Welcome to the Q&A Forum

Yes I would have 3 different personal and company accounts, but be careful how you interact with them, I am not in the US or a lawyer but my understanding is that you are not allowed to pose as a member of the public and promote a product while you are really the company, I think it is an FCC rule?, does that make sense?

The technique I have always used is a useful employee, you do not hide the fact you work for the company (mention it in your profile) but you act as though you are just so in love with the topic that you want to help everyone with everything.

Thanks for the thumbs up

Sean

Hi Tyler

You are exactly right in what you say, the outreach, just like the social media needs to be built on relationships, so yes you should have different approaches for each niche.

Hi Kirstaian

As you point out in your question there is more value to a link than just the link juice passed, there is also the credibility factor.

Being seen on a page with other respected sites in your industry builds brand awareness and credibility for your site.

If I have understood this correctly you wish to rank a page for terms that you are not going to use on the visible part of the page.

Using the Meta Keywords tag will not help as this is a tag that Google no longer looks at

Every landing page needs to ad value to the visitors experience, you need to have a reason for having the page on the site and to help get better rankings is not an acceptable reason.

You can target 6 - 8 related keywords on an individual page as long as their is relevant content on the page and it makes sense when you read it. This would only be practical for the longer tail or keywords with very little competition

I hope this helps

Sean

By page names I mean the URL, so for example

www.yoursite.com/about.htm must not be changed to www.yoursite.com/aboutus.htm or anything else.

There is nothing in the transfer process that would cause the URL to change but often website owners take the transfer as an opportunity to make changes that they have been planning for a while.

There should be no issue, just make sure you have a back up of the site before you change anything.

Do not change page names and make sure you have the Robots txt file is on the site once you have moved

It is impossible to say to what extent adding a video to your site will increase conversions but adding a good video is one of the things I would try to see if the conversion rate goes up.

Before having the video made you should consider how many new clients you would need to get to pay for the video. Then if you believe that the video will increase the conversions by an amount more than you need to break even do it.

I would use the video to encourage people to contact your office rather than trying to answer all the questions they may have. You can also use it to pre-qualify people if you get a lot of people contacting the office that you are unable to help.

I hope this helps

Sean

If you have not had any luck with contacting the webmasters of the 10,000 plus spammy blogs and not had any luck with getting Google to reconsider your inclusion in the rankings it might make better business sense to start a new site.

As continuing to add content to a site that is only getting 1% of its previous total is like sinking money into a black hole.

The competition for "short hairstyles" is not excessive and if you use the content from your existing site (assuming the quality is high) the job can be completed quite quickly, when you build the new site use the robots txt file to block access to the new site until it is ready to avoid duplication issues.

Then once it is ready use your industry contacts to press release your new URL, get links from appropriate suppliers and friends in related industries and ask those who were linking to the old site to now rank to the new one.

remember to remove the robots txt block when you remove the old site.

Concentrate on some marketing and great content and the new site should rank well in a few months.

Keep an eye on inbound links using a verity of tools and if you see the spam links coming in ask for them to be removed and use the disavow tool to back up your claim.

I hope this helps and I hope you get your traffic back soon

Sean

Hi

This should help you get the Canonical issues sorted

http://www.theintegrationengineer.com/magento-seo-canonical-links/

I would use example.com/product_name-111

I believe you need to do a mod re-write to get the URL to display the way you want it, but others will be better placed to advice you on this than I am.

has your traffic been affected much because of this? or is it more the face that you can not see these terms in WMT that is the issue?

Hi Dominic

Do you know what penalties you were affected by?

What dates did you see the effects?

What messages have you received in Webmaster tools?

There are different  responses to different penalties and knowing what you have been penalized for is the first step towards recovery.

Probably not the answer you hoped to hear but it should be the first step you take.

Sean

One thing I found works well is to engage with as many of the people you want to use the infographic as possible before you contact them with the image.

I try and connect with them on Twitter, leave a comment on a blog post (with a link to my twitter rather than my website so it does not look like I am trying to spam the blog) or help them in some way.

Along the help lines I have found an email telling them about a broken link or an error on their site is a good way to get their attention. Then when they say thank you I reply with a question about their work, ask for their advice on something related to what they do and mention I am putting together the graphic, if possible I incorporate the information they have given me into the infographic and let them know.

Then when the infographic is ready to send I let them have an advanced copy along with any data used to produce the statistics in it.

In my mind I came up with these ideas but I am sure the truth is more along the lines of the day I spent going through the posts in the link Keri has been kind enough to post, it may take a while to read but it is full of great information.

I think all the information and tips boil down to give the audience something they want and give them a reason to take it from you.

I hope that makes sense

Sean

Hi Courtney

No you do not just want the home page to get the "link juice" you want the whole site to be visible to the search engines, or at least all the pages and posts that you want people to be able to read for free.

Remember that every word you write on your blog has the chance to send more people to your site, so the more pages you can get Google to index and rank the more chance you have of getting traffic.

I hope this helps

Sean

Hi

What keyword research tool are you referring to?

Hi Chris

I have sent you a PM asking for the URL of the site so I can check it for you

Sean

I would look at how you can stop the issue occurring, it is working well for you now but in 5 years what will it be like?

If you are able to modify the CMS now it may solve a bigger problem down the line

Hope that helps

Sean

Hi

Tom is right about the duplicate content issues.

The other option is to make the 2 sites into 1, with the different language and cultural options available on each page, so someone can click a link and see the English or Indian version.

This would make promotion easier as you would just need to focus on 1 site.

I hope this helps

Sean

I would assume it is because that is a lot more work for the system to do, but you can set your competitors sites up as separate campaigns and get the same information as you do for your sites.

When you provide someone else with content for them to publish you could include your profile link as a way for others to learn more about you.

The real question is why would I want to visit your social media profiles? if there is a good reason for sending me to your profile (as a person) then include it as you would include any other link to your site when you are looking to send visitors to it, however if the goal is to just increase the number of links then I think you are working on the wrong problem.

I hope this helps

Sean