Maybe the easiest way to get further up is to concentrate some time on Google+ Local. Get yourself a decent local setup with good keyword usage, make sure the account is 100% complete with photos, video etc and do some local citation building. Get as many of your previous clients to put reviews up (gradually) and once you get past 5 reviews you might see a jump onto page 1. From what I see here in the UK the competition is pretty weak for Buffalo apartments for Local so this might be your best route back to page 1.
Any thoughts from anyone else on this approach?
Ant
