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Thank you Miriam. I can't agree more with what you said. See that Normandy isn't a pillar page. I guess the best approach is to create blog bags that are more general that cyclists might be interested about. For example, the best cycling shorts in 2019 and so one.... Is it the way you would go ?

https://www.youtube.com/watch?v=Db3TpDZf_to

thank you,

Hello,

I was watching this video about pillar pages https://www.youtube.com/watch?v=Db3TpDZf_to and tried to apply it to my self but find it impossible to do (but maybe I am looking at it the wrong way).

Let's say I want to rank on "Normandy bike tou"r. I created a pillar page about "Normandy bike tour" what would be the topics of the subpages boosting that pillar page. I know that it should be questions people have but in the tourism industry they don't have any, they just want us to make them dream !!

I though about doing more general blog pages about things such as :

Places to rent a bike in Normandy or in XYZ city ? ( related to biking)

Or the landing sites in Normandy ? (not related to biking)

Is it the way to do it, what do you recommend ?

Thank you,

Not I didn't leave the old sitemap.

Good idea but how do I check what content is successful for my competitor ?

Thank you,

Thank you for the information.

Thank for sending the information about Brian Deans Skyscraper technique. I checked his article and video and this is great but very difficult to do in certain industries like mine (the travel industry). In the travel industry, you don't answer questions or solve problems, like you do in seo. In the travel industry everyone wants the best deal but nobody is going to link to you other than journalists that work for travel publications when the decide to write an article about traveling to Tuscany and you do tours in Tuscany and you are famous (because if you are not they won't talk about you) and becoming famous requires lots of money !

Creating blog article is a good idea but nobody is going to link to me (at least I think) if I write about the best restaurants in Florence. First it isn't related to my industry (travel industry) and does anyone link to that ?

Just trying to find out what do write about to get the interest of people.

Thank you,

Thank you for the information. So from my understanding I will still appear with the word explore but maybe a little lower than if I had Burgundy bike tour only in the title.

Hi Matt,

Thank you but I am not sure I understand what you mean. Do you mean that it will be difficult to rank for "Burgundy bike tour", with "Explore Burgundy on a bike tour " ?

Should I replace my title by Burgundy bike tour | Explore Burgundy bicycle tour ?

That makes sense. My question now is what is the best way to earn links without asking ?  Create blog pages ?

Thank you,

Hi Matt,

Do you usually climb at once from let's say 3 rd page to 1 st page one day between that 3 to 6 month period or is the climb something that is almost invisible gaining  2 to 3 spots then not moving then loosing then gaining again ? is there a partern or not really ? Thank you,

What difficulty score do you consider too competitive to rank without links ?

Thank you for your replies they are very helpful.

Hi Matt,

Thank you for the information. How about blog pages ? If I create a blog article today (brand new page) will it also take 3 to 6 months or is it faster because it is a new page that never existed before ?

Hello,

Has anyone got experience on how rankings behave to climb all the way to the top once your do a redirect and change the design and content of your page entirely ?

On competitive keywords ? are you sure ?

is the delay to rank longer in that case ?

Let's say I have great content. I have a great website design (easy to navigate for user) that answers their questions but I have no links. Can I still rank on on a keyword that has a difficulty score of 24.

I imagine that I can that google can't penalise me for not having links.

Does it mean that without links it will take longer to rank than with links but that google with rank me at some point ?

Thank you,

Thank you but just one more thing.

On competitive keywords you say it takes something additional, what is it, other than content and overall look and feel.

and by the way what do you mean by competitive keywords. Do you look at the difficulty in keyword explorer ?

Do you mean for example that with a difficulty of 13 I can rank just with content and no links to the page but I get to 20 or 25 I need links or traffic to that page otherwise it will be hard to rank even with good content correct ?

Or can I rank on a competitive keyword without traffic or link and just excellent content but it will just take more time ?

Thank you,

What I mean by unique is :

Let's imagine I want to rank one "seo ranking factors."

In order to compete do I need to have (in terms of design) that is totally different than everything out there or can I rank with a page that is presented in a very similar way than everything out there but with different content.

Thank you,

I am just wondering if I create a page that present different e-bike kits and my title tag tag is "the best e-bike kits in 2019", will I rank on "e-bike kits" and "best e-bike kits" or on just "best e-bike kits" ? It seems that user intent can be tricky and sometimes a title tag can make all the difference.

How about if I write "Explore Burgundy on a bike tour "to rank on "Burgundy bike tour", will I rank or is the user intent different when I write explore (meaning I am looking for something self guided instead of guided)

Thank you,

So as long as the questions are in the related searches at the bottom, in the search bar at the top google or in Moz keyword tool I am ok correct ? and like you said if I am not an expert on pregnancy and biking lets not talk about it because it is a YMYL kind of answer.