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I would say a few factors at play Just guessing, but if the ranking in question is "best g9 led bulbs" then the post outranks partly because it's in the HTML page title tag and H1, while it's not in the product page While only part of the equation, the blog post has over 500 words and the product listing page has under 250. Word count isn't the only metric, but it's a large influencer You have one internal link from the blog post to the product listing page, consider building out more - this is a good starting guide https://www.gotchseo.com/internal-linking/ There are some longstanding SEO basics that may still apply here, such as using the keyword early on in the page, having content higher in the page, etc. While not always possible on ecommerce pages, keep in mind when there's opportunity Hope that helps, let me know if you have any further questions!

Would this affect how google crawls us you think?

Hi Cody, If my keyword is "black hat", i have already a relevant page for black hat . And we get perfect ranking for this keyword from google But if we would like to get more and more better ranking for Black Hat keyword for the black hat relevant page, we would like to create more internal links and external links For that we have blogs or sometime we may create internal pages. if the content included "black hat", shall we create anchor link "Black hat" from these blog or newly created internal page to black hat relevant page How many time can we add these type of link using the same keyword to black hat page? If the method is not good, please advise and help us Could you please explain? or if any articles or blog regarding this subject, please advise

no problem!

Hi Matt, It's still not resolved to be honest. All though it seems likely that Google are just overriding our Meta Title, although we still don't know why they've chosen that rather than our one. Cheers J

I checked the source with my default user agent (in this case Firefox) and did NOT see an H1 tag. I checked with my user agent set to GoogleBot and DID see an H1 tag, which did have that keyword phrase in it. I checked again with a default user agent, but this time with JavaScript disabled, and could not see anything at all on the viewable page (blank white page), though the source code was there without the H1 tag. So it seems to me like you're pre-rendering the page for GoogleBot, and are including the H1 (and other header tags) as part of a fully-rendered page for search engines. However, because that Header tag does not exist if you turn JavaScript off - or if you're not Google - there may be a risk of Google seeing this page as "cloaking". Pre-rendering is good. It's not a "bad" type of cloaking if you serve the EXACT same page to search engines that you serve to everyone else. Unfortunately, this does not seem to be the case with the way this page is set up. Google sees one thing, other visitors (with or without JavaScript enabled) see something else. I know developers are head-over-heels for single-page apps and JavaScrpt frameworks, but this stuff is starting to drive me nuts. It's like trying to optimize Flash sites all over again. On the one hand you have Google bragging about how great they are at crawling JavaScript, even going so far as to say pre-rendering is not necessary... And on the other hand there are clear, sustained, organic search traffic drops whenever developers start turning flat HTML/CSS pages into these single-page JavaScript framework applications. My advice to you is that if you're going to Pre Render a page for Google, to A: make sure the page a user with JavaScript enabled sees is exactly the same as what Google sees, and B: See if you can pre-render pages for visitors without JavaScript enabled as well.

Hi there. It's recommended that you have only one H1 and H2 per page. It won't "break" your website or SEO, but it won't help it either if you have multiple same level h-tags. So, here you go - don't use h-tags in nav. It's weird anyway

There are already a lot of good answers here, so I just wanted to jump in and clarify a few points about our software specifically. We don't use a cached version of your site from Google, we crawl the pages directly each week with our own crawler to get the data for your updates. If you make changes between the updates, you should see these reflected in the data the next week. In the campaigns, we do count both the plural and singular versions of the keyword because the major search engines see these as the same, as well. If you do a search for LED Bulbs in Google, it pulls up results for both the singular and plural version of that term, so we want to reflect that in our reports. (Please note that the current version of the stand-alone research tool does not count plural and singular as the same term.) The on-page reports are just a suggestion based on our experience and best practices. Even though you may have 27 instances of a keyword in your code, that doesn't mean you won't rank well. You would need to look at all of the factors of the report and how you are rankin and then make a decision that best fits your specific SEO and marketing strategy. I do think Zoe Rigley's advice here is really great in regard to on-page strategy. I hope this is helpful! Please let me know if I can help you with anything else.

Hi there, thanks for your question! To answer your question directly, Moz would be crawling your old URLs because it is able to find them using internal links and/or your sitemap. You can verify that Moz is crawling your old URLs --  and even see where they are finding them -- using Moz Analytics. To do this, log into into your Moz Analytics dashboard and go to the Crawl Diagnostics report, located under Search in the LH nav. The Crawl Diagnostics report will list the URLs of pages Moz has identified as duplicate content on the High Priorities tab, and how many internal and external links each of those pages has. To see the URL Moz crawled to find a specific page listed here,  download the CSV file from this tab and look at the column labeled "Referrer". Please let me know if this answers your question or not, thanks! Christy

Thanks Dirk! Will look into it now.. I wasn't checking the source but rather looking in Chrome Dev Tools