Questions
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Different Search Results Depending On Location
Yes I agree with the above comments. Here is what may be throwing you. Pre-Pigeon it did not matter as much. I would check rankings all day from whatever city I happened to have set in my browser and it didn't matter. But since Pigeon it does. You really need to set location to the query city to even try to get accurate results. But even with that you'll often see different results than clients do, due to personalization. If you are checking their ranking a lot or clicking their links or checking the page, then they could rank higher for you. Sometimes it even varies by browser and as others have said can be different if logged in or not. FYI if you ever need to check pure maps ranking realize that Classic maps is still showing the OLD algo and ranking order. But new maps is showing the Pigeon ranking order so if I client says I dropped down to H on maps, need so see which version of maps. It all just keeps getting more complicate, doesn't it?
Local Listings | | LindaBuquet0 -
W3C Validation: How Important is This to Ranking
Absolutely! I will dig into this tonight and give you my honest feedback. Something I did notice that I would make a top priority is the load time of the page/site. Upon opening the page, I noticed it took a quite a bit to load. After running through Pingdom & Page Speed Insights (links below), I'd make the load time fixes a top priority for your developer. Pingdom Test Results Google Page Speed Insights I would jump all over these first and foremost but I will look through the html errors tonight and get back to you!
Search Engine Trends | | Bryan_Loconto2 -
On-Page Markup: Still a Worthwhile Practice?
If you think about the original use of bold/italicized text, it was to emphasize certain words/phrases/concepts to readers. Search engines would then use the markup as an indicator of what the most important concepts were on the page, and what search queries the page would make the most sense to rank for. Then came SEOs who overused the once-valid editorial tactic to manipulate search engine algos & rankings. The same thing happened with linking - the original purpose was to help users navigate from page to relevant page, but SEOs went overboard focusing too heavily on rankings & links (spam/black hat SEO) and not enough on user experience. All 3 of these tactics are now scrutinized via specific content & link quality algorithms. I do not recommend bolding, italicizing, or even linking 'just for SEO.' However, if bolding/italicizing certain parts of text will benefit the reader (helping them better understand your point) or if linking to other pages on your site would provide the visitor with more relevant/useful information that will help with their purchasing decision, then by all means, add the markup. In general, I try not to do anything "**just for SEO" **;) Always ask whether or not a tactic would benefit the user - more often than not, user-friendly efforts will also be search-friendly.
Search Engine Trends | | Sheena_Schleicher0 -
Domain Change -- Drop in Rank
If you have change the domain, the only thing you can do is to 301 redirects the old domain to the new one and start promoting it and getting quality links on it. There will be a drop in traffic and rankings but it will be for a short span of time and it will come back again. Don’t revert to old again because it will not do much help as far as the rakings and traffic is concern, my idea is to create campaigns that actually work for you. Hope this helps!!
Technical SEO Issues | | MoosaHemani0 -
Moz Not Pulling Monthly Data
Hi there, Campaign data is only viewable for the current week or days within the week. There currently isn't a way to pull up previous weeks data for comparison for things like crawl diagnostics and on page grades. Historical keyword rankings are available via a CSV export on the Rankings page though. Re: monthly data, we won't present this until the 4th of the month and we have roughly 24 days worth of data. This makes sure the reporting is as comprehensive as possible for a monthly view. So your first monthly report should be available by the 4 of October. Hope this helps clear things up!
Getting Started | | SamWeber0