Category: Intermediate & Advanced SEO
Looking to level up your SEO techniques? Chat through more advanced approaches.
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SEO for a wedding dress site???
Hi there - you may like to advise your client to spend more money on a facebook campaign than SEO given the difficulty of the search terms - I have worked in eveningwear and it is amazing how women share fashion images - you may need to spend a bit to boost your posts in the beginning but then it becomes rather viral
| GardenBeet0 -
Does Google still don't index Hashtag Links ? No chance to get a Search Result that leads directly to a section of a page? or to one of numeras Hashtag Pages in a single HTML page?
What if : I had the Visa content on a separate URL before: www.mydomain.com/CountryName/VisaInfo and I redirected it to the new One travel guide consolidated content section of visa: www.mydomain.com/CountryName#VisaInfo ? Will the old URL (with Page Title and Meta Description) still be indexed and the traffic that used to get there gets to the new exact Visa section on the new page?
| Muhammad_Jabali0 -
How to leverage browser cache a specific file
Well I guess it's what it is thank you so much for your insight
| asbchris0 -
How Many Images on 1 Page Are Acceptable
I have been using plain text to caption my images.. .but the page that you shared looks like a better idea. It communicates that you are writing about an image. I have not used that coding but I think it would work well. Perhaps better than what I use. Thanks!
| EGOL0 -
Importance of having a tightly themed sight and domain for ranking and SEO
Billy and Dan are spot on. Not only is it feasible to have a new section on the site, you are doing what Google loves and introducing new informative content, growing your site and raising its overall value/authority. Google will have absolutely no issue with tightly relating any kind of surfing/board activity. Only consider if the new content is way off track - cake decoration classes or something. I would just ensure the structure of your site is such that you have something like - www.islesurfboards. com/paddle-boards/ rather than www.islesurfboards. com/blah/blah/paddle-boards/ Another way of looking at this - if you have a successful site then where better to test the market, rather than investing time and money in a new site.
| MickEdwards0 -
Changing the XML Sitemap address
Just ensure you update robots.txt with the new address. Re-submit the new sitemap to the search engines. Should be as simple as that. Your URLs have not changed. Your sitemap does not determine the indexing of all URLs but gives the search engines a good idea what to crawl, on top of being able to crawl from URL to URL on the site. It mainly is to help you see what has been indexed in comparison to what you have submitted. Unfortunately Webmaster Tools is not fully to speed anyway so may not show the same results as site:some-domain.com.
| MickEdwards0 -
Are clean mobile URL's necessary?
No, we were using them for the proper indexing of our mobile pages. I've instructed our Dev team to continue using clean mobile URLs. I imagine clean URLs would only increase the likelihood of better ranking since it's indexed sooner than the actual page source. Especially with search engines working towards semantic search, it would be natural to assume URL structure would carry some weight. Thanks for your input, Kristina!
| recbrands0 -
How to build links naturally?
I suggest doing a test marketing campaign with your personal and business Facebook page. Create a catchy headline or comment on the photo, and post that with the link to your web page that should display the photo on that page. With the business page use the Booster promotion option to increase visibility and engagement. Images drive engagement on Facebook and if they are famous and stunning then people should like them and share them. Make sure to give credit to the photographer. You could also try the same campaign on Pinterest ! Based on the results / costs of the campaign, adjust and move forward. Good luck !
| DaveBrown3330 -
Robot.txt File Not Appearing, but seems to be working?
There is an old webmaster world thread that explains how to hide the robots.txt file from browsers.... not sure why one would do this however.... http://www.webmasterworld.com/forum93/74.htm Perhaps they are doing something like this?
| Vizergy0 -
Mixing 'rel canonical' and 'rel alternate'
I know they no longer recommend it (for simplification reasons, I believe) but our system automatically adds the canonical tags to pages (we manually add alternate tags for translated pages) and we have not seen any backlash from having the canonical tags in place. That isn't to say we may not change how our system handles these tags in the future but for now I simply think that Google is saying you can take it or leave it on translated pages. It may be overkill but it isn't hurting anything.
| Vizergy0 -
Meta Keywords Good or Bad
What about using it just a a simple place to keep your targeted keyword for a given page while you are working? So if you have a number of hand coded page and want to quickly go through and put in what you are going for there before you start changing the page to suit. I'm not sure why you would care if competitors knew? If your page is optimized your keyword phrase for that page is in the title and the h1 so they can crawl your site if they want and get all of them anyway.
| trevogre0 -
E-commerce category page optimization - filters vs. categories
Hi! Try checking out this link and see if it helps. Faceted navigation can get tricky. http://moz.com/blog/building-faceted-navigation-that-doesnt-suck
| dkeipper0 -
When migrating website platforms but keeping the domain name how best do we add the new site to google webmaster tools? Best redirect practices?
Thank you so much this was very helpful.
| WNL0 -
Best solution for facets in ecommerce store for optimum link juice distribution?
Vadim, thanks, but article is mainly about crawl bandwidth concerns. My concern is not crawl bandwidth, but link juice flow.
| lcourse0 -
Q&A Forum Duplicate Pages Issue
I can only imagine what a task sorting a good 301 structure would be. I am with Dr. Pete here and go for the canonical solution and then try to figure out a way to avoid this for future questions. Just remember that rel=canonical is only a suggestion to Google, and although they take notice most of the time, they can still ignore it. -Andy
| Andy.Drinkwater0 -
Traffic dropped suddenly
Hello Hasit, and welcome to Moz! This might be a tough one to diagnose without someone spending a decent amount of time looking at your site, your analytics, your backlinks, etc, but the Q&A community will do what we can to help. First, can you give us a URL at all so we can look at the site? When the major site redesign happened, do you know if any redirects were put into place so that people still got to the right pages if URLs changed? Is the site verified in Google and Bing Webmaster Tools? If so, are there any notices there about any actions taken on your site, or problems crawling your site? Your traffic has dropped, but from which sources? In your analytics, look separately at traffic from search, direct traffic, and referral traffic. Did you have some links that were bringing in good traffic, and those sites removed the links? Is the traffic down from all of the search engines, or just one search engine? Have there been any other general changes in the marketing of the site, or in your industry as a whole? Maybe TV advertising stopped, so fewer people were looking for your site, or email newsletters stopped, or paid spend was reduced in AdWords?
| KeriMorgret0 -
Where is the best place to put a sitemap for a site with local content?
Hello, You should include your sitemap.xml on the root of the site, it should include all pages crawleable from the root. Also I recommend on your robots.txt file include the line: Sitemap: http://www.yourdomain.com/sitemap.xml This xml file is one of your most important files to rank well. Hope it help Claudio
| SharewarePros0 -
Content Transfer for Penguin Induced Domain Switch
Hello Patrick, NEVER reuse content from one site on other site and in your particular case take care about a few things. 1. NO content sharing between your sites. 2. REMOVE any link between them. 3. MOVE the penalized site to another IP very different to the your prosun.com. 4. Finally abandon the welproma.com if you can. Hope it helps Claudio
| SharewarePros0 -
Does Google penalise content that sits behind a read gate?
You may want to watch this Google hangout: http://www.youtube.com/watch?v=7NNf_AhA1gw&feature=share&t=42m25s (42:25). The question is exactly what you are asking. John Mueller says that if you are showing Googlebot your full content but users can only see it by logging in then that is cloaking and is against the Google guidelines. If you show a snippet of your page to users and Google sees the same snippet then that's ok. He said another possibility is to use "first link free" where you allow the user to see a limited amount of content and then put the rest behind a paywall or other type of a read gate. I'm also in agreement with Egol in the fact that putting content behind a read gate could really turn away users. I hate it when I search for something and find what looks to be the perfect answer to my question only to find that it's behind a gate. The result of this is that I immediately click away. And, for sites that I know regularly have gated content, I won't click on them at all in the search results. If this type of user behavior happens often then there's a good chance that it will be seen as a sign of low quality and the Panda algorithm will affect your site which could result in drastic drops in rankings across the board.
| MarieHaynes0