Welcome to the Q&A Forum

If there is a small amount of duplicate content on the bottom of some pages there should not be a problem.  I have small cross-selling blurbs on the bottom of lots of pages on multiple sites.  These blurbs are generally small in word count when compared to the other content on the same page. Lots of people do this.  I think that google might view that as part of your "content wrapper". I'm not going to say percentages.  The more important thing is that the top content  on your pages is unique and substantive.

Just updated our "About Us" page. Thank you for sharing that. I believe that will help significantly! If anyone is curious to see it, it is here: http://www.aboutus.org/ApplesOfGold.com

Yes, I've been blessed with this task. I have been able to achieve #1 rankings for many less competitive keywords and Page 2 ranks for the biggest keywords we're after. I don't suspect the Tables in our site are holding us back from a Page 1 ranking, since the competition gets so much more severe in those spots, but MAYBE!? We do have a Wordpress blog on our subdomain, blog.accupos.com and there is already the stock CMS system there, I don't think we really need to move the rest of the site into a CMS, but just wanted to see if switching to a CSS site would make the difference we need to boost in the ranks. The content is well optimized, the design is good, site is 9 yrs old, there's about 150 pages. Not too bad..and we do have an on-site programmer, who's never built a site in Divs before (don't ask me how). So I guess my 2nd question would be; Do I outsource this job? or trust that our in house guy can figure it out with no errs?! I didn't even think about this before. He's a bright guy but hey, your first time is your first time. I'm sure there are tricks to writing perfectly clean code for Divs and CSS, any suggestions?? DM

Hi Dr Peter, I just wanted to add some extra info for the readers. This was my goal. Its ok Wiki is gone for moment, as for the forum most possible I will make it as you advice (no index). as I dont seek traffic from it.I dont have time to manage everything. Thanks for your time

If you've already cut internal links and they're only in RSS, I probably would NOINDEX them, personally. You're basically telling Google that they're low-value (for now, at least) but then you're letting them be [possibly] indexed and potentially diluting the rest of your index (and ranking power). That way, people can still access them, but you're not risking Panda issues or other problems. Over time, as you add content and boost your domain authority and link profile, you can start phasing in more pages.

Honestly, if  SEO is important to your business I think you may want to hire a SEO, rather than trying to have your assistant do it. I don't mean to sound harsh, but that could be your first failure point. Ultimately the first step in linkbuilding is to answer the question "Why should a site link to you, and not any other equivalent sites?" This is where the content creation comes from -- giving people a reason to link to you, a reason you're site is unique and awesome, authoritative or entertaining or whatever makes you stand apart. Then you do your outreach. If you got step 1 down, you should get a lot more than 1 out of every 100 related sites to link to you.

Without more details it's impossible to give you specific reasons. Your ranking is not just about the number of links to the page but also about the relevancy of that page to the search term. By trying to target multiple keywords on a single (home)page, you're making your page less and less specific to any one of these terms. By diluting your page in this way you are in danger of making the page weaker and weaker. For example, have you got all of these keywords in your home page title? What is the page about? If you have, how compelling is that going to make the SERPs snippet to searchers? If these keywords are important to you, then my recommendation would be to go back to the landing pages, and optimise each page for the specific keyword. You need to think about what they keywords really mean to your business/site and what the landing pages need to do. Think about what people searching for that keyword are after (look at the other ranking pages) and try to provide the best possible content. What is their intent / their goals? You can then positition your offering/solution and through some compelling calls to action, try and get these visitors to engage with the business. Your homepage doesn't need to be the only front door. Once people are introduced to your site, via decent landing pages then maybe the next time they'll search for your brand name (for which your homepage should be ranking!) Visitors with different levels of awareness of their problem/your offering etc will need different content to move them towards your site's goals. Also note that a 301 redirect isn't going to pass on the full value of those inbound links.

Are you using any type of framework or cms like wordpress or something similar?

Agree with both Andrew and Alan. Add a few lines of text such as "Welcome to Motorcyle Center. We stock America's finest motorcycle gear, motorcyle parts, biker jackets, motocross helmets and more. We're experienced motorcyle enthusiasts with over xyz years in the industry..." etc etc. Just a basic introduction to your site, what you're about and why people should shop there. The why shop with us banner is just an image, so perhaps incorporate some of that in to your SEO text. "One stop motorcycle shop - largest selection of motorcyle gear, no risk shopping on your favorite motorcycle parts" etc etc. Also, you're page title is way too long. Try to rank for 2-3 key terms on your homepage first, then go after your secondary terms next. Your top level categories should have better URLs. "Shop-for-men" doesn't describe anything about "Mens Motorcycle Apparel" Hope this helps, Brad

http://www.youtube.com/watch?v=mY9h3G8Lv4k

I think B is the better choice as Kensington is a part of London, a suburb if you may. Being in the "right" word order is just not that important to ranking in the URL or the Title Tag. What matters most is that people can find the right page to answer their query. Just make sure each page has relevant, original content to that page and it answers the targeted query and you'll be fine!

Having a "duh" moment here. Thanks for your help!

Wow, thanks for the great response. Where could I learn more about properly configuring it so my dev can make sure its done properly. Since you mention that, moz does give me a lot of warnings (about 500) about duplicate page content and titles. Maybe that's part of the issue.

Many SEO shops don't have overhead.  Most work in shared co-working offices, or coffee-shops etc.  Just because they appear like a big-time agency, most are just mini-teams looking to make an honest living. That being said, if I want a comprehensive list of respected people in the SEO industry, I'd confidently start with this list http://www.seomoz.org/article/search-ranking-factors#contributors. Best, Corey