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See those are ones I'm okay with but also would want that to be a brand name as well... Because if I owned Laptops.com then I'm changing the branding on the site to Laptops.com. That's just straight money there.
The true issue with EMDs was not that they are intrinsically sketchy, manipulative or deceptive... its that people took it waaay too far.
That doesn't sound off. Positions in Webmaster Tools are an estimate of where you appear in the SERPs for a given term due to regular changes made to the algorithm as well as normal SERP flux and volatility. Position 20.4 would mean that you're more or less at the bottom of Page 2 or top of page 3 for that search term. And if you have international targeting set to your locale or your site only services people in that region (plus being a .IN site), among other things, likely affects your rankings outside of your region. Which would be why you show up bottom of page 2 when searching in India but then don't appear when doing searches from other places.
As for how to improve this? Well that depends on what your core search terms are, what your site is about, what products/services/information it offers, what locations it is geared towards, quality of content, user experience, how well optimized your on and off-page factors are, your link building efforts, etc. etc.
I'm more a fan of Branding than I am of EMDs. In my opinion, building up a following and name recognition is better than having a domain name perfectly targeted to your core keyword. I mean, unless you can have both. While CheapQualityLaptops.com might have good estimated traffic, might be the keyword you want to rank highly for, might be everything you think you need in life.... More people will remember Apple, Razer, HP, Dell, Compaq, Alienware, etc. because they built up the name recognition. Imagine if Apple's website was AffordableMacintoshComputers.net instead of Apple.com or if Verizon Wireless went with _PersonalPortableCellularDevices.org _... who knows, maybe those have good traffic. But a year, two years, five years down the road, people should remember you for your company's name not your keyword rich domain name. They'll be more likely to link to you with your company name and tell people to look up your company name in searches online.
You don't just want to hit a keyword that you think is/will be most important. Organic search terms are all over the place and you can't account for every way in which an organic searcher could possibly find you. But the algorithm, and Rank Brain in particular, takes into account relevancy... how things are related to each other and why that matters. You don't just want someone to find you for [Ski vacations] you want to be an authority on Ski Vacations which includes ski rental tips, what equipment you should have, what clothes always warmth & freedom of movement, popular products, popular locations, and so on.
I know how tedious it can get writing about the same thing over and over again. But it doesn't need to be "We sell product X, product X does this, Look at pictures of Product X" constantly rehashed. Check out related and relevant terms, go find an LSI keyword tool to find things that are related to your business without being the same core term you always use or do some research on competitors around the country to see how they handle this stuff and pull some ideas from them what you could be writing about. Find things in similar and related industries to tie your product and services to... an ice cream shop could write about local beaches; a towing service can write about regular tire maintenance; a moving company can write about history of bubblewrap; and so on.
I'd say start with Linda's suggestion of getting the videos transcribed and the added to the page. Also consider adding expanded information about the video content, places to find/learn/read more about whatever was in the video, and maybe image stills from the video (if reasonable).
Here's a bit more on the subject.
Matt Cutts PageRank Sculpting 2009
TheSEMPost 2015 - Pagerank sculpting
The SEOBlog Pagerank Sculpting 2014
It just feels like every other year or so, this concept starts coming back up. Except as much as it does work, it also doesn't. Personally I think its a better use of time and effort to look at your site navigation & see if it's user friendly, intuitive, and natural in order to direct flow better and also to work on linkbuilding efforts to increase authority.
Think about this less from Google's perspective and more from what you'd like to see in your own metrics:
Would you find it more appealing to look at your analytics and see that 30 people spent 3 minutes reading your blog posts and then clicked through your site without leaving a comment? Or would you rather see that 100 people spent 30 seconds on your posts, left a comment and then bounced?
Also, yes. Google could take notice of this. You could see your rankings slip because of large amounts of unqualified (yet somehow still Direct) traffic hitting your site and bouncing. And what would be the quality of the comments they leave? Are these completely human comments? Will they be tailored specifically to your post?
Personally, i'd stick with actual natural outreach through improved content and social media outlets. You could make sure posts go out through various social outlets to extend their reach and possibly do some promoted post type things to get further reach & engagement. Plus, then you won't have to wonder if your increases in analytics are fake traffic you paid for or qualified traffic from your organic & social efforts.
Adding Nofollow to a handful of links on your site will not magically sculpt link equity in such a way as to create a noticeable improvement like that. If anything, you could just use robots.txt to remove those pages from being crawled. The bots don't necessarily need to index your login page, your human sitemap (if they already have their own), policies (which can change and cause legal issues if an older version is cached), and a few others.
And just a few months ago Gary Illyes stated that there's no good reason to nofollow internal links:
http://www.thesempost.com/google-dont-ever-nofollow-your-own-internal-links/
You're fine. The 301 redirect will pass link equity to the .COM so you don't need to go crazy getting everyone to "fix" their links.
What call tracking platform are you using? Most of them will let you keep you main number (which is likely the GMB #) and continue to show that to the Bots while showing a different phone number to users based off of what groupings you've set up (i.e. one # for organic, one for PPC).
A Canonical is kind of like a Bots-Only 301 redirect. So, from a purely mechanical perspective, using a canonical can pass link equity to your other page without redirecting Users off of the forum thread. Now, this would be a deceptive use of the Rel=canonical tag and the bots would stop respecting it on those pages. Since a canonical is a suggestion, not a directive, if the bots think that your canonical is improper, deceptive, incorrect, etc. then they can just stop following it. Ultimately, using a canonical tag in the manner you're thinking wouldn't work out the way you would want it to. You might be able to pass equity from the one page to the other for a time... but that would not be a proper or best practices use of the tag and it would not have long term effects.
You'd be better served by looking at updating/expanding your content, internal linking, and backlink profile. And take a look at the article that Andy linked to in his response.
Its early for me and I haven't had enough coffee yet so I may be misreading things. Why do you have three sites on the same IP address with three separate mirrored WWW versions?
As far as I can see... No reason you can't use Rel=Canonical to fix that issue though. If the code is going to be the same because of how they are mirrored then you'll have one site canonical'd to the right version and the right one canonical'd to itself... which shouldn't cause any issues. Can't guarantee that it will work in every instance though. Canonicals are a suggestion not a directive. So the bots will try to respect your tag but if they feel it is incorrect, improper, deceptive, etc. they can always choose not to.
Seems the current answer is mostly 1) Be a big brand 2) have a Wikipedia entry for your brand and 3) possibly Schema markup.
Here's a couple related posts on the subject:
https://foxtailmarketing.com/company-information-now-displaying-in-google-serps/
https://www.seroundtable.com/google-pop-up-information-box-18007.html
I agree with what Angular Marketing said. Normally I would just NoIndex, Follow tag pages because they can be useful for people but troublesome for bots.
Are you using any specific seo focused plugins like Yoast or All-in-One SEO? They should have the option to update the Meta Robots tag to NoIndex, Follow.
If your Tag pages are creating duplicate content, you can go back and NoIndex those tag pages & they won't show up as duplicates in the index. It may take some time for Google to recrawl, recognize they are noindex'd and then remove them from the SERPs if they were ranking anywhere.
Normally I would NoIndex and/or disallow in Robots.txt a page like that.
Also, if it is a WWW vs. Non-WWW issue, make sure to go into Google search console and set the preferred domain for your site properly.