As I realised, the major issue is what type of text content you could have on your video based website. Definitely have a brief description of what your website actually is all about. In that text you should include your keywords or synonyms, but not in a spammy way. You could have H2 for the categories of your videos. You could have H3 for the name of the video (which am guessing is changing every other day). Try to optimize the page with as much content as possible but make sure you have a proper structure!
Posts made by webtheoria.com
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RE: Content for the Home Page
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RE: Home Page SEO and city specific targeting?
I was checking your website and your on-page optimization. I would like to start with a recommendation. For tablets you don't need to force the visitor to view the mobile version.
As for the seo, the website needs some good improvements. Start by changing all the meta titles and the H1 tags.
As for the issue with the cities, is best to have other internal and external links pointing to those pages. You could keep them at their current location or give them a more prominent position in the home page.
Ps. Wrote the above and then realised that you are redesigning the website. That would make things easier. Yes do add the locations in the home page since is something your visitors will want to see first!
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RE: Exact Keywords Domain name
Am guessing the easier way out of things is just to say build a blog, which in a sense means more content, fresh content, involvement from the company and maybe new links. It also allows you to attract new keywords.. so blog is not such a bad idea. I just hope that you could find more people that would devote their time on their content and website rather than just say "ohh I have an seo to do that, he does everything and we don't wanna get involved"
but yes there is tens of other things other than a blog that are more important..
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RE: Home Page SEO and city specific targeting?
To address your issue I would like to give you an example:
if you go to www.google.co.uk and type in car insurance you will find that the first two rankings are using an nearly identical meta title. I have taken the first one which is:
"Compare Cheap Car Insurance Quotes at Company Name"
The above website is ranking for this keyword with an inner page (not the home page). With this "one page" it is also ranking for the bellow keywords:
- compare cheap car insurance
- cheap car insurance
- car insurance
- compare car insurance
- car insurance quotes
- compare car insurance quotes
- etc
My point is that, one page may rank for several keywords, depending on the difficulty and the combination you are going to manage to "enforce" in a nice marketing kind-of way!
Now to your question, yes like the above example you could rank to all those keywords with your home page, since the "cosmetic" and "family" are sub-keywords which could complement the main keyword which is "dentist "city name"! To achieve this you will need to write content in your web page that talks about cosmetic dental issues or something (use it as an H2) and take a similar approach for your family sub-keyword.
If you are targeting several cities, then your Home page should not focus on one city but at the general practice. The only issue is that it will take longer to achieve rankings.
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RE: Exact Keywords Domain name
They way you are thinking is something that has bothered the community for more than a decade. Yes, you are actually right that keyword based domain names are ranking higher than non-keyword based. Most likely over time this will change. Something that I always seen with Google is that they are trying to implement changes slowly (meaning that over time these keyword based domain would most likely fade away).
But if you look at the issue at a marketing prospective does this client only want to rank for one keyword? Y/N?
- Yes: then go for it! if this eCommerce will not be targeting now or in the future other keywords then stick to a keyword based domain
- No: if you have a lot of different products and you are looking to rank for different keywords, its better to build a brand name for your company by having a brand name oriented domain name!
I tend to focus to the brandability of the domain name (short,catchy, .com, etc) rather than the keyword focus, UNLESS we you are going to target an extremely competitive keyword which by it self could bring tons of traffic!
Some articles worth reading are:
http://www.searchenginejournal.com/how-your-domain-name-will-impact-seo-social-media-marketing/
http://www.motocms.com/blog/marketing/10-tips-choosing-domain-name/
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RE: PageSpeed Vs Page Size
give it some time! It should be ok. The main issue with speed should be if the users are fine with it. Think of people before SEO and you ll be fine!
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RE: HTML Site SEO (NO CMS)
Sometimes plain HTML based website are easier to optimize. Make sure you add the necessary meta tags, google analytics, headings, etc. you could manually create friendly urls with htaccess! also manually create a robots.txt file and even an xml sitemap which you should find many online portals that could create one for you. Because you will be working on just the code, don't forget to check if there is any broken links!
yes you can still work just fine the html websites!
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RE: PageSpeed Vs Page Size
Am sure you could work on the optimization a bit more, especially of the images.
none the less if you require the same structure and you are unable to change the size then I would not worry so much about it. Having a fast website is only one of the hundred of different factors that affect SEO. Just work on the other factors and it will be fine!
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RE: Wrong page ranking for keyword.
You may as well delete even than one time you mention emergency in the home page. If you have links pointing to the home page with the world emergency (internal links) it's best to either remove them or change them.
Then ensure that you have links from other locations, internally and externally that point with the keywords 'emergency vet care' and 'emergency animal care' as anchor links.
its also good to see the video on the bellow link:
anchor-text-rich-links-without-spam-or-manipulation-whiteboard-friday
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RE: Page Rank amtter?
The only place we tend to use page rank is when we are discussing the history of SEO during training courses.
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RE: Reversing the bad effects of a problematic 301 redirect
If I understood correctly the redirect from siteA.com/blue-widget is gone..
If the above statement is correct, how is the internal architecture and anchor text structured? Are you still emphasising your efforts onto the page SiteB.com/blue-widget? Could you reduce the number of links of that other page that takes the place of the desired page?
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RE: Supdomain from high Domain Autorithy
as you said, there is no benefit or nearly zero benefit. It would look much better if you had a .com level domain rather than using a subdomain.
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RE: Supdomain from high Domain Autorithy
The domain authority you are viewing is the one of blogspot.com and not your subdomain.
Unfortunately you can't expect high rankings just because you are using a subdomain from blogspot, although in some cases you maybe benefited in non-competitive keywords.
In your case, you should not expect much from a subdomain of this kind.