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Category: Link Building

Chat through link building best practices and outreach techniques.


  • Slides here for a taste of what to expect: http://www.slideshare.net/paddy_moogan/35-ways-to-get-links-in-35-minutes-paddy-moogan-at-mozcon-2012

    | David_ODonnell
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  • I'd agree with Dana - you should build a site with great content (why wouldn't you?) but social bookmarking does have an effect, press releases still work in the post-penguin world. Just remember you're at the mercy of Google and all this could change with futures updates, so if it's ALL you're doing and you don't do any RCS you could be in trouble down the line.

    | GBC
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  • It's listed right here in the Google Webmaster Guidelines: "Building partner pages exclusively for the sake of cross-linking." http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66356 The guidelines also mentioned "excessive link exchanges" -- so what's deemed excessive? This is definitely a gray area. I would nofollow the links just to be safe.

    | edwardrj
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  • Thank you John, It looks like you fielded this question in the past, about 14 months ago! http://www.seomoz.org/q/redirecting-duplicate-asp-pages and here is a similar inquiry. http://www.seomoz.org/q/duplicate-content-error Its strange to me that even though you say google considers www.telikin.com/index.php and www.telikin.com/index.php/ to be the same, they produce a different result when entered into a browser.  In fact, the .php/ link ends up hiding some of the images and just showing their alt text...very strange. I will move forward with having the web master do 301 redirects.  Thanks for the help.

    | Telikin
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  • Great! I appreciate this!

    | NadiaFL
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  • cheers for that, i will try that. Will have to go to a friends house and use their computer to get the email address

    | ClaireH-184886
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  • I see.. That's what I told to my client that it would take a few months for his website to get fully recovered. But, he's really pressuring me that he wants to get on top of Google back ASAP because his website has a high authority score. I explained to him that it's not that easy to get fully recovered if you hit so badly by Penguin update. He's not thinking that I was just started for almost 3 weeks yet also. Thanks Arlene

    | arlenea2z
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  • The eternal problem of an online marketer and I have faced this problem countless times. Quite true we have zero control over them and the good news is that Google will not pay any heed to you. Usually what Google says is that if you have not built those links, you do not need to care about them but at the same time, they also say that if you believe that these links are causing you harm, you can use Disavow Links option to make Google aware of the fact that you do not trust those links coming from those sites. _So, it is a tough game. But as you said that the links are coming with exact anchor text, I would recommend you checking the quality of the links because you may never know that these may be actually [I know you are good at it] adding value to your website. Once you are confirmed that the links are spammy, go ahead and give the Disavow Link a go. _

    | Debdulal
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  • Cameron, I link to my press releases from other navigation than the home page mainly because I believe the content on the home page is to get the visitor interested to go deeper into the site. I don't think it's bad to link to them from the home page but I think you will see the value of the link isn't that much greater than linking to it from a subsequent page.

    | SEOQuest72
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  • Hi Timi, If you did a 301 redirect from rxmagaizne.mx to rxmagazine.co. then it can take a while for Google and SEOmoz to index the links. If you did not do a 301 redirect the links will not transfer. You can allways add the 301 now to transfer the links from rxmagaizne.mx to rxmagazine.co. properly. Hope this helps.

    | GoodAtMarketing
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  • Open Site Explorer only crawls a representative portion of the web each time it updates. I've had links from big sites like YouTube, Mashable, Yahoo Directory and others disappear off OSE reports a few times. My guess is that Roger's recent crawl did not include the Yahoo Directory. Simply put, if a link is there and Google has the page in their index, you are fine. OSE is great for insights and trends, but it is not a way to look at 100% of a website's backlinks.

    | anthonydnelson
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  • I think you should be focusing Local SEO. Get your business listed in Google maps, Yahoo local and Bing Local directories. Try to encourage your customers leave a positive reviews there. And of course, you can run PPC campaign in your locality that would not cost you huge. Get your business listed in Yellow Pages, Yelp etc and you can get some good leads, apart from a link back to your website. You can approach local communities, newspaper to get your article or advertisement published there. In case of advertisement, do not forget to add – rel=”nofollow” against the link. Hope that helps

    | Debdulal
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  • Hi! A suggestion for next time is to link to the article with the original discussion. This was formatted such that most of the people thought that you were the one who wrote this, rather than Marie.

    | KeriMorgret
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  • If you don't wish to share your clients site URL publicly, mind dropping me a PM? I'd be quite interested to take a look for you.

    | MarkScully
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  • I'm late to the party but just wanted to say thank you for this. I've been discussing PR with a colleague and this has helped me to make a few decisions which I was stalling on.

    | RedRobotMedia
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  • This is something else where you can consider quality and the internal linking of the forum itself with regards to the quality of a followed signature link. So, the forum has tens of thousands of posts and pages. If you have say 20 posts of no real substance on backwater posts to get your post count up and get your followed link and leave it at that... well, the link is going to be of little value. If you have hundreds of posts, from some quite weight discussions that in turn get linked to from external sources, then, your profile is much better linked to from these weighty pages and in turn, is of much more value as an outbound link. This is a very simple look at how quality can be discerned quite easily for individual links on any given forum and how you simply can't get away from providing a quality contribution (or at the very least, hawking in on quality discussions but I would venture they have a solution for that also).

    | Marcus_Miller
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  • It can take days, weeks or months for a link to be recognized as removed by Google.  It depends on the crawl frequency of the site.  If I've gotten a link removed from a PR6 site it likely will be noticed by Google quickly as the page is probably crawled often.  But, if it's a PR0 that has not changed in months then it may take weeks before the page is recrawled and Google sees the link is gone. FYI, if you are disavowing links you will still see them in WMT.  Disavowing doesn't remove the link but Google essentially adds a nofollow to it.

    | MarieHaynes
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