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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.


  • All of our products have around 3-4 lines of individual text, as do all the categories. would you suggest that we start introducing individual text (where it is currently the same - see above) for the best selling products and see if it brings any positive change?

    | CMoore85
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  • You can combine them all into one line . The SEOmoz beginners guide has some info on it http://www.seomoz.org/beginners-guide-to-seo/search-engine-tools-and-services For what its worth using Meta Robots to restrict crawling is actually better than simply using a Robots.txt. Largely because a Robot will still see a page url if it is linked to from another source and those links can pass page rank, but the page will never pass any forward. -Phil

    | AU-SEO
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  • When you say 'database driven', do you mean that your content is displayed via script?  If so, getting that content indexed won't be easy.  This is becoming a very common issue now that companies are going for a dazzling site rather than taking seo into consideration: http://www.brainhandles.com/techno-thoughts/does-google-index-dynamic-javascripted-content If you are stuck with your investment on your current platform, I'd start creating static pages that target specific keywords rather than trying to get individual job pages indexed.  You could have a static page specifically about "nurse practitioner jobs".  Linking to individual opportunities would be labor intensive, but you could build a solid collection of well-targeted pages to get more impressions from organic search. Link-building always helps, as you probably already know. Good luck!

    | RDK
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  • Hi, Yes, I mixed it up a lot with 10 different scripts and then images with different transitions in a different order. Best...

    | 94501
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  • Thanks mj, I did decide to remove the H1s from the logo image, as I agree with your thoughts that it just dilutes the "H1 juice" anyways, even if its not a penalty of any kind. Thanks! Jim

    | jim_shook
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  • Multiple sitemaps help! There is a really good article here: http://www.seomoz.org/blog/multiple-xml-sitemaps-increased-indexation-and-traffic and I think this is where you're going to need to start. One thing you can do is help google with pagination: http://googlewebmastercentral.blogspot.com/2011/09/pagination-with-relnext-and-relprev.html In google webmaster tools under site configuration there is a section for URL parameters. I would look at that too. If you want to fix all of the url parameters like: ?profession=RN&speciality= then maybe use $_POST instead of $_GET or set up landing pages for all of the different types of pages. What does: http://seomoz.zendesk.com/entries/20034082-crawl-diagnostics say?

    | joseph.chambers
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  • Yes. Definitely! HTML with CSS is way to go!!

    | Amjath
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  • I would look into why your site is generating multiple urls for the same page first - so far it would seem the duplication is occurring because of the query string being appended to the url. If you can prevent that - the next thing is to use the canon tag to point the duplicate pages at the original, and on the dupe pages add a "follow noindex" tag - this means you will be telling google that you know this page exists and you are aware it is the same as another page, and tell them which page it is you actually mean. The canon tag should be in the head, and have the full url of the original page that you want to rank. The duplication of the page is the issue here - changing your titles will only mask it for a few days.

    | IPINGlobal54
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  • Why don't u add sub-folders for each country-language ? Example: mycompany.com/pt-br/ ( braziian portuguese ) , and here u can add the meta tag: mycompany.com/us-en/ ( english US ) , and add the metatag : If I'm not wrong the google will consider each sub-folder for the right country-language.

    | augustos
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  • http://www.seomoz.org/blog/wrong-page-ranking-in-the-results-6-common-causes-5-solutions Rand talks about six commons reasons why the wrong page is ranking in the SERPs and how to fix it in this post.

    | KeriMorgret
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  • Hi Michelle, I think this might be best as a follow-on to the similar question you have in your thread at http://www.seomoz.org/q/how-to-get-videos-to-show-up-on-serps-as-your-own.

    | KeriMorgret
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  • I would heartily agree with this. The workaround is going to be a nightmare and may cause him a lot more pain.

    | Ontarioseo
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    | Max84
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  • Atul, did this answer your question, or are you needing some more help?

    | KeriMorgret
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  • It's a measure of whatever page is in question. Usually site speed tools measure the page that you are currently on or the URL that you give them. It's not limited to the home page.

    | KeriMorgret
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  • If you're changing IPs, I would be sure to lower your DNS time-to-live(TTL) to 1 hour about a day before the move. This would make your DNS rollover much faster. Not an SEO thing, per se, but something that certainly helps Googlebot.

    | Highland
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  • Don't forget your video meta http://www.reelseo.com/add-infile-metadata-video-files/

    | SteveOllington
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  • It probably would show under the 3rd Party Website. Unless you have specific reasons for not displaying it then I would embed it actually on the page as Google will reward engagement objects. I would surround the video with some good text content related to that Video.

    | AU-SEO
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