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Category: Intermediate & Advanced SEO

Looking to level up your SEO techniques? Chat through more advanced approaches.


  • Hi Guys, I found this : http://schema.org/Organization. I know that I might be good using it, but I'm confus how to apply this. Here the web page we have : www.mycie.com www.mycie.com/login www.mycie.com/employee-support www.mycie.com/payroll-service www.mycie.com/add-ons www.mycie.com/mobile www.mycie.com/contact-us ( Might have geo target resultat for our differents headquarter)

    | johncurlee
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  • Great thank you Andy for your help

    | GAZ09
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  • Correct. They won't be indexed but are still followed.

    | OlegKorneitchouk
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  • A webpage can rank for more than one keyword and that's a good thing. Having the low volume keyword ranking well wouldn't hurt the main keyword's ranking. However it could be that Google's algorithm decided that the page is better suited for the lower-volume query. I would take another look at the page, including links and citations and see if you see something there. For the homepage issue, it still sounds like a subdomain issue, especially because you see it when you search the root domain, but not the www subdomain.

    | Linda-Vassily
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  • I've seen instances where Google has created a canonical relationship between two duplicate URLs, even if one isn't explicitly defined. In these cases, they're basically deciding that the documents are duplicates and choose one for search. The document is linked to another site entirely, which may not be helping, either. If this is a document that lives on multiple sites or is provided by a third party, ranking for it or getting Google to see it as unique may be very difficult. There could be technical issues here, but I'm not seeing any offhand - it's possible Google just doesn't want to index multiple copies of what it sees as exactly the same document. If it's important to rank for it, you might need to create your own, slightly customized copy, or an HTML version.

    | Dr-Pete
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  • Hello Patrick, Thank you for the great resource! This part was what we where looking for; Move all URLs at once**.** We advise you move all URLs on your site simultaneously instead of moving one section at a time. This helps users interact with the site better in its new form, and helps our algorithms detect the site move and update our index faster. Source: https://support.google.com/webmasters/answer/6033080?hl=en&ref_topic=6033084 It supports Andy's answer with some background from Google so great work and thanks again! Regards, Gerwin

    | footsteps
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  • it was actually a challenge to try to detail out. It certainly seemed so And you are very welcome - glad to have been able to help. -Andy

    | Andy.Drinkwater
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  • Hi again Ravi, This and your previous questions have all been rather vague. It feels that you are after more of an SEO consultation than specific help with a problem. The people on this forum are amongst the most helpful out there and always willing to offer solutions. But in return, it is expected that posters do the basic research, and read the "free information" provided. I believe you have been pointed to the "beginner" SEO articles by moz several times in your previous posts. Join this with your moz reports and all the free tools supplied by google and you have many changes  you could begin to implement to improve your SEO. If you gave them a thorough read through you should be able to identify a multitude of sins that we would be more than happy to help with. Even if you provided us with a list of changes you have made so far, so that we could tell you where to look next it would allow us to provide you with an answer that could be built up on and demonstrate the efforts and pattern of thought you are currently on. Your current question asks alot of us...you do not provide us with any issue or information that makes you think something isn't right. All SEO fixes are done for a reason, you need to understand the reason before implementing a fix.  Your question expects us to go to your website, access speed etc, review your source code applying our knowledge, then make a list and tell you how to change it. These are things we have spent weeks, months, years building knowledge over and we simply cannot relay it in a single message. Let alone begin explaining how to fix it all. My advice would be to do some more research using the many resources you have been provided. Then come with a direct question such as "I have learnt speed is important to my website, what can i do to improve my websites speed". This will allow us to give you some more specific resources and direct advice that you can fix, then approach us with another question. Sorry if this sounded blunt, I just want to convey the importance of helping us help you.

    | ATP
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  • Well, I wouldn't ignore what is on your site altogether. If Google has done an update and you are seeing a lot of fluctuation, resulting in a drop, then there is something amiss. Conduct an Audit of your site to see if there are issues that can be resolved. -Andy

    | Andy.Drinkwater
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  • Hi, I think you have to ask yourself if this is the right thing to do first. As an example, I have never searched for anything 'near me'. I always use the phrase and my location. If I do this in my browser, and search for 'restaurants near me' then I get the search page for Trip Advisor, but it seems to think that I am based in the US (I am in the UK), so not sure what is going in with that. Before that though, I get Google local results and then more local services offering to show me restaurants "In Chester", which is where I am. My primary thought would be to do some research and find which way you should do this - 'phrase and location', or 'near me'. Which one do you realistically have a chance of competing against? Without knowing the full scope of your objective, it is a little limiting for me to offer an opinion on, but my gut tells me that you should do some research into search popularity first of all. -Andy

    | Andy.Drinkwater
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  • It depends on how you work and your relationship with the client.  I guess the first step is identifying issues and then finding the right person to fix. If you look around you'll find plenty of (free) plugins that can help you if the platform is Wordpress. That list is not complete just some main points that usually do some good, and it is in no particular order. This is a must - https://moz.com/blog/technical-site-audit-for-2015

    | MickEdwards
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  • Egol is spot on. Assuming the SERP is highly competitive.  You need to do a few things simultaneously. I will mention 3. Firstly I would not initially target the highly competitive SERP  Long term goal, but it could be several months till you are there. You need to take a beach head first - or own one SERP and build from there. Build your organic traffic. Own a less searched but highly relevant keyword query SERP.  Your keyword research should assist and identify opportunities. So I would find weak SERP's which is related and then build pages & content to own those SERP's. Concurrently you need to build backlinks. So I would do an audit on your competitors and see what you can also harvest.  Then I would capture the top 100 URL's for the keyword you are chasing and try and see if you can get natural backlinks on those sites. Thirdly you have to do some good old fashioned marketing. PR & marketing are integral to online success now. Hopefully given you some ideas.  Good luck.

    | ClaytonJ
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  • take the new 4 letter domainname you can market and brand. Redirect the old domain as best and logical you can to the specific pages on the 4 letter domainname. 4 letters are much easy-er to market. usernames in twitter, facebook etc, and you can make xyxy seatle, xyxy newyork as branding or social handlers for local markets and stuf.. #marketing #branding #worlddomination

    | Stramark
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  • In short - do not concern yourself about negative SEO.  Yes it can happen - but if you monitor your site the way you are - ie using moz diagnostics to regularly crawl back links etc. you will identify spam links and then can go through the procedure to disallow.  So you have that covered. However you should appreciate that if someone creates a link for you, an editorial article - generally you want a follow link.  I spend time for clients trying to turn no-follows into follows. Then you get the link juice and the bump hopefully in rankings. Clear as mud? If not let me know. Good question your on the right track.

    | ClaytonJ
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  • Hi Charles, Not really, if you make sure that all the pages from site A make their way to either B or C then it won't have a very negative impact on traffic. The most relevant one and the one that's most important. According to the fact that you have more products on B I'd go with that one.

    | Martijn_Scheijbeler
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  • Thanks for answering, Cyrus! Will Open Site Explorer treat URL B as a new linking root domain and will it influence my DA? Just curious. Kind regards!

    | Choice
    1

  • Don't think its a red flag, just not getting the maximum benefit from having all of those images.

    | OlegKorneitchouk
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  • Yeah, I'm somewhere in the middle on this one - as Richard said, an off-topic domain with low authority isn't going to buy you much. If you want the domain for the name or something, great - but don't expect much SEO benefit. Google has gotten pretty savvy about ignoring this stuff, as buying and redirecting domains has been heavily abused. I doubt you'd be at much risk here, but you'd probably see very little benefit.

    | Dr-Pete
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