Questions
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Reducing multi-page website to one page & SEO ramifications?
simple, you have 1 logical URL with a bunch of anchors around the page that scrolls to different "subpages", but again, you are still on that one URL for ranking and optimization purposes. Google does not consider your different sections of the same page (despite the change in /pagepart or # part of the web address) as separate pages. Now, imagine you sell SEO & web design in Austin, TX. If you had a single page to try and optimize and rank for two sets of keywords related to each service, the page will not be focused on either one specifically. This means a competitor who decided to separate out their pages topically with unique URLs for each can also separate their anchor text profile for each page, using proper and old school meta tags in the right places instead of having a bunch of H1s all over one page, among a bunch of other things that they can segregate and focus to optimize better, will have a much easier time getting their independent subpages rank better than your catch all page. I guess the best way I can describe it is: do you like to go to a long ass page and scroll down scroll down to find what you are looking for.... or do you like to land on a precisely relevant page with what you are looking for right up top and also all over that page with all the juicy details? I guarantee you most users will answer for the latter. For these reasons, it is a much tougher task to make a 1-pager win from an SEO-standpoint when compared to multi-page competition (assuming everyone involved is doing a fine job on both sides), but more importantly you must think more of UX than UI. You must think of the experience than the trend. Trends die off. One-pagers are a limited application trend that does not apply to a lot of sites and businesses out there.
On-Page / Site Optimization | | TheSymmetran0 -
Uninstalled WordPress, now getting 200 errors of 500 response code
PM sent with the code (in case you're okay making your own .htaccess file) or a link to a zip file that has a ready-made .htaccess file if you prefer. Note: This will only work if you use Apache and have htaccess & mod_rewrite enabled... If you're on a linux host, chances this is okay but if in doubt, my contact details are in the PM. Once done, feel free to email me the list of all error pages if you still have it, I'll paste into Screaming Frog in list mode and check that all the error pages now return 301s for you.
Technical SEO Issues | | MikeGracia0 -
404 issues involving Yelp
Hi Sarah. In the bottom right hand corner of this page: http://silodistillery.com/tag/windsor/ you have a list of social icons. The Yelp one contains the link to the 404 page. Cheers!
Link Explorer | | RyanPurkey0 -
Local Moz - documentation for Acxiom
Hi again Sean, Just FYI: this is what I got back from Axciom...so you are saying that this won't happen when using Moz Local? Thank you for your interest in MyBusinessListingManager. Your request to add your business listing cannot be approved at this time. The Proof of Ownership document you provided is not one of the official documents listed below or does not include the same business name or address as on your registration request. Please upload, or email an official document, mailed to your place of business, with the same business name and address as on your registration request to mblm@acxiom.com. If we do not receive one of the following proof of ownership documents within 14 days, your request will be denied and you will need to submit a new request via www.mybusinesslistingmanager.com 1. Federal Tax License Letter *submit the letter that includes your ID#, name, address and/or phone number of business 2. State, County, or City Business License or Sales Tax License 3. Doing Business As License 4. Fictitious Name Registration Please note: The business name and address on your document must match the information on your registration. We do not accept documents from internet websites, images of company logos, W-9 forms, copies of business cards, or Word documents as proof of ownership.
Moz Local | | lulu711 -
How to Combine the Moz Keyword Difficulty Tool with Google Keyword Planner for LOCAL (city/town) Results
Hi Donna...I'm very tardy with my reply but wanted to thank you for your help. I'm glad I'm not missing any glaring actions for local SEO. Thanks for the links...very helpful. If someone comes out with a good local SEO tool they'll make a killing.
Moz Tools | | lulu710 -
How to make sense of data for this keyword (Moz Keyword vs. Google KW Planner)
Hi Sarah, My gut tells me the truth is a combination of the two tools. It does look like a highly competitive keyword from an organic point of view. The top 3 ranking results are the National Institute of Health and Wikipedia - all of which would be hard to beat. But it's not a highly commercial term - so I bet the CPC would be lower for PPC than many other comparative terms. That said, you can still win with a long-tail SEO strategy. It does require work and effort. But the idea is you would create lots of high quality content around this keyword theme and try to rank for potentially 100s of variations and similarly themed content. This strategy, when done with sincere effort, often succeed against the most competitive of terms. That said, it does require a lot of time and effort and energy. If you're looking for quick results, PPC may be the way to go for you. Keep in mind as soon as you stop paying for PPC, the returns stop immediately, while good content can drive traffic for years after the initial investment. (if it sounds like I'm preaching, I'm really not - I actually run PPC ads all the time when appropriate) Hope this helps! Best of luck.
Other Research Tools | | Cyrus-Shepard0