I was reading as what brought in overall more compared to the two channels. I found data from Similar Web reports in shopping categories that 5% of all traffic came via paid and organic was around 95% (just the messenger on this).
Typically new sites heavily rely on generating traffic via ppc before organic kicks in. If you are generating traffic via ppc, take Roman's advice. Also, implement a good attribution framework to figure out your ROI or it will likely cost you. If you generate calls, get a unique number or use DNI to track your campaigns. Well worth the money.