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No I mean the Moz Page Optimisation score

So, one of my pages has an optimisation score of 93. The DA of the website is 74 and is lower than many of our competitors, but to rank 12th?

Anyway, does anyone have any suggestions? All the images are under 100kb, but the page speed isn't great (not something I'm currently able to change). All alt tags are using variations of our keywords.

I've had an absolute nightmare with Facebook Ads.

I manage a business page and, when I boosted a post on Facebook, it accidentally did it as me (not the business) and I couldn't remove it. To get it removed, I had to delete my Facebook account, start it again, and that removed all credit card and campaign data, but still gave me a Facebook Ads account.

Now, I;m trying to create new ads and I've gone through 'Promotions', 'Go to Adverts Manager', and then when I click that, it still signs me in as my account, and not the business account. I've read online that you can't delete old Facebook Ads Accounts, but surely there must be another way to remove this old personal account, and replace it with a business one?

Cheers,

Rhys

Thanks, both!

Hi Alick,

I tried that but I only have the free version so we're capped at 500 URLs. Also, the site:search provided 50,000 results, but I know we don't have that many pages. Are there any other tools?

Cheers,

Rhys

I think our website is too big, far too many indexed pages. I'd like to do some research on how big our competitors' websites are (how many indexed pages). Is there a way to do this?

Cheers,

Rhys

You know the big Google update in February, well our DA dropped 2 points there. Well, on the Mozbar today, our DA has dropped another 2 points. I don't understand it?

Oh, literally, as I write this it's gone back up. A glitch perhaps? Anyway, thanks for your reply!

Domain Authority has gone down again today (after initially dropping on the 7th February). Anyone else noticed anything?

Cheers,

Rhys

Thanks, Logan! Did you have any issues with it being removed as a short term measure then? It does mention that it should only be used as a temporary fix.

Cheers,

Rhys

I've deleted a bunch of pages, but they're still indexed by Google and showing up 404s. All links to these pages have been removed. Because they're showing a 404, our web dev team are saying that they can't implement a noindex tag, so I came across this -

https://www.google.com/webmasters/tools/removals

Anyone tried this? Or got a better idea?

We've also added all the pages to robots.txt but they still haven't been de-indexed.

Cheers,

Rhys

Thanks, Logan!

Hi all,

Sorry to jump in here but I've been told the opposite by our web dev team. We're removing indexed 404s at the moment, and our web dev team said we simply need to add robots.txt to the pages and they'll be de-indexed. If this incorrect? I thought I'd need to add a noindex tag but was argued down...

Cheers,

Rhys

Thanks, Stevie. Apparently, there's been a 'phantom' update which I suspect is the culprit...

Hi all,

Don't know whether this is new, or whether I'm very unobservant and just noticed, but certain results in the SERPs have started listing site links, more akin to Ads.

So, if you google 'Department Stores London', you'll see the top listing 'Visit London' has four sitelinks underneath for Selfridges, Debenhams, Harrods and Fenwick. Is this markup?

My website has sitelinks if you search for us, but if we appear in a generic list (like this search), then they disappear. Any ideas?

Cheers,

Rhys

Thank you!

As the question suggests...

Hi Stevie,

This is the course page in question, but this is only one of a number of pages that have dropped.

It's not great in mobile, but speed isn't an issue, but more to do with how it reacts to mobile.

http://www.swansea.ac.uk/undergraduate/courses/medicine/bscbiochemistry/

But this is the page which has an optimisation score of 96. Not really sure what else I can do.

Our domain did drop by 2 in the latest update a fortnight ago, but then again, so did many of our competitors.

Cheers,

Rhys

Hi Stevie,

Thanks for the link; I don't think it's that because we don't have any pop-ups or ads. Individual pages have just plummeted, one dropped 81% in a week. Any other ideas? There's not much left for me to optimise, so I don't see how I can regain my first-page positions.

Cheers,

Rhys

Hi all,

Several of my pages have absolutely tanked in the past fortnight, and I've no idea why. One of them, according to Moz, has a Page Optimisation Score of 96, and it's dropped from 10th to 20th. Our DA is lower than our competitors, but still, that's a substantial drop. Sadly, this has been replicated across the site.

Any suggestions?

Cheers,

Rhys

Thanks, Frank!