Keywords in URLs - what is considered keyword stuffing?

[joeshopping]

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[Nemek]

You should be pretty safe with putting it there twice. I don't think it will help, but it shouldn't hurt.

Using different keywords (like in your examples) might not actually be a bad idea. Personally though, I don't rely on putting keywords in URL too much as being an "optimizing" factor. Actually, I'm a believer that if you get the URL, Title, Heading & internal links identical, you're actually trying too hard.

[DanDeceuster]

What you don't want to do is have a URL structure that looks like this:

/products/wii/best-prices/lowest-price/cheap-wii-products/mariokart-best-price/lowest-price-mariokart/mariokart-with-wii-wheel-cheapest-price.html

Your URL structure should just make sense. Yours doesn't look that spammy compared to what Google probably considers spam.

[Guest]

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[joeshopping]

Thank you for the replies. Very helpful. It sounds like our plan should be okay. It might not help much but every little bit is important. Of course, our #1 priority is to build a great site, but we certainly don't want to ignore SEO. Well, we actually ignored SEO in the very beginning, but now we're trying to correct that!

[KeriMorgret]

Hi Jeff, I see you implemented this type of URL. Can you share with us how it worked out for you? It's always interesting to hear the impact of changes like this.