Welcome to the Q&A Forum

You are very welcome. Happy Thanksgiving!

Hi Vistage SEO! Okay, I'm glad I understood. Now, this might be easiest for you, if your website happens to be WordPress based. It's a WP plugin for schema encoded reviews: http://wordpress.org/extend/plugins/review-schema-markup/ If your site isn't WordPress based, Search Engine Watch coincidentally just published a really good piece on this topic today: http://searchenginewatch.com/article/2223886/How-to-Add-Reviews-to-Your-Site-Using-Schema-Structured-Data-Markup I think you will find that article answers pretty much all questions you might have on this. If anything isn't clear after looking over these two resources, please come back and ask.  Good luck!

Check out Google's Source Attribution tag - that's the way I'd go in this situation rather than author, unless the "scraped" copy changes author info, which is a whole different issue..

Sure!  I'd still recommend getting things set up yourself within Adwords as a first step.  Use lots of different segments to reach the right set of potential customers.  You can do segmenting within Google Analytics now for Adwords retargeting (read more here).  Retargeting has even made its way into search ads (see here)! We ended up partnering with Adroll and Doubleclick, and we continue to work with both.  It's nice to have at least 1 retargeting partner outside of Adwords to get extra reach outside of the Google Display Network.  With Adroll you can also try out retargeting on Facebook and Twitter (although you can run those in-house these days as well).  My impressions are that Doubleclick is a little less sophisticated, but has added some nice scale as well for us.

I have used linxboss, this seems like much the same thing. This type of links do not have much PR to pass, but they do give link text diversity,a nd domain diversity