Category: Intermediate & Advanced SEO
Looking to level up your SEO techniques? Chat through more advanced approaches.
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What About Google Panda Update 22?
Hi, I'm looking into a similar fall experienced across several of our sites since Nov 21. From what I can gather, Panda is all about 'quality quality' and some of the signals used to indicate 'quality' are bouncerate, time on site, browse rate, CTR from search, rather than whether the content is well written. I've identified that some of our pages have high bounce rates and maybe that is part of the reason we have seemingly been hit. Perhaps reducing bounce rates, improving on site clicks, improving browse rates etc will allow your site to bounce back. Personally, I'm still scratching my head wondering whether Panda really is to blame for our fall but improving 'quality' and the user experience certainly has to be one of our main goals.
| simon_realbuzz0 -
How to remove an entire site from Google?
Hmm, I don't quite understand. If you bought the website, wouldn't you want to take it's authority and redirect it to your primary site? Re: subdomains > You can use the same WMT account to add and verify the subdomains. Re: Noindex tag > This all depends on how often Google crawls the site, there is no minimum of maximum amount of time it will take. I'd say that one year is an edge case, and there were other factors at play (i.e. the noindex pages were orphaned).
| DaveSottimano0 -
.Edu Backlink wrapped in Wiki
_Ok if he/she was an SEO expert, he/she would not have suggested you do this. This will kill your website, rip it apart and make it vulnerable to search engine algo shuffle. Ok thing may not be that severe as I have said, but it will make your website’s link profile dirty and of course a colossal waste of time and money. _
| Debdulal0 -
Which index page should I canonical to?
Make sure to backup your files before 301 and that you have FTP access just in case something happens. I agree with Claudio's answer.
| Francisco_Meza1 -
Linking Strategies 2013 - Regular Routines/ Tips
We also just had a post with a roundup of 47 blog posts for your 2013 link building strategy at http://www.seomoz.org/ugc/47-resources-to-carry-your-link-building-through-2013 that should help.
| KeriMorgret0 -
Stability in the rankings - Domain mapping
Sorry for my confusion - I have trouble wrapping my head around your question. Let me make sure I understand correctly Through domain mapping, these 180 URLs redirect to www.meusite.com, via a 301 redirect? And each url ranks for a particular set of keywords and you've seen fluctuation for these individual urls? Without over-thinking, it seems highly likely that Google would treat these URLs suspiciously - especially if the content of the landing page changed dynamically. In fact, I'm having a hard time understanding why Google would even rank those pages at all if they 301 redirect. Let me know if I have the facts wrong and I'll try to weigh in with more information.
| Cyrus-Shepard0 -
Mutiple businesses, same address and suite?
Hi Searchpl, So glad you asked this question before going forward. Having businesses share the same address in Google+ Local is a big taboo. Don't do it! The dangers are merged and duplicate listings and an inability to rank. Instead, if you are running 3 totally distinct entities from the same building (let's say a chiropractor's office, a yoga studio and an e-commerce site selling neck support pillows), you could take this approach: 1. Get a unique suite number for the yoga studio and another for the chiropractor's office, to which mail can be delivered at the building. 2. Get a unique local phone number for the yoga studio and another for the chiro office. Do not use either of these numbers for the online store. 3. Do not publish the physical address or phone numbers of either the chiropractor's office or the yoga studio on the e-commerce website. You must have a third phone number (could be a toll free one) for the e-commerce store, but must have local numbers for the other two businesses. 4. Set up a unique Places listing/Google+ Local page for the yoga studio, and another for the chiro office, but do not do this for the e-commerce store as it is not a true local business (no in-person transactions with customers). The above method is the only way I would recommend moving into the local space. Any other approach puts the business at risk for a mess of trouble in the SERPs. Hope this helps! P.S. All of the above advice presupposes that each of the 3 businesses has a unique name. In other words, Dr. Jones Chiropractor, New Life Yoga Studio, and Neck Pillows Central.
| MiriamEllis0 -
Outranking a crappy outdated site with domain age & keywords in URL.
Thanks all. This is what I had recommended to the client to begin with. I just needed some backup from all you smart SEO's out there. Unfortunately the URL would not be for sale as it's a brick and mortar business. Thanks again!
| DCochrane0 -
Local language for folders in URLs?
Hi This post is all about URL Localisation for International SEO : http://www.jamesburton.net/url-design-for-international-seo/ Hope it helps you..
| SanketPatel0 -
Disavow Subdomain?
Carlos, the 2 options are indeed correct. But you can disavow spam.site.com (www.site.com is also a subdomain in fact). I would like to suggest the same thing Google is suggesting: Do not just use the disavow tool but contact the website with the links pointing to your website you don't want and start by kindly asking them to remove the links. Try to solve it by getting the spammy links down in stead off overloading google with requests about the links. hope this helps Kind Regards Jarno
| JarnoNijzing0 -
Do different meta titles & descriptions delete the canonical origin?
Even if the content on two different pages is identical, there's always a chance Google will not honour the canonical (though this is rare in my experience). To use rel="canonical" the majority of the content on both pages should be the same, so if only the title and meta description are different it shouldn't matter. Ideally you should 301 (permanent) redirect one of the pages to the other, if possible. Is there any particular reason you have the two pages? Further information on rel="canonical": http://support.google.com/webmasters/bin/answer.py?hl=en&answer=139394 I hope that helps.
| Alex-Harford0 -
301 redirects.
Hi Adam Yes you are correct as your query string is changing and so is the page you are directing to.
| Matt-Williamson0 -
Latest on how long your dmoz submisssions are taking
Thanks. Great feedback. Good to hear some are getting listed. Does anyone know an editor -- what's the time commitment -- has it been a good experience?
| alankoen1230 -
How important is it to fix Server Errors?
It is my understanding that marking the answers as fixed simply tells Google that you no longer want to see the message, rather than actually asking Google to try accessing the erroneous resource again or to reinclude it in the index. On that basis, marking the errors as fixed isn’t important at all as Google will establish for itself that the error has been resolved.
| ChrisHolgate0 -
Getting Started with Link-Building (Advice, Please)
http://www.seomoz.org/blog/link-building-101-the-almost-complete-link-guide-updated-for-post-penguin After you read that info on the beginners guide I would read through this post by scott mclay as he talks about setting up campaigns.
| DarinPirkey0 -
Panda Updates - robots.txt or noindex?
This is a good read. http://www.seomoz.org/blog/duplicate-content-in-a-post-panda-world I think you should be careful with robot.txt because blocking access to the bot will not cause them to remove the content from their index. They will simply include a message saying not quite sure what's on this page.. I would use noindex to clear out the index first before attempting robot.txt exclusion.
| dmccarthy0 -
Two Sites Similar content?
Google is a joke ever since Penguin and Panda so I hope my real example shows you that you can't leave anything up to them.
| GuestBlogPoster.com0