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Just a note that we've discontinued the old Crawl Test tool and have launched an entirely new On-Demand Crawl tool based on our upgraded Site Crawl engine (launched last year). The new tool has an enhanced UI, entirely rebuilt back-end, full export capability, and will save your old crawls for up to 90 days. We've written up a sample case study or logged-in customers can go directly to On-Demand Crawl.

Hi Eroc, Yep, this is a super common issue for SEOs. My company's site has reviews load in JavaScript, and Google even crawls and indexes those as if they're separate pages. Google wants to read everything it can, so you've got to figure out the cost/benefit of this situation. If you really do have all of the product information, I'd guess that visitors entering through page 2 of reviews wouldn't be the worst thing, especially since Google would probably choose the page with the reviews most relevant to the query. The main issue from my perspective is wasting Google's crawl budget on your extra review pages. If that's an issue that will significantly help your site (likely if you have a lot of products), you'll want to noindex those reviews like Ikea. There's no other method that will stop Google from wasting it's crawl budget. Hope this helps! Kristina

Hey Searchout, I've been seeing that too!  We get a little blue face next to the review and the words highlighted in blue.  This is great for people who write their own reviews and cheat because google is going to start showing customers real words when customers type in what they want.  I find fake reviews are always written by the same person and are variations on a theme. Have you also noticed your GMB listing dynamically serves what you do? When someone types in Root canal we come up as Smileworks 'Endodontist' and when they type in Invisalign we appear as 'Orthodontist' It's because I marked our specialists up as specialists in the schema.  I had no idea what It would do but just thought 'well hey, we have specialists so why not tell the world' and google made something of it. There's going to be more of that coming in the future i'll bet you. PS: 'm not talking about the crappy services yell and the like try to sell you when you claim your citation.  I'm talking about a Whitespark Audit.  It's different.  They understand - like really understand - the score. And they do a TON of work for a few hundred bucks. Here's my results. Not bad when you think of that uplift as a percentage of 4,000 positions. Best money I ever spent.  But I don't know why I bother sometimes.  Nobody does it. they think it's a scam or that I'm an affiliate. I don't care about their company and there's also other ones out there who do the same thing.  just that these got us a really great result so I tell everyone. - then they ignore me lol! xMSqv

Thanks Miriam, This is very helpful and makes a lot of sense. What do you think of towns and villages, or boroughs of a large city. Do you think the close proximity is dangerous territory re: keyword permutations? I take your point about unique content tailored to the people of the city - it makes a lot of sense. But what about locations that are closer to each other? I know it's a tricky question but any insight would be most welcome.

Fair enough. Sounds like you know your stuff. Honestly i'm not sure how quality score is calculated from the broad match. I get it's the potential for the match to be a quality one. As you say the more potential matches may create a lower average. So the less strict you are, the lower the average as the is more of a potential for lesser relevant phrases to match. All i know is a £1.24 click may look close to a £1.48 click but it's 16.2% on top of your cost. So if you don't have a 16.2% increase in ROI you need really think about what is being wasted. A rule that has served me well is: If most of your clicks are from quality scores of 5-7 you are pouring money down the drain, especially if these leads are rarely converting. All the best.

I haven't got experience with any plugins to help users login before posting but I definitely have experience with WP Blog comments and spammers, so hopefully, I could offer some helpful advice. I've been accepting blog comments on our companies WP sites and one of the sites has received 6500+ comments, all from genuine readers. We did see a lot of spam at the beginning but I didn't want to make my readers jump through hoops to leave a comment. I disabled the URL field and if you go to Settings > Discussions in the admin panel, you can list all the words that you would like flagged as spam. I'm currently approving 20+ comments daily and I see no spam in the pending section, all the spam is filtered into spam box and I empty it weekly.

You need to either provide the translations or you need to remove the hreflang for that translation that isn't translated at the moment. As Andrew mentioned, you can noindex the pages that aren't actually translations, but that would be up there with removing the hreflang mention.

The number of internal links you make to a page shows the level of importance you place on that page within your domain. Fact check first sentence - https://support.google.com/webmasters/answer/138752?hl=en That's the lesser point here though. There's a bigger issue I need to resolve. My most important pages are the ones google perceives to have far fewer internal links and these pages are not being shown in the serps, instead the lower pages are showing. I will progress with checking the js and robots to see if I can get this crawl sorted.

Thank you for your answer! I will look further into this!

Can't speak to the new window issue, sorry. However, I'm not sure you want to do that in the first place. The described flow (or lack of it) did alarm me from a usability angle. Surely its better to pop these large images up in a light box, so the user is least inconvenienced? There's some really neat lightbox JavaScript out there, e.g. https://noelboss.github.io/featherlight/ or http://www.digitalia.be/software/slimbox2/  Additionally resizing your images can have a great impact, but don't forget to optmise them with something like https://tinypng.com/. Do multiple passes on that to squeeze extra percentages out - just drag the download link back to the optimisation window till you only get a couple of % saving (or you wreck your image . If your workflow includes lots of new images regularly, consider a server side automated version, or Photoshop plugin to include it in image creation workflow. Also if the brand/style guide allows consider going black and white or your preview images, or blurring them slightly - all little tricks to get image sizes really small. Also cache those images!

Haha thanks.  I thought all the CAPITALS and italics made me sound a bit crazy so thanks for the vote of confidence my SEO Moz brother.  I hope the OP doesn't waste his precious money on dodgy directories. 

Ok. Is there space in your H1? Also the first sentence of the first paragraph?

Hello Becky, Rest assured that your problem has been encountered by many other eCommerce merchants, some with much larger versions of this problem. Imagine a hardware store trying to figure out how to canonicalize a few hundred thousand nuts, bolts and screws. Most of the time, the best thing to do is make it a product variant that you can select from the page. However, if there are a handful of variants that have significantly more search volume than the others, you may want to spin those off onto their own pages. So the best answer I can give is: It depends. If you only have 80 of them, that's not at such a scale that you couldn't write unique content for all of them. But chances are you don't need 80 unique product detail pages for the same chair. Does this help? I'm happy to provide more input if you share further details about the search-share and sales-share of each variant.

You need to make the content as unique as possible. Look up keyword capitalisation.  You need to only use certain words on each page. 1 and 1.4 share the keyword 'metal'. You will need higher word counts to differentiate the content. Include sub titles has specific to each page

Thank you for the replies! It is a strange plug-in, but the newest version of Magento Enterprise 2.2.3 and all 2.1 and 2.2 aren't any better. It's really messed up how they handle pagination, whomever coded Magento really didn't understand how it's supposed to work and didn't read the Google documentation. The plugin is better but not perfect either. I agree keeping the current structure would be better, I've reached out to the developer to see if they're willing to make a change to the plug-in to keep the original structure. In testing I found it doesn't 301 the old URLs to the new URLs if you switch over so  that's really going to create some issues I feel like

First, I just want to make double sure (as there's a lot of terminology confusion) -- you're talking about the main Knowledge Panel in the right-hand column on desktop, right? Unfortunately, when these go wrong, there's not a good mechanism for fixing them. Sometimes, best you can do is try to get a Googler's attention, either on the help forums or on Twitter. As Alex said, if there's bad WikiData in play, definitely fix that, but you do have to have someone with editor credentials, unfortunately. Is the logo coming from the wrong source entirely (like a competitor), or is it an issue of an old/outdated logo? Is your GMB data updates? Some Knowledge Panels cross with GMB/local data. Hard to say without knowing the specific example/company.

Hi David, I've only seen this type of local sitelink for sites that are sending users to brick-and-mortar locations, so I think in part it would depend on what kind of reviews you're hosting. How different are the local/regional landing pages from each other? Do they feature local products or businesses?

Interesting. This is the first one I've seen, and it's much more obscure than the Olympics. I'm guessing they use this one to choose what YouTube video to show in one of their info boxes at the top or on the right Although on second thought I would expect them to already know which video, and probably which song, is the most popular. I wonder why they're asking then.