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Hi All,

I am just evaluating my title tags, H1,H2's etc and wondered in light of the google algorithm  changes over the last 12 months , we should look at more diversity as opposed to things possibly looking over optimized...

Originally (18 months ago) my Title tags considered of 2/3 keyword phrases , then I reduced this to my keyword phrase | Brand Name  but a majority of my H1's and H2's had the same keyword phrases. Historically this has served us very well and rankings for good but over the last 12 months, we were hit by panda, hummingbird etc...and which we are trying to recover from and from what I have read, the rules have changed with regards to good seo./ over optimized SEO.  We have been writting unique content , making more of our links branded etc to sort things out from that perspective but on the page stuff is just as important so I would like to get this right.

1. I am now thinking , that I may be getting penalized if my H1 and title's , H2 are the same ? and that they should be obviously related but different.

2. H2's again , need to be related but not the same as either of the above.

Is that how things should be these days ? from what I have read about this, most of the articles are not that recent so I don't what to do what is now redundant advice

Any advice greatly appreciated.

Thanks

Pete

Oh, I see. I didn't realise it was  a different bot for mobile. I've added the content to the mobile version now.

Many thanks Monica

PEte

Thanks Monica

Pete

Many thanks Gazzerman1 .

Pete

Hi All,

We updated our website with a new url structure. Apart from the root domain , everyother page is showing up in opensite explorer with a page rank 1.  Although we only went live with this yesterday, I would have thought that the 301's etc from the old urls would be coming through and the PR would show ?..

I am not familiar what to expect or what alarms bells I need to watch out for when doing this type of thing although I would probably expect a small drop in traffic ?..I don;t know what the norm is though so Any advice greatly appreciated?

thanks

PEte

Hello All,

I am just in the process of updating all my google business locations for each of my depots. I have been uploading photos but I am wondering if the file names of the photo's need to be unique for every location ?

I know I need to describe the picture in the filename so it's good use of keywords but I am wondering if google will see it as spaming if I upload the same product pictures etc to ever google business location ?

thanks

Pete

Hello Monica,

Thanks for your response. My concern was the mobile version is responsive so google only reads from htlm file and the CSS Style sheet will control what is displayed to the user. For the mobile, the on page content is not displayed as we went for more of a user experience , fast and efficient as opposed to making it content heavy etc..

I was thinking from a rankings point of view, whether it would affect mobile results if we didn't show this content, even though google will only read the main htlm file which shows the content.. I don't think it's deceptive as google will know its mobile responsive and I have seen other sites not display the content but I was wondering if I was missing a trick here.

thanks

Pete

Hello All,

We are soon to launch our new redesigned website along with a mobile responsive version but i  have noticed we currently don't include the on page Content we have on the mobile version which we have on the desktop version to help with rankings etc.

I am not sure how google does mobile research with regards to rankings. We have designed our responsive version to be as user friendly as possible at the expense of having to much clutter/content but I am wondering now , if we will rank on mobile if all our on page content isn't present.

Just wondered if we should include it at the bottom of the pages with say a "Read more"  extension to help avoid clutter?

Any advice greatly appreciated

thanks

Pete

Many thanks Monica

I see what you mean now .

Thanks again

Pete

Hi Monica,

Many thanks for your suggestions

The H2 Tag at the bottom of the page (National Tool Hire) is actually text which sits above Content.

The H2 Tag (Floor Sander Hire) Graphic at the top of the page( I think you are referring to this), is a slideshow of 6 different banners so I guess it will be 6 H2 tags (one for each banner).

I see your point about having to many H2 Tags but they are links to the different categories we go to hence the thought of having them as H2's ?.

Many thanks

Pete

Hi Adam,

Many thanks. It's a tool hire so I am struggling to fit the word tool hire with the current design hence, having it on the bottom of the page...

thanks

Pete

Mine dropped 4 points but then again so did my competitors

Pete

Hi All,

I have a Rental site and I am bit confused with how best do my H Tags on my homepage

I know the H1 is the most important, Then H2 Tags and so on.. and that these tags should really be titles for content.

However, I have a few categories (links) on my homepage so I am wondering if I could put these as H2 Tags given that it is relevant to the page . H3 Tags will my News and Guides etc , H4 Tags will the whats on the footer.

I am attached a made up screenshot of what I propose for my homepage  if someone could please  give it a quick look ,  it would be very much appreciated. I have looked at what some competitors do a lot of them don't seem to have h2's etc but I know it's an important factor for rankings etc.

Many thanks

Pete

dJSFQwI

Hello All,

I am currently doing my H1 ,H2, H3 Tags on my redesigned website

We have the ability to have links to relevant DIY Guides on the bottom of our webpage and these are currently displayed under a heading "DIY Useful Guides" above my on page content which is at the bottom of the page.

My H2 Tag will obviously be the title that sits above my On Page Content at the bottom of the Webpage and I was going to do the H3 Tag for my DIY Guides

Is it a problem if the H3 tag sits above the H2 Tag on the Page or not ?  Or have i got this wrong and I need to move the DIY Guides (links) to below the on page content so the H3 tag sits below the H2 tag?

thanks

Pete

OTmPbbR

Hi All,

I am no expert but we have just  done redone our url structure and these are points we had to weigh up.

1. I thought the closer to the root domain the more important the  page ?
2. However, it's always not feasible to have every page only one level from root so what we did , is have the url structure follow the bread crumb structure of our site and I believe this works well
3. That makes it consistent and easy for the user/crawlers to understand
4. Saying that though, if roses are one of your best sellers all year round , then it may warrant to have that url as closer to root as possible still have others using a category structure. I have seen that done on some large sites that sell alot of a particular item

Pete

Hi All,

We have implemented Schema.org on our website and we have chosen a specific schema as opposed to just using the standard localbusiness.

When we ran it through the Google Structured data tool  it did not report any error , however , when we tried it on Yandex, it showed up as us having problems with the way we have tagged our addresses for our different locations so we have made additional changes to fix this.

I  have read somewhere that the Google Structured data tool is not 100% correct at showing any errors etc and that one should use Yandex as well for validation.

I am wondering what others thoughts and if what I read should be taken as correct infomation?...

I would be surprised if google did release something like the structured data validator if it wasn't as good at reporting than some others out there.

thanks

Pete

Hello All,

We have added a "Get directions" for google Maps on our website for each of our depots.  It works correctly on the latest version of google maps if we just put in our company name , postcode.

However if users are using an older version of google maps, it doesn't work so well ,and brings up a massive list of companies in the same vicinity.  If we put in our whole address, it's hit and miss if it finds it okay and brings up a list of companies as well.  I have some other companies just use long/latitude but I that isn't so accurate in some cases either especially when the depots are on business parks.

I am wondering if others have found this problem and whether its possible to check what version of google maps the user has say on their mobile etc before choosing which code to run ?

Any thoughts ?  I can't find anything to help us to code this.

thanks

Peter

Many Travis,

A good detailed answer.

thanks for your help ,  I will look at doing this.

Pete

Hello All,

I have a Hire Website with many categories and individual location pages for each of the 70 depots we operate. However, being dynamic pages, we have thousands of thin content pages.

We have decided to only concentrate on our best performing locations and get rid of the rest as its physically impossible to write unique content for all our location pages for every categories.

Therefore my question is. Would it cause me problems by having to many 301's for the location pages I am going to re-direct ( i was only going to send these back to the parent category page) or should I just 404 all those location pages and at some point in the future when we are in a position to concentrate on these locations then redo them with new content ?  in terms of url numbers It would affect a few thousand 301's or 404's depending on people thoughts.

Also , does anyone know what percentage of thin content on a site should be acceptable ?.. I know , none is best in an ideal world but it would be easier if there we could get away with a little percentage.

We have been affected by Panda , so we are trying to tidy things up as best at possible,

Any advice greatly appreciated?

thanks

Peter

Many thanks Both

That's what I was thinking.

Will do.

thanks again,

Pete