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Thank you Chris for your input and information.

Hello, I have also been in a similar situation. What I did was to disallow the urls with parameters using the robots.txt and place (in only the pages with parameters) the following two html tags: This will expressly indicate to google not to index these pages. I still have some errors but I guess they will disappear in a few months. Regards

Yes in this Magento application, each part number, (example part number 12345-10) opens up to a page on the website. So, I can take two part numbers the 12345-10 and a second part number 67891-01. I can run both pages through MOZ page grader and they each score 89. MOZ page grader shows both are visible to search engines. But one part number will pull up on page 1 of Google. The second part number can't be found in any of the 2 or 3 pages that pull up. I can look at page source for both pages and see that the H1 is the correct part number and the title includes the part number in it. Something is odd here and it doesn't seem to be related to the diffculty of the keyword (part number) or in being outranked. There are a couple of competitors that will pull up in position 1 or 2 on page 1 and I am OK with some of mine pulling up on the bottom of page 1. My gut tells me there is a setting in Magento that we don't have correct. Any ideas on how to work this from the Magento side? We are running magento without any after market SEO tools.

Hey Derek, I would stick with the recommendation from Google to have desktop version rel alternate point to the mobile version and mobile version point to the desktop version using the canonical tag. Also, take a look at this documentation from Google: https://developers.google.com/search/mobile-sites/mobile-first-indexing#best-practices The last line says "Make sure you have the correct rel=canonical and rel=alternate link elements between your mobile and desktop versions." Which mean they suggest you follow their guidelines which you can find on: https://developers.google.com/search/mobile-sites/mobile-seo/separate-urls I don't really think it's a good idea to risk the site by doing something opposite to the guidelines. Personally, I would consider updating to a responsive website because it's easier to manage, cost less in long run, less prone to error, able to get the most out of your SEO effort and Responsive design is Google’s recommended design pattern: https://developers.google.com/search/mobile-sites/mobile-seo/#choose_your_mobile_configuration I hope this answered your question. Cheers, Joseph Yap

Hi Brad, As others have indicated, there's no reason a 301 redirect on a missing image shouldn't work - it's all based on the URL request (not the actual resource served, since the server intercepts the request and forwards it to another URL along with the 301 status code). I'd second Yaroslav's recommendation on a good WP plug-in for this (Redirection). You should be able to just use the URL string here to set the redirect where you want to point it. I would also suggest double-checking that these are actual links pointing to the image URL, not embeds of that image on these pages (some tools will pick that up as a link).  Finally, you may want to create a new page that includes a suitable replacement image if one is available, rather than redirecting to the replacement image file URL (bc this way the reclaimed PageRank will flow through to the rest of your site via your navigation). Best, Mike

Hi there, The general rule of thumb for URLs is that if the structure and layout makes sense from a user perspective then I wouldn't worry about losing any sleep over this. A good guide to this can be found here (done by Mr Fishkin himself!) - https://moz.com/blog/15-seo-best-practices-for-structuring-urls I hope this helps!

Well, you might have me on that. Back in the day of the original SEO Rockstars podcast with (ALL HAIL) Greg Boser (webguerrilla) and Todd Friesen (Oilman)  (circa 2005/6), I recall the order was believed/assumed to be by importance. I know that was a long time ago but I'd never seen anything subsequent to challenge that belief. But here's content from webmasterworld that counters that information. Personally, I was never a big JW fan or a big believer in her technical knowledge so take the information in that article as you may. Maybe someone here at Moz can chime in on this. Anyway, you may try the site:domain search operator in conjunction with a search term and that may give you the ordered list you're looking for. I'll leave it to you to determine whether that's true or not.

Hello James, I believe Sean's have answered your questions. Just wanted to tell you not to overoptimize your image for SEO, you do not want all of your image file name, alt text, title text to be your keywords, that certainly doesn't help. For file type, I usually stick with JPG and compressed them using Tinyjpg.com before I upload it to my site, PNG typically has much larger file size. Cheers, Joseph Yap

Yes if you're able to create a static page for each major city it will make it easier to put more relevant content into the page, take a look at this example from golfnow.com Take a look at their sitemap: https://www.golfnow.com/sitemap.xml They have page that are dynamically generated: https://www.golfnow.com/tee-times/destination/park-city/hot-deals/search And also page with static content: https://www.golfnow.com/destinations/149-salt-lake-city Booking.com have a somewhat similar approach as well, this is their page with static content https://www.booking.com/city/us/san-francisco.en-gb.html Hope this helps

Hi There, Also depends your needs for the markup. Do you have reviews and are looking for the average rating to be display in SERPs? Do you have events that you want listing? The tool listed above by Sean, is one I use quite a lot and if you use wordpress you can just take the code to the end of the page/post in the source code. Regards Neil

The odd thing is before adding the link, the first keyword was position 11 the second was position 12.  The first one boosted up to the first page, the second one has dropped to the third page!

I'm not quite sure if I'm correct since I'm not in the gaming industry, but I don't think there would be many benefits in terms of SEO for having provider name in URL. There are a few reasons that I wouldn't add provider name in URL: Your URL will be much longer, Moz suggests to keep it within 75 words, including https://www. I'm guessing the more important keyword here is the game name, by having publisher name you're moving your important keyword further from the root domain It cost more time and effort to manage and create content for each provider page/content Provider name is a branded keyword, and it would be hard for you to outrank them in their brand name doesn't give much SEO value When I search for "Battlefield 1", almost all the top results have "Battlefield 1" close to their root domain. https://www.windowscentral.com/battlefield-1-2018 https://www.gamespot.com/battlefield-1/ https://www.g2a.com/en/battlefield-1-origin-key-global-i10000016618004 https://www.origin.com/sgp/en-us/store/battlefield/battlefield-1#store-page-section-criticalacclaim I think at the end it depends on what keyword you're trying to rank for and does having the publisher name helps.

So have you tried putting a new url in its place, with new/revised content with the same internal pages linking to it--and NOT using a 301 from the old to the new?

Hi Trent, Did of the awesome responses to your question help? What did you decide to do? We'd love to hear from you! Christy

That would be the first step--push it onto HR's plate and have them write new ads and job descriptions. : )  But it's hardly likely that it would be sufficient, anyway, I mean your company may have authority in organic rankings for whatever it is your company does or makes and the likelihood that Google's going to push a page up for what is essentially a barely related topic (the job description) may be overly optimistic on the boss' part. If you can show that at least the job ad comes up for the job title and company name, at least that might be something they can latch onto.

Hi Jasmin, Did Nigel's thoughtful response answer your question? If so, please mark it as a "Good Answer." If not, please let us know how we can help. We'd love to hear from you! Christy

Mario, hello from Athens The keyword planner tool has some peculiar functionality when it comes to Greek as you describe. Do not get fooled though - even though the tool has some issues, the google search engine itself has no problem knowing that toned and non toned greek characters are the same that that an σ and an ς are the same character (used in different cases). So to answer your question - go with properly spelled and toned words and if you prefer lowercase then that is fine, you will not be losing out on potential traffic because of which 's' is used on the end of the words, but in the kw planner tool you will want to try all potential combinations of tones and sigmas to make sure you have the best idea of traffic patterns. Hope it helps!

Hi Luca, there should be no reason to link to ProductY.com if it's an empty web that you redirect to www.CompanyX.com/ProductY, unless you create those backlinks, and if you create them, better to point them directly to www.CompanyX.com/ProductY If there is some reason why someone naturally could create backlinks to that domain that I'm missing, in that case it could help, and it would transfer link juice to www.CompanyX.com/ProductY If your company wants to do this for marketing purposes, go ahead, it won't benefit your SEO but it won't either harm it. Greetings!

Have your keyword rankings changed?  As Sean pointed out, it appears that at least some of them currently look decent. If your rankings are where they were before but your traffic has decreased, are you sure that traffic that you lost wasn't bot traffic?

Nowadays with Google I would just consider most if not all of those bad links non-existent. In other words Google is ignoring links more than "punishing" you now. You may have ranked temporarily until Google caught up and then just stopped counting the bad links. However, IF you get a manual action notice in search console, then the site IS being "punished" and you need to get that removed. If you do not get a manual action notice, I would just make pretend you're starting from scratch, and you have to build your authority from the start. because of this, there's no time period to wait until it's "fixed" - you most likely will not just recover back to ranking where you were, because the site didn't belong there in the first place. In general, also, I would focus a lot of your SEO efforts not just on links, but lots of other things like great design, great content, building a known company, getting early traffic with paid channels, doing CRO, creating great UX etc.