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Category: On-Page / Site Optimization

Explore on-page optimization and its role in a larger SEO strategy.


  • Continuous linking to your last blog is not really going to help either site unless your last blog is actually relevant to the new one and even then you are likely overdoing it. If you're linking to your last blog, I suggest putting your link in an "about the author" section of the post to identify the type of link it is. And if it was me, I would just link to a blog profile on the new site. Then on the blog profile provide a link to your old blog. Some juice should still flow through if that's your main concern. Hope this helps!

    | GeorgeAndrews
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  • I certainly can't speak for Roger Mozbot (the crawler) but I've always assumed the Crawl Diagnostic just indicates gross link count - i.e. totaling up the number of hrefs on a page. Otherwise the crawler would have to be following every link, which I don't think is likely. More to the point, I just use that number for trending and as a threshold. If my report shows 140 on-page links, it could be as low as 90 or 100 when dupes are taken into account and it wouldn't matter - I'd still know I have too many. Paul

    | ThompsonPaul
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  • Bryan, thank you very much for your answer. I see the report you are referring to, but (unless I am missing something) it is not the report I had in mind. The one you are referring to is a summary report that shows the grade of each Keyword-URL pairing, and how it has changed from the previous week. What I am looking for is an Excel version of the detailed report for a given keyword/URL pairing - the one that shows all of the critical, high, moderate, low and optional elements with a check mark. My absolute dream would be to have some sort of data dump with all the pages and all their individual elements, but I would be thrilled just to be able to export one page at a time. Any ideas?

    | calalouf
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  • Thank you for the article link- just what I was looking for!

    | Prospector-Plastics
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  • I have found a paid-for video delivery to be best for my needs. http://www.seomoz.org/blog/winning-the-video-thumbnail-in-google-universal-search

    | Brocberry
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  • hi I don't know is is possible this, but you can use the geolocation. So if the visitor arrive from Canada you allow the visit the pages, if arrive from United States you can redirect the visitor to another page where you can explains the reason for the redirection Ciao Maurizio

    | malecce
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  • The trick with sitespeed testing, Brett, is that you need to approximate as closely as possible the experience a real user will have. By far the best tool for this in my experience is webpagetest.org. It uses actual browser rendering for it's test, not a synthetic imitation. it also allows a couple of other critical customizations: select which browser you want to test your site with (you'll be surprised at the differences! Use you Google Analytics to tell you which browser majority of your visitors use) Select what sort of connection speed to test from (eg slower DSL which will also mimic phone users or faster cable connection) select a specific city to test from (this will have major effect - e.g. you should test from the San Jose location which is much more realistic for your Comox location than an east coast or southern US test would be) run a mobile-specific test shows both first load and repeat visit (particularly tests caching effectiveness) provides a waterfall view so you can exactly which elements may be causing issues The app also provides full Google Page Speed results/recommendations and a number of other trouble-shooting tools. GTMetrix provides a number of these, but doesn't have the same flexibility/customization available, I've found. (Though it is using a Vancouver-based server for your test from here (Alberta) which is useful.) Note that you will get different results each time though, if you're using a real-life tool. That's due to differences in network load and latency and even different load on your server each time tested. Finally, below is a screenshot demonstrating why you absolutely need to use a real-life test, not just synthetic Page Speed or YSlow scores - the site has a beautiful synthetic score yet a disastrous load time (due to server issues) Paul rDQjD.jpg

    | ThompsonPaul
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  • In case you aren't sure what EMD means - Exact Match Domain.

    | kadesmith
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  • Thanks for all the help guys. @Cardigan Media - This seems to be the best solution. The website is about 8 years old and we're staying on the same domain, so don't want to lose those existing backlinks. Cheers, Steve

    | alpen
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  • My pleasure Khaled. Glad it helped.

    | DeanAndrews
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  • The question of an internal link from Home Page to New Page would be more of an aesthetic and existing site architecture issue seeing as you are giving all of the metrics from Home Page to New Page through the redirect. I do not think that the link on the homepage would 'help' in terms of SEO, but it won't hurt either. A thought that could use some feedback from the community: Would it be better to 301 redirect Home Page to New Page in this example and build a new homepage that you could then use for branding purposes? I ask because with a redirect in place, all links that are acquired will point to homepage.com but the redirect would pass them along to newpage.com at reduced 'value' regardless of their relevance to that specific product page. It would seem that if you want the ranking metrics from Home to go to New you would have to redirect, but in order to have a functioning home page which can rank for branded terms and acquire general links you should probably 301 Home and build a new page to become a home page. I hope that question makes sense, and it would be great to get some feedback from the other minds on this board.

    | TLM
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  • Its a long story, I made few ordinary links then site dropped so had to remove them. After that I made some decent links. Things were still same. I made one good blog link and the site rankings suddenly started rising and for some reason blog was removed and site ranking dropped again.

    | Personnel_Concept
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  • Best practice is that every page has one H1 header followed by a series of H2 and H3 headers. And, where possible these headings should be in a hierarchical order within the source code. I'd approach it  like this: 'course name' + Course 6 weeks learning 'secondary keyword targets') So it would look something like this... Veterinary Nurse Course 6 weeks learning about animal care & pet health

    | Unity
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  • Here is a link to a screenshot:  http://imgur.com/t0fIS

    | SharieBags
    1

  • Hi Amit, fresh content is a great thing and can signal to search engines that your site is "alive" and regularly updated. Plus the more quality content that's on your site, the more potential keywords you can rank for and links you can earn. However, fresh content alone won't let you rank well on Google. You still need to earn links, promote your content, have a social media strategy etc. Updating your content regularly is just one tactic in an SEO strategy. Good luck.

    | gcdtechnologies
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  • Yes, you may be hit. I know that it's not always easy but you should develop clean and single contents for each one of these pages. You can also use the canonical tag or not index 'the discount page' using

    | JonathanLeplang
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