GWMT -- Top URLs for keyword is not the homepage

[Santaur]

Hi Everyone -

In google webmaster tools, in the Content Keywords section, when I click on a link of all of my top keywords they display a single "Top URLs". The URL which they display is not my homepage but a random category landing page of our e-commerce website. Should I be worried about this? Does this suggest that google is ranking this one URL ahead of our homepage?

[Horizon]

"Top URLs" doesn't mean GWT thinks your category page is more important, or ranks better. It just means that there are more occurances of that keyword on that particular page. The majority of my "Top URLs" are directory pages which, whilst they rank well for what they should, do not feature in SERPs for that keyword - my homepage does. If I shoe-horned in all of the mentions of my top keyword into my homepage, it would certainly be considered keyword stuffing, so would have an adverse effect.

It isn't something to worry about.

Best,

Matt

[Santaur]

Thx Matt