Hello All,
I have an eCommerce website doing online hire. We operate from a large number of locations (100 approx) and my 100 or so categories have individual locations pages against them
example - Carpet Cleaners (category) www.mysite/hire-carpetcleaners
carpet cleaner hire Manchester www.mysite/hire-carpetcleaners/Manchester
carpet cleaner hire london
carpet cleaner hire Liverpool
patio heater (category)
patio heater hire Manchester
patio heater hire London
patio heater hire Liverpool
And so on.....
I have unique content for some of these pages but given that my site had 40,000 odd urls, I do have a large amount of thin/duplicate content and it's financially not possible to get unique
content written for every single page for all my locations and categories.
Historically, I used to rank very well for these location pages although this year, things have dropped off and recently , I was hit with the Panda 4.0 update which i understand targets thin content.
Therefore what I am int he process of doing is reducing the number of locations I want to rank for and have pages for thus allowing me to achieve both a higher percentage of unique content over duplicate/thin content on the whole site and only concerntrate on a handful of locations which I can realistically get unique content written for.
My questions are as follows.
- By reducing the number of locations, my website will currently 301 redirect these location page i have been dropping back to it's parent category.
e.g carpet cleaner hire Liverpool page - Will redirect back to the parent Carpet cleaner hire Page.
Given that I have nearly 100 categories to do , this will mean site will generate thousands of 301 redirects when I reduce down to a handful of locations per category.
The alternative Is that I can 404 those pages ?...
What do yout think I should do ?..
Will it harm me by having so many 301's . It's essentially the same page with a location name in it redirecting back to the parent. Some of these do have unqiue content but most dont ?.
-
My other question is - On a some of these categories with location pages, I currently rank very well for locally although there is no real traffic for these location based keywords (using keyword planner). Shall I bin them or keep them?
-
Lastly , Once I have reduced the number of location pages , I will still have thin content until , I can get the unique content written for them. Should I remove these pages until that point of leave them as it is? It will take a few months
to get all the site with unique content.
Once complete, I should be able to reduce my site down from 40,000 odd pages to say 5,000 pages
Any advice would be greatly appreciated
thanks
Pete