Questions
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Duplicate Pages software
My friend, I am not going to use this tool, i even advice my customers not to do it. I understand the reasons. I just wanted to hear more information from more experience people. Thank you again SEOwise
On-Page / Site Optimization | | iivgi0 -
Know from advanced MAX CPC
To positively know in advance? Nah. But there are some things to do to give yourself a pretty good idea. 1. Calibrate recent history. SpyFU, SEMRush, iSpionage and Google & Bing all display data at prices ranging from free to a monthly subscription. All have trials. We like iSpionage and SEM Rush. There are others too. Your mileage may vary. 2. Remember that AdRank in Google AdWords is a simple function and determines ad positioning.. The forumula for AdRank is simply: Quality Score times Bid. Ah, but what goes into quality score? Mostly CTR, but if that is unavailable, Google will project based on the account, the competition and a bunch of variables. A keyword's QS is not turned on by default. You need to change your columns and add it. 3. Make sure you did the needful by syncing your landing page, your ad copy and your keywords. If you're using broad keywords, make sure you have your negative lists in place. There is a ton more. Head to AdWords and start ensuring you're covering all your bases. But the most important advice I can give you is this: **You may not need to be in the first three positions. ** You need to run your ads and check your stats. Look at your conversion results after a statistically significant amount of data has accrued. Segment your campaign by position and see if there is any difference between positions. There may or may not be. More importantly, you may be generating a higher return (however you're defining return by not chasing a position). Do the smart stuff first, launch and calibrate based on real data. Slice every way you can. I have clients who advertise on weekends with a premium and others for whom mid-week rocks. The first thing to do is to run a profitable campaign. Position preference, a setting now long gone, is best used for campaigns with dozens of conversions across each position while also adjusting for day of week and time of day. Or you could let Google set your CPC, but I don't think that's appropriate for anyone charging for PPC management services. Good luck! George
Paid Search Marketing | | georgebounacos0 -
Is there an Optimal number of Keywords i should promote per site?
Thank you all for your answers I got the direction and information that can help you Thanks again SEOwise
Keyword Research | | iivgi0 -
SEOmoz link report VS. open site explorer
Jesse First thank you very very much I have no clue who insert that TAG - maybe the guys who build the website I will try to check with him Just to delete this tag? Again Thank you so much SEOwise I.
Moz Tools | | iivgi0 -
Location Vs. Typing
Hi Miriam, Thank you very much for this detailed answer. You made some very interesting points here, made me think What i am looking for are businesses that provides online Local grocery services ( shopping and delivery) for DFW area (Dallas Forth Worth) Can you suggest the best way to type it? And after that - what i should find is, if this is the way most if the people will search in Google For their local online grocery shopping & delivery company Thank you again ivgi
Search Engine Trends | | iivgi0 -
Why SEO
Hi Ivgi, I'm responding on this thread rather than on the first one I responded to. I received the email you sent me and took a very quick look at your company's website. Within the scope of Q&A, I'm afraid no on can do your keyword research for you - that's a big process that will require an investment of multiple hours of time. What I can do is give you my honest take on your situation in hopes that it will help your company to make a good decision. I think there is a lack of clarity in the business model. I am not familiar with the online shopping business model and have not worked with this type of business before, but it seems to me that if your company only delivers groceries to two places, then you aren't just an 'online grocery delivery', you are in some way a local business. I'm not positive about this, but whomever handles the work for your business needs to totally clarify what the business model is. You've stated that you deliver to two cities. Then I see something on the site about nationwide delivery. Which is it? The website is not giving me any type of value proposition. Why should I be shopping online? Why should I be shopping online with your company? What is the value? How do I get groceries? Who delivers them, when, etc? The site isn't telling me. The website copy needs a complete overhaul. It appears to have been written by an ESL copywriter, and as the audience is likely to be primarily speaking English as their first language, the problems with the copy will not instill trust in the quality of the business. It may be that the overall architecture of the website needs to be re-done, and for sure, the company needs a clear strategy for exactly what they are doing. The front entry page appears to indicate that there are 2 different sections to the site, one for each city. But what about the nationwide offer? These are just a few of things I see in my brief glance at your website. It is my belief that your company's success depends on hiring a professional SEO and Usability team to do a complete audit of the website and create and implement a strategy, based upon market research, that will enable the business to clarify is model, message and promotion options. If they are expecting you to do this in-house, and you are, as you say, a beginner, then the company's expectations are not on-track. I would strongly urge the business to choose the very best firm they can afford. You need real pros to do this right...perhaps check out the list of recommended companies here on this website. http://www.seomoz.org/article/recommended I hope my suggestions are useful. I truly do believe that your company needs expert assistance with their online marketing and should not be expecting an in-house novice to get them results. That is too much responsibility to put on one staff member's shoulders, given the size, scope and needs of the website and the business.
Search Engine Trends | | MiriamEllis0 -
Dmoz - No response
You can always apply to become an editor yourself. That way, you can add your link yourself.
Link Building | | JenniferDacosta0 -
Too Many On-Page Links
I tend to look at the number of links on a page and not only look at it from what Google might think, but how does it work from a usability point of view? Are visitors easily able to navigate around the pages and site? Are links clear and concise? Do they all make sense? If I come up with the answer "no", then I would be wanting to do something about it. 1000 links on a page is a lot and I would honestly be trying to trim this right down - are 1000 links all necessary? Perhaps looking at a new navigation structure would help. Andy
On-Page / Site Optimization | | Andy.Drinkwater0 -
The most common searches
Hi, The issue with Google keyword tool is that: * I am selecting a region and a category(in my case food and groceries) * I am writing a specific keyword and get the results of how many searches * I see other relevant searches (around the keyword i entered) that Google show me But no where i find a way to do it like this: set the region select industry get the most common searches in this region for this industry Anyone? SeoWiseUs
Keyword Research | | iivgi0