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Hmm... all depends on your definition of "conversion". On several sites, a "conversion" is farming visitors off as quickly as possible to another site/partner; and sometimes having an ugly site, with poor grammar and a single link leads to a user leaving the site through the link out of sheer desperation... and there's your conversion. If you're talking directly about selling as a conversion though, then that's a completely different matter. Many users won't part with their money on a site where the "service quality" is implied to be inferior... as it is when communication (a part of service) breaks down.

Hi Rishad, Regarding the should you, I would look at me analytics and see how many mobile platforms are accessing your site and which ones. Mobile apps should not be just a rehashed version of the web page. It should be unique and much better than the web version. You need to find out why people are accessing your site on mobile platforms. Convenience, travel, or platform of choice? I would survey those mobile visitors with 3-5 simple question about mobile content. I would not see any need of SEO on an application, just like there is none for your desktop apps. Mobile apps are more concerned with ease of use, content access (is it localized or in the cloud). I will revisit this post to hear what others say on finding a good mobile programmer. I am looking for one for iOS work for a client. Cheers

Richard makes a great point Jan (no surprise there eh?)and it makes me realize that I completely neglected addressing user experience in my answer. I was assuming that you would  redirect to an appropriate page. To give you an example of good and bad (from a users perspective), Let's say you had a page dedicated toa yellow 6 man camping tent. It would be acceptable to redirect that to a page listing all your camping tents especially if the yellow 6 man tent was included among them. It would not be OK(again, from a users perspective) to redirect that yellow 6 man tent page to a page dedicated to sleeping bags.

Danny Sullivan posted some figures on who lost after this US update: http://searchengineland.com/who-lost-in-googles-farmer-algorithm-change-66173

Joomla can be very slow for large sites and drupal requires programmers. I would also recommend looking at the yoast wordpress seo plugin. I use it for all my sites and he has alot of info on how to optimise wordpress. I am a regular reader of dawn, Good to see they are finally upgrading

Penalty can affect you in two ways: Manual Penalty Algorithmic Penalty (Automatic) Reconsideration request is useful for the first one, not the second. This means that if you have been algorithmically penalised you will need to remove the source of the problem and the issue will self-resolve. The problem is that Google will not ever tell you what you did wrong. Aint that a bitch! What may have happened in your case is two things: Your penalty is lifted and your rankings are where they are as you lack good natural links. You have removed manual penalty but the algorithmic one still lingers. Options? Clean up some more and wait a few weeks. Contingency plan? Dump the domain and move on if you can afford to do this from business point of view. Sometimes you can get away with 301 from A to B, however if you are a higher impact website you will not stay under a radar long. Best of luck mate. I feel your pain.

Late to the part with this but I just can't see G penalising a site because it has too many links from articles with the same anchor text. If that were the case we would see a lot of webmaters and SEOs arranging lots of those links to their competitors sites in order to de-rank them, thus leaving the way clear for their own sites.

Consider how your related articles are handled. At the end of an article you could have related content which is great for both search engines and readers.

Thanks article is good read.

SearchCap- As Kristy said, the digest version. SEO by the Sea- Bill stays on top of patents, which helps future-proof your sites. SEO Book- Aaron stays on top of SEO goings-on.

here you go: http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=138311&nid=120085

LOL I don't know why, but I'm addicted to this Q&A : ) I like helping people, and I think that is why I like SEO so much. It allows me to help people achieve something they themselves would not be able to.

Hi Keri. You're right! I am not a professional in the matter and I am trying to catch up little by little. Thanks for your advice!

Very controversial...duplicate content...