it could be the internal linking and the keyword cannibalization, as mentioned above.

Hope it helps, Martin

Actually, we did an A/B test for two different versions of fonts. One of them was regular sans-serif font and the second one was exactly comic sans. We were testing conversions (click on button) and bounce rate.

In both cases, the results were counter-intuitive: comic sans won in both tests. I think it's because our target group which are elderly people who are used to the 90's web design with the rotating images, fancy colors and crazy fonts.

So the take-away is: it depends!

Hey there,

the sooner you'll redirect HTTP to HTTPS the better. You are going to have more backlinks and rankings in time so it would be definitely harder in the future.

Also, try to convince the 6 websites which already point to HTTP to change their links to HTTPS.

And then, of course, redirect each page individually, as you said.

Hope it helps, Martin

Hey Nicola,

I'll share my thought about this issue. However, I'm sure there are many approaches to that.

I would suggest to do firstly the HTTP -> HTTPS migration as far as it's one of the ranking factors according to Google - see the official Google blog here: https://webmasters.googleblog.com/2014/08/https-as-ranking-signal.html

You'll save the precious time, Google will see that you "upgraded" your website and that you keep pace with the trends. If you would start firstly with the platform migration, you would loose several months waiting for this to be done before starting HTTP -> HTTPS.

Hope you get my idea. Cheers, Martin

Hey there,

there's nothing wrong with having more sitemaps than one. In some cases it's even better because it's easier for Google to crawl them. You can divide the sitemaps by categories, months, types of content etc.

However, as mentioned in the following thread, HTML sitemaps are supposed to help primarily people in navigating in the website, whereas XML sitemaps serves for helping the crawler. Therefore, I'd give priority to the XML sitemap in this case.

For more information, read this thread:
https://moz.com/community/q/sitemaps-html-and-or-xml

Cheers, Martin

Hey,

you might be interested in this thread for getting your question answered.

https://moz.com/community/q/quickest-way-to-deindex-a-large-number-of-pages

Hope it helps. Cheers, Martin

Hi Leslie,

If I understand the question correctly, you want to preserve indexing of the new site by Google.

One of the ways you can do it is inserting tags "noindex, nofollow" into the HTML source code of all the pages. Also, you can setup the robots.txt files - write there "Disallow: /folder-of-pages-you-don't-want-to-be-indexed".

Hope it helps. Feel free to respond in this thread for any other questions.

Cheers, Martin