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    4. Keyword in URL vs organization

    Keyword in URL vs organization

    Technical SEO Issues
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    • cmp101
      cmp101 last edited by

      I have a jobs site that currently has the following structure for jobs:

      www.site.com/jobs/openings/1234.html

      Categories used to be listed this way:

      www.site.com/jobs/openings/accounting

      But we changed it to:

      www.site.com/jobs/category/accounting

      Does it matter?  Is one better than the other?  The page title, heading, and description also have the word "openings" or "opening" in them.

      1 Reply Last reply Reply Quote 0
      • jesse-landry
        jesse-landry last edited by

        seems to me that the word "openings" would be googled more often than "categories"

        ...so yeah I'd prefer the other but I'd have to do a little keyword research to see what I wanted to lay that out as, personally.

        1 Reply Last reply Reply Quote 0
        • ditoroin
          ditoroin last edited by

          Do not forget to 301 redirect old links

          1 Reply Last reply Reply Quote 0
          • evolvingSEO
            evolvingSEO last edited by

            I also like "openings" in the URL, because as a user, if I were to land on that page or see that URL in the wild, I'd have a better idea of what the page is about.

            -Dan

            1 Reply Last reply Reply Quote 0
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