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If they are followed links then it violates GWG.

You also have to be fairy knowledgeable with Adwords to make it work, aside from the resources.

I have a lot of experience with SEO, but a limited amount in SEM.

That is a good idea. I will try that.

The keywords I have selected are all relevant. It is just that some are less competitive, and are on page 2 as opposed to page 5. I would like all of them to rank within the top 10. So I want to figure out the best way to plan this as far as link building.

Let's say I can build 100 one way links a month. Should I focus squarely on the ones on page2, get them to page1, and repeat?

How have you gone about prioritizing link building for keywords based on difficulty.

When you look at the keyword analysis, you see the following ranking criteria:

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| Page Authority | Page Linking Root Domains | Domain Authority | Root Domain Linking Root Domains |

How do you rank the importance of each of these factors from 1-4?

For example, PA, PLRD, RDLRD, DA

Please explain.

How many of these factors do you normally need to get within top 5?

Okay, so looking at my ranking tab for my campaign. It shows the increase in traffic from my keywords, ranks, etc.

My goal is to increase traffic, thereby sales. I am trying to plan a link building campaign (aside from the onpage optimization) and get as many keywords within the top 10 as possible:

• Do I start focusing on a certain number of keywords that are on page 2 (lets say 10) and try to build links to get them within the top 10. Then pick another 10 keywords?

• Do I pick a variety of keywords from various pages?

What is the smartest way of trying to optimize campaign keywords as far as linkbuilding?

But you don't know what the other sites are doing. Maybe they are more focused on optimizing for "SEO services" or some other keyword that they think will convert more.

BTW, if you do an onpage analysis for Seobook.com and the term "SEO", they get a C. I haven't looked at their links.

I still don't see what you're fretting about. It seems they have a good site and they are optimizing for the keywords they want to rank for.

If you check OSE, they have:

• A very high domain/page authority of 61 and 67 respectively.

• They have over 11K inbound links from over 1K linking domains (that is a lot of links)

On page, they have a grade of "A" for the keyword "SEO"

What is sub-standard about this site?

I don't get both resolving, and yes, I did set a preferred domain in my Google account.

Any other ideas?

We did the 301 redirects from non-www to www when we launched the site.

I have another site that I have done a 301 from www to non-www, and you get 0 results when you search "site:www.mysite.com".

They are both on the same platform, which makes it more confusing!!!

I have been submitting articles to directories for about 3 years. With the Panda update, it seems that these directories are now obsolete. So, if there is no link value from these articles: 1) should I remove these articles (at east the better ones) and place them on my site/blog? 2) If not, would there be any benefit at pointing some bookmarks at these old links to maybe get some juice out of them?

Every week I check the number of pages indexed by google using the "site:" function. I have set up a permanent redirect from all the non-www pages to www pages.

When I used to run the function for the:

non-www pages (i.e site:mysite.com), would have 12K results

www pages (i.e site:www.mysite.com) would have about 36K

The past few days, this has reversed! I get 12K for www pages, and 36K for non-www pages.

Things I have changed:

I have added canonical URL links in the header, all have www in the URL.

My questions:

Is this cause for concern?

Can anyone explain this to me?

BTW, do some research online and checkout SEO rankings (such as topseos.com) for some prospects. Have them submit a proposal and talk to them in depth about what they will do. Even if you can't afford one, you still get an idea of the process and what they offer.

There are two type of links (speaking in general terms). There are the quality one-way links you get from quality sites, and there are the spammy links you can by generating content of little value, or just spam techniques.

I. Quality one-way links

• You either get these by:  creating unique and useful content that people in the relevant industry will recognize, appreciate; or, buy them (i.e sponsored reviews and such). If you have a creative streak, and know your customers, you can create content that serves as "fun facts," basically useful bits of information that a user of the site will need in order to make an informed decision. This can be in the form of infographics, bulleted lists, or very concise guides.

Pros: each link is worth many times more than a lower quality link

Cons: Unless you get creative and spend time planning, these links can be extremely difficult to get. In fact, you will likely have to engage in some sort of quid pro quo, which is risky given the current post-Penguin landscape. In addition, if you are an online business, and you are competing with multi-million dollar companies (many of whom are paying for links to rank but have much higher domain authority and benefit from "big brand bias"), you cannot really compete as far as buying quality links. It essentially becomes a form of PPC. And, if that is the case, you may as well hire an experience offshore consultant via Odesk or Vworker, and spend the money on long-tail keywords that convert.

II. Lower quality links

• Any of the following fall into this category: article submissions, mass bookmarks, mass directory submissions, blog comments, forum postings.

Pros: you can get tons of them at relatively little cost. If you really want to save money, and you are knowledgeable about SEO, you can hire a few ICs through vworker or Odesk, and tell them what to do.

Cons: Many of these links add little value for what you spend, they are not a reliable way of achieving solid SEO success, and at worse may result in a penalty. NONETHELESS, it wouldn't hurt to add a reasonable amount of these links so you have a more varied "link profile." You have to be very careful, if you get aggressive, you WILL set off a spam filter.

III. Things to consider when deciding on a company

• If a U.S based company is offering to improve your rankings, and they are going to use methods that generate the lower quality links (i.e article submissions, directory submissions, etc.), you are better off hiring an off-shore company to do it at a lower price.

• Because U.S based companies know they can't compete with off-shore SEOs when it comes to low quality links, they try to set themselves apart by doing quality link building. This will likely cost you an arm and a leg if you work with a reputable company.

Bottom line:

It really depends on your resources. If you are planning to spend under $1K a month, hire an offshore SEO company so they do a range of the lower quality links. Then, spend the time to generate some quality content on your own, and try submitting them as guest blog posts to relevant sites.

REMEMBER, EVEN IF A HIGH-END SEO COMPANY BUILDS QUALITY LINKS FOR YOU , NO ONE KNOWS YOUR PRODUCTS/BUSINESS THAN YOU DO. THEREFORE, NO ONE IS MORE QUALIFIED TO CREATE QUALITY LINKBAIT LIKE YOURSELF.

They will mostly be article directories and bookmarks.

I have 2 ecommerce sites, each with a blog. I am increasing my linkbuilding efforts, but I don't want to build too many links directly to my 2 sites over a short period of time.

I have decided that I will add a certain number of links to sites/pages that are already linking to my main sites (for example, a blog post on my blog, guest post on another blog, article submission, etc.).

How much of a benefit can I expect in terms of rankings?

Has anyone tested this out or experimented with something like this?

What are the pros and cons?

I appreciate thoughtful comments.

Is it a good idea to outsource social media optimization or is it something that has to be done in-house?

I understand the question is kind of vague, but what I had in mind was to have an offshore contractor post daily about individual products and try to increase our following on twitter/facebook (i.e "social footprint").