Keywords Ranking Dropped

[RuchiPardal]

Hi All,

One of my website http://www.greenhomepest.com/ were ranking on Google first page for the keywords as mentioned below:

pest control in Scottsdale
pest control in Mesa
pest control in Gilbert
pest control in Tempe
pest control in Peoria
pest control in Queen Creek
pest control in Glendale
pest control phoenix
pest control arizona
pest control az
pest control phoenix az
Pest Control in Chandler

But some days before all keywords are disappeared from top 100.I tried to find out the reason but not succeed.

Can you please help me to find out the exact reason behind this??

[SEO5Team]

Chitra, it might have been a combination of the over optimization penalty as well as questionable link building practices. I would suggest refreshing the on site SEO and reducing the keyword density of the main key phrase on the targeted pages. Review the links that have been built for the site and use the disavow tool to report any bad links. Check WMT for any messages from Google.

[DHS_SH]

I have just had a quick look at your back link profile using open site explorer and it appears that you haven't got a lot of inbound links using the terms you want to rank highly for (only pest control phoenix az  & pest control az have been picked up). Maybe address this by doing some guest blog posting .

It may also be worth creating some sub pages around your keyword focus and then targeting these rather than expecting the homepage to do everything (which is tough)

[RuchiPardal]

Thanks for your suggestion.

Per my analysis, i am not seeing over optimization for any keyword.

But yes bad Links might  be the reason behind drop in rankings. Can you please tell me how to identify the bad link practices?? I haven't received any message in Google webmaster regarding bad links.

[RuchiPardal]

Thanks for your reply,

Yes i agree that we didn't create lots of links.But initially website were ranking and once we started SEO only than ranking dropped.

We have created dedicated page for every keyword and we are optimizing respective page.

[dmccarthy]

On the home page, there is multiple use of the

tag, thats a definite no-no..

[Debdulal]

Ok first thing first .. please let us know when you saw the ranking got disappeared .. we need to have the date first before we make any further recommendation.

[RuchiPardal]

Hi Thanks for your feedback...

Ranking has been dropped last month around mid of the month.

[KeriMorgret]

Just a quick reply that the disavow tool is (according to Google themselves) there as a last resort for link removal, not as a first step. It's to be used only after you've done everything you can to contact site owners to remove the bad links.