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    Moz pricing plans don't make sense

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    • Multiverse-Media-Group
      Multiverse-Media-Group last edited by

      Hey. I posted a question about this on my other Moz account (one I use for moz local), but it appears to have been removed, so here goes again.

      Can someone from Moz please explain to me why that in your plans, as the price goes up and more campaigns are allowed, the amount of keywords tracked per campaign goes down?

      $149 plan - 5 campaigns - 450 keywords = 90 keywords per campaign.

      $249 plan - 25 campaigns - 1100 keywords = 44 keywords per campaign

      $599 plan - 100 campaigns - 3700 keywords = 37 keywords per campaign

      What confuses me here with your pricing plans is two fold

      1. Modern SEO requires a lot of quality content, interlinked together to rank well (in most cases). Your SEO guides even talk about this. Blogging is one of the most popular ways to do this. However, in any modest website these days, especially one that runs a blog, how does tracking only 37 keywords per campaign make sense? The fact is, that even your starter plan with only 90 per campaign doesn't make sense. My business website is tracking about 300 (that actually drive traffic). I provide my SEO clients with the same type of work I would do for my self, which again reinforces that 37 keywords is plainly pathetic.

      2. Every online pricing model I've ever seen follows one simple rule: When price goes up, you get more for your money, not less. At first glance you might think that is what you're getting when you step up a plan and get more campaigns, but then to have less keywords per campaign simply doesn't make sense at all.

      What does make sense is to have a more flexible pricing model. Instead of locking us into set tiers which don't really make sense, you should allow a more flexible pricing BEFORE we have to go up to enterprise. Why not have a per project price of 'x' price per month, then have a price per keyword or maybe per 100 keywords. This would allow all of us the flexibility to run campaign depths that make sense for us, not for your counterintuitive views of how we should be tracking them.

      Again, I'd really like a Moz staff person to respond to this as the last time I commented about this, it was removed.

      1 Reply Last reply Reply Quote 0
      • KeriMorgret
        KeriMorgret last edited by

        Hi! Thanks for your detailed feedback. I believe we are changing our campaign limits soon, and when our help teamsters are back on Monday, they'll be able to add and confirm any details.

        I'm concerned to hear about the removal of a comment or question. We very rarely remove questions, even when asked to, and only do so if they are exact duplicates, or in gross violation of our terms of service. If you can PM me your username for Moz Local, I'm happy to see what I can find out about the question and make sure we didn't have any problems in our system.

        [edited to add:] You do need to have a Moz Pro account to ask a question in Q&A. If this was a local account without Pro, there shouldn't have been the option to ask a question here, and that's something we'll need to fix. Again, let me know, and I'll investigate.

        1 Reply Last reply Reply Quote 0
        • Multiverse-Media-Group
          Multiverse-Media-Group last edited by

          Maybe it was an issue with your edit. I know I filled out the question, but didn't realize I was signed in on that account until I posted. Then I went back a couple days later to access, but there was no QA there.

          There's also another problem with your system that caused me to create a second account in the first place.

          Several months ago, I had an account, but stopped because you had some major issues with your tracking and on page ranking. While that pro account was canceled, I tried to sign up for local with the same login. However, because the pro account was disabled, it simply wouldn't let me enter a payment for the local without start pro again. Seriously, one of the stupidest things I've seen in an online payment system. You clearly make the products different, yet they are reliant on each other for billing?

          Anyways, thanks for the response on this. I do hope you guys change your plans because they are just silly.

          Thanks and I'll look forward to some further response from your team.

          Micha

          1 Reply Last reply Reply Quote 0
          • SamWeber
            SamWeber last edited by

            Hi Micha!

            As Keri mentioned, I do know that our Product and Marketing teams are reviewing our current subscription tiers. While I don't have any details I can pass along yet, there will be some changes made for the better and that should help address the points you brought up. I'll be sure to pass this along as feedback though and thanks!

            1 Reply Last reply Reply Quote 0
            • Multiverse-Media-Group
              Multiverse-Media-Group last edited by

              Thanks Sam. Please let me know. Thanks.

              1 Reply Last reply Reply Quote 0
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