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I imagine there are a few potential causes:

1. Light content. You can fix this by combining the pages for terms together, and using anchor tags to point the user down where they want to go. On your front page include more of the post - right now it seems like the intro blurb is only several words long.

2. Duplicated widely. You mentioned this in another question, and I'm not sure what else to do here. You're already using rel canonical which would be my advice.

3. Tons of links on every page. Your footer has a ton of links, and the menu is quite large to begin with. Consider removing most or all of those footer links.

Best of luck!

This feature is a little confusing. Alt text is an attribute of the img tag in HTML, so this would normally be outside the realm of photoshop. To use the photoshop alt text feature, you need to export the HTML for the image when you're saving it.

See http://www.adobe.com/accessibility/products/photoshop/images.html under the heading "Exporting HTML from photoshop".

Once you've exported the html, you can paste it into your html document. To me, its all much more complicated than simply typing out < img src="myimage.jpg" alt="My alt text" / > but that may be due to my technical background.

Individual pages will lose a tiny amount of page authority, but your domain authority should remain unaffected because all subdomains are included.

Speaking of duplicate content...

In wordpress a post provides extra tools for organizing the content: by category, author, date, tag.

A page is meant for content that doesn't need those classifications, and typically pages are used to create the main navigation links.

It all boils down to how you want to structure your site, but like the others mentioned using the blog post format provides certain benefits: the user understands they can follow feeds and comment on blog posts. Also, if you're using add-ons the categories and tags can be very helpful for things like Related posts.

In my experience multiple views do count. I'm not sure about the autoplay, but I can't see a good reason Youtube wouldn't count them.

Conventional wisdom says this is a bad idea because its a technique used by black-hats to stuff keywords into their documents. See:

http://www.mattcutts.com/blog/seo-mistakes-unwise-comments/

http://stackoverflow.com/questions/753951/seo-is-h1-tag-thats-hidden-using-displaynone-given-prominence-by-search-engin

However, for JQuery and things like menu's and screen reader links, Google appears to know the difference. See:

http://www.google.com/support/forum/p/Webmasters/thread?tid=50f9a4942ac605ec&hl=en

The takeaway is you can use this, and its unlikely to get your site penalized. But be careful that what you're doing is both (a) common practice and (b) couldn't get caught in a spam finding algorithm. If you are in MLM or pharmaceuticals or something that often gets associated with spam, you'll want to avoid using these techniques. If there's no way your site could be considered spam and you're using display:none legitimately, then you'll be safe.

Noindexing those pages along with the author archives is a general best practice. Using excerpts is a good idea, but imagine a scenario where the length of a post is the same or less than the excerpt length. That post page could be flagged as duplicate content if the excerpt-length text appeared on indexed archive pages.

In case you're asking about how to build a Q&A site you will likely find this link useful:

http://engineeredweb.com/blog/09/11/building-stack-overflow-clone-drupal-part-1

I also built http://www.adoptionexperts.org in drupal in about 3 days. Its a fairly simple thing to get set up, hard to seed with good content.

Re #2 it can be complicated. I refer to htaccess hacking as a black magic art of website building. But for straight 301 redirects, the code is fairly straightforward, in your .htaccess file it will be a line for every page that looks like so:

redirect 301 http://www.myoldsite.com/page1.html http://www.mynewsite.com/page1.html

This is the brute force method. You can also use regular expressions if there are patterns to the addresses, but then you're getting into the esoteric.

Re #4 they will be instantly redirected.

Just to re-iterate what Stephan Cude said, landing pages are a strategy for conversion optimization, not for SEO specifically. If your clients goals are to rank for their keywords, you should be focusing on building great content optimized for those keywords, and then perform all the necessary on-page optimization as mentioned by Stephan.

If their goals are to convert their existing visitors better, its time to show them case studies on landing pages. With some of the numbers you can find out there, you can get any director C-level salivating pretty quickly.

Well I know you can use Drupal with Oracle since version 7 now supports PDO, and there are even some modules out there to do the heavy lifting for you.

However, for a blog Drupal is probably overkill. I would question your IT depts decision about not wanting to use MySQL/Wordpress before looking at using Drupal for just a blog.

I've never used these lesser known CMS's, but you can try them out, they all work with Oracle db: ez publish, Mysource Matrix, Silverstripe, Typo3

If you want to rank for this content you need to display it statically. AFAIK there is no way to instruct googlebot to try different variables to bring up different dynamic content.

I can't say without more details. Rel=canonical is used to point many URLs with the same content back to an original URL in order to avoid duplication. If for some technical reason your image gallery fits that description, then rel canonical would be a perfect fix.

Those are really good numbers! I tried asking a question like this once but it turned out to be too general to get any really good feedback. I'd recommend asking more focused questions so you can be sure to tease out the expertise on this forum.

One quick thing I noticed: no microdata. Try adding schema.org microdata to your site to improve its searchability. For example, adding rel="author" to your author links alone can make a really big difference in CTR.

Another thing you may want to start doing is usability testing. There are services out there that can help you with this, or if you just round up some family and friends you can do some quick testing for cheap. It can be surprising what you find your average user doing with your site.

Good luck!

You can get rid of keywords because its deprecated. You can also get rid of googlebot and robots meta tags, as those are the default crawl directives (make sure you don't have a robots.txt that contradicts this). Revisit after is nice, but unnecessary because robots only consider it a suggestion. These are all unnecessary IMO: city, state, zip, country, subject, author, copyright, distribution, rating, generator, abstract.

I don't know what ICBM and DC.title are. The rest are verification codes, you only need them if you're actually going to use the services.

Hmm the question isn't very clear. The question only you or your team can answer is "are these the keywords we want Google to rank us for"? If yes, then no problem.

If not, then you can do several things:

• Block the reference pages from being crawled using the meta robots tag

• Submit a sitemap so Google better understands your site structure

• Revisit your on-page SEO to make sure your html reflects the keywords you want to rank for

• Restructure the site so that (1) your authoritative content is more prominently linked and (2) the reference material comes after the real content in the page markup.

I would go with one page for all the reasons you mention. FB pages aren't really a way to do local SEO, so your main concern here is whats going to be best for your fans.

I would recommend going back to your .com address. It presumably has more inbound links, and has a longer history, both of which are going to make it the better performing domain name. That being said, 301 redirects can move a lot of your link juice, most estimates I hear are somewhere in the 90% ballpark. So if this is a technical challenge for you or would otherwise take a lot of time, it may not be worth it.

If you have the resources, move everything back to your original domain.

Here's what you need:

RewriteCond %{HTTP_HOST} !^www.shewula.nl [NC]
RewriteRule ^(.*)$ http://www.shewula.nl/$1 [R=301,L]

The 500 error is because you were not escaping the . in your regex on the first line.

The code here will only redirect if it doesn't have the www.