Currently, I list every root word (one word) I can think of for the client. Then start a 2 word keyword section, making every possible connection with my root words. Then move to 3 word, 4 word, and so on. I do this all in a word document and by hand. Does anybody have ANYTHING (tool/strategy) that does something similar? I'm looking for anything that can expedite this process. My manual method makes me feel like I'm always forgetting certain combinations of words.
Posts made by MichaelWeisbaum
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Best Keyword Research Tool / Strategy / Approach?
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RE: On-page Keyword Optimization
Paul is right. If you did it effectively, it should already be optimized for both "buick denver" and "denver buick". Google can pull those broad keywords together as long as they're frequent enough (no stuffing!) and close enough together. It's almost essentially the same thing (both keywords).
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RE: How to Add Content to a Product-Focused Site
All good points. I've had a similar experience dealing with e-commerce sites like this and figuring out where/how to add content. I think you start with your products. Make each page as detailed and descriptive as you possibly can. This means everything from how the product is made, where it's made, it's uses, etc (all original copy if you can write it). Then add multiple pictures, possibly different angles, maybe even packaging. Then, one of the biggest things, add customer reviews. That's user generated content that people WANT to read when looking at an online store. The goal is to provide the customer with as much information as possible. Almost as if they are in a store, holding the product, asking a salesperson questions. Put it all out there for the user to see, and you're off to a great start. Here's an older, yet still useful, whiteboard friday by Rand from about a year ago on the subject.
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RE: Get CSV from OSE
I've been having troubles as well. Sometimes it sends it, sometimes it doesn't. Hopefully we'll eventually be able to download them directly again.
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RE: Looking for a better dashboard than Google adwords. Please help!
I believe Woopra might be what you're looking for. It's actually a live dashboard, so you can see what's happening in your analytics in real time. I'm not sure how much it costs, but I do know that there's a free version or at least a trial version where you can test it out and see if it's right for you.
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Canonical Tag Pointing To The Same URL
Does it matter if a canonical tag points to the URL in which the tag is on?
Example Page: http://www.domain.com
Canonical tag: rel="canonical" href="http://www.domain.com" />
I only ask because a client of mine has a CMS that automatically does that to every page on the site and there's no way to remove it. Will this have a negative impact or does it not matter at all? Any insights would be great because I can't find a clear answer anywhere online.
Thanks!
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RE: URL Structure "-" vs "/"? Are there any advantages to one over the other?
The beginners guide to seo is a great place to start in terms of how to structure your URLs. I personally avoid the "domain.com/keyword/keyword2" type of URL structure. I'd stick with the latter format, but would make sure to not keyword stuff. Just keep it simple with one or two keywords as you mentioned. It's really ugly when you see a url that looks like http://www.domain.com/keyword-keyword2-keyword3-keyword4-keyword5-keyword6-keyword7\. I know I hate it when I see those URLs show up in the SERPS. I believe Rand touched on this in The Future of LInk Building webinar from a while back.
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International Competitive Research Tool
We were recently tasked with finding out the traffic information for international versions of a particular website. We use tools such as Compete and SEMrush, but these are only based on US visitors to those international sites. Is there a tool out there where you can actually see competitive search data in specific countries?
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How Many Keywords Should You Target Per Page?
What do you think is the most appropriate/efficient amount of keywords to target per page for a website? Obviously, it may depend on the type/size of the site, but I've noticed different results with different clients. Early on, I targeted way too many keywords per page, then scaled them back as I learned more. I'm almost starting to think that you should just target 1-2 keywords per page to be efficient and more natural. Thoughts?