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Great resource from Seer Interactive http://www.seerinteractive.com/blog/google-scraper-in-google-docs-update

Thanks Marcus - that's very useful. I am using Wordpress as it happens   Off to do some reading...

Thanks Clint. I suppose subscribe was a poor word choice. We don't feed the products ourselves, we have a 3rd party handle it for us. We're currently feeding to Google and Bing. Even though we don't pay for those leads I don't want a bump in bounce rate. You confirmed my thoughts. I appreciate the input.

Definitely worth setting up RSS news feeds from both Google Alerts and Google Blog Search for your keywords to keep an eye on what's happening in your niche. As well as lots of ideas for new content/articles you'll also see what's happening in your niche and what your competitors are up to. You can also set up a twitter search for your main keywords too. I'm sure there must be opportunity there - lots of students tweeting about getting their assignments proof read etc.

#6.. Maybe I should be more patient!

If your web server is set up to fix case issues (ie turning them all to lower case) then you've got no problem. From the search engines point of view, case in the URL matters (case for keywords do not, big difference). Each different version is considered a different resource, and would be cached and indexed separately, leading to potential duplicate content penalties. If you're trying to fix a large site that has mixed up their upper and lower case in their URLs, the easiest fix is to do it in the webserver, .htaccess if you're using apache.

You can use rel-canonical on other, non-blog sites. It does help to have a one-to-one relationship of pages between the two sites. In theory, the 301-redirect is the better long-term approach, but in practice, rel-canonical seems faster and a bit more powerful in the short-term. So, David's basically saying to use rel-canonical for that initial boost and then do 301-redirects later to make it all permanent. It is a more technically complex approach.

72 errors in my opinion is very low. If no links from within the site then you should not worry about it. The issue with the traffic drops lies elsewhere.

Yes it is. I try to speak it as I don't know it perfectly either but it is a nice language.

Try using the following in the head section of the page: This indicates, which image should represent the page. It works with some - it doesn't with the other - you already use: which is usually picked by Facebook and some other sites. Give it a try and see if it works for you - I'm using both on my sites and it seem to be doing a good job.

I recognize you're trying to be helpful, but I have to warn that, in this particular case, I think that's a bad idea. It would basically collapse all the products down into one page. This isn't a situation where the colors are variants of the same product (like 3 colors of the same t-shirt). The swatches ARE the product, in a sense.

Thanks Nakul, agreed.

Will link equity accrued on blog.domain.com be transferred to domain.com/blog after reverse proxy implementation?

Yeah, I know can you believe it Anyway, look we know lots of websites are doing it, yes even the big brands and are ranking well due to this strategy, I suppose having a big budget to play with, the temptation is just too much. I am paranoid also, isn't everyone in this industry, I mean if you do follow Google's guidelines, there is no way you are going to rank well for competitive keywords, I look across all industries, especially retail and they are all it. You have got to be more aggressive I think to gain good SERPs

Anytime, feel free to fire me a private message or add me on Skype. Im always available to offer advice if I can

I have built a website for a pharmaceutical company but the problem is that my client was a trade supplier, not a retail seller - he was not interested in SEO at all for the site. There are some important points you raise though. Obviously it would be easier to rank an exact match domain name but the reverse side of the coin is the building trust using the company name and reputation... This is vital for the market they are in if they are looking to increase revenue by using an eCommerce website - there are so many spammy sites in this market. The domain age on the old site your client has should be important and help it rank quicker. There is no reason why (over time) you cannot rank well with a website without its main keyword in the domain name, it will just take more effort and a better/stronger strategy. It might be worth looking at brainstorming ideas at this point... Why not keep the old domain with the company name in and use it for the main eCommerce website but then look at creating a niche domain for the client with the keyword in the URL? One thing I would say is to be very careful with SEO in this market. Due to so many rogues in the industry for medicine there is so much spam out there. Getting good quality relevant links might be hard, just be careful where you get your links from. EDIT: Perhaps the last sentence did not raise the point I was looking to make. The point I was trying to raise is that this industry generally uses very black hat techniques when optimising and are looking to make quick £££ until their site gets sandboxed. Just make sure you are careful with the techniques.

Hi Upick,Fisrt of all I wan to tell you that It’s no secret that one of the tactics search engine optimization specialists use to increase search rankings is domain purchasing.  The idea is that you find a domain that currently ranks well within your niche, buy it and then redirect the site to your domain.  Alternatively you could purchase this domain and continue to build off of it and utilize its existing rankings and site traffic. Below are several do’s & don’ts to keep in consideration when purchasing a domain. DO: Look for existing rankings Research websites existing links.  Are they all pointing to the home page or do internal page links exist? Examine the existing content on the site; can it be leveraged for more links? Take into account the domain age/authority before purchasing Take the time to determine if the price of the domain will outweigh natural content building and link building. Check to see if any existing penalties or filters have been placed on the domain. Map out domains internal pages to the pages of your current website. Look for websites that are relevant to your niche. Examine incoming links and see if they target your specific keywords. Determine if the links from this domain will stay put even after a redirect placed. Do look for yahoo, best of the web, DMOZ, business.com directory links. Look to see if the backlinks come from other sites that the current site owner may own as well.  There is a good chance these links could disappear after the purchase. Check out the websites existing traffic and verify it if possible. Check the age of the domains existing links. Look for authority news sites linking to the domain. DO NOT: Purchase a domain based off its Google Page Rank. Purchase a domain that only has low quality and spammy links. Place too much value on a keyword matching domain.  (watch out for hyphenated URLS) Redirect the entire website to your homepage. Buy a site that’s not indexed in the search engines. Purchase domains that are not in your niche. Use any other redirect outside of a 301 redirect.  The value will not pass otherwise. Substitute organic link building with multiple domain purchases. Purchase a domain that has its entire link equity coming from a small quantity of domains. 301 redirect several newly acquired domains at once; this could send a red flag to Google. These “Do’s & Don’ts” of domain purchasing hopefully will guide you in the right direction when it comes to you purchasing additional domains.  There are too many scammers with the intent of selling you a low value site at a high price.  This is why it’s crucial to do your homework before you purchase any domains.   Yes there are deals to be had out their but you have to be extra careful when you think your getting a steal.  If you follow the basics tips listed above you should be just fine! For more details please visit the Buying Expired Domains I hope that your query has been solved.