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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.

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  • I would dich the module and get one that works

    | AlanMosley
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  • Tim The essential pages to redirect are; Ones that have backlinks pointing to them (check in opensite explorer, majestic seo, google webmaster tools, and analytics for referring sites Carry ranking value for specific keywords that are valuable to you Have ever been a landing page (look at your landing page report in analytics for the past 6-12 months) - although it seems like you've got this figured out. Is it a fairly small site?  (Under 50 pages or something?) Depending on how your site is built there are several options for doing the redirects in an efficient way.  Assuming it's a custom site and you've got a good clean URL structure, I might try something like; Spider both sites with Screaming Frog Export the URLs into Excel Do some sort of lookup function to match the corresponding URLs from the old site to the new site Use that to construct the text for the .htaccess file. If the site is so small, you might not need something intense like that.  Cut and paste will do just fine  If some other setup, I'd need to know more to suggest a different way to create your redirects. After you do everything, check webmaster tools for the next few weeks for any 404s that might pop up. Hope that helps. -Dan

    | evolvingSEO
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  • I am not going to tell you what I "would do"... I am going to tell you what I "have done". Within the past year I have redirected all subdomains into folders in the root directory of the main site.  Most thin content was thrown overboard, some thin content is being improved, the rest of the thin content is temporary and has been noindex, followed.

    | EGOL
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  • Thanks. Can you enlist some good free/paid.com.au PR submission websites, and also some great .com.au blogs where I can submit some good articles/blogs?

    | KS__
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    | sssrpm
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  • Banner ads will only help if they direct link to your site. Usually banner links add all CID tracking codes and drive through re directs so it will not usually help SEO. You can look at other things like contacting these sites and asking if you can do "guest posting" of content for free on their site to build links?

    | JamesNorquay
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  • Hi Diane, A few possibilities here. 1. Small changes can have a big impact. Even changing a single paragraph can cause your grade to go from an A to an F, or vice versa. Fortunately, the complete report will tell you exactly how it scored your page. If you drill down into the report, it will even tell you what areas you need to fix. You can see the full drill down by clicking on the keyword in the report overview. Here's a screenshot. 2. Check to make sure it's the same URL that is ranking. The On page report generates a report for the URL that is ranking for the current week, which can change from time to time. If a different URL is ranking this week from last, then the On-page grader will grade the new URL, which might have a completely different grade. 3. Unfortunately, without knowing the URL or keyword it's hard to tell you exactly what's going on. Feel free to ask a private question, or ping the help team if you want further help and you are not comfortable sharing this information in public. Good luck!

    | Cyrus-Shepard
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  • You're welcome Shawn, glad to have been able to help

    | SimonCullum
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  • I am confused. So lets that I have an ecommerce site that has 20 types(books, toys…) / 20 categories each / 20 subcategories each and thousands of products under each subcategory. When we say go flat, is it ideal to go all the way like http://www.website.com/type (20 of these), and http://www.website.com/category (400 of these) and http://www.webiste.com/subcategory (8000 of these)and thousands of product pages. So there is no page more than  1 directory level down. Does this mean flat architecture?

    | SystemIDBarcodes
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  • Make sure when you are placing links first make up good anchor texts with your keywords in it. Or not, a tonne of incoming links with exact match keywords might raise a few flags. Natural links tend to have brand names, web addresses, etc... in them, and generic things like "click here". I'm not saying it's not a relevance signal but it's certainly a lot less of one than it was. By all means get a few exact matches, partial and phrase matches but I'd mostly go for the relevance through the site/page content and the fact that it's relevant, trusted sites/pages that are linking in... and not so much concern with the anchor text.

    | SteveOllington
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  • Thank you champion! :PS the Lion is Epic Justin Smith

    | FrontlineMobility
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  • I haven't seen a solid test of this. From the SEs standpoint, the canonical source and target should be identical, so it wouldn't matter. Of course, they honor canonical tags on non-identical pages all the time, so we no practically that there are differences. My gut is that a canonical probably won't cut off a crawl path, but the links on the non-canonical version are unlikely to pass link-juice. I would not, just on general principle treat a canonical like a NOINDEX, FOLLOW. If it's important that the links on the non-canonical version be followed, then either: (1) The canonical tag is not an appropriate solution, (2) Those links should be added to the canonical version. If you could give an example (don't need URLs - just explain the nature of the two pages), I could dig deeper.

    | Dr-Pete
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  • Yeah htaccess is the right way to go about 301 redirects.

    | KS__
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