Welcome to the Q&A Forum

Hi Tom!

That Robots.txt config is pretty redundant.
To acheive what you what, thy this:

User-agent: * 
Disallow: /wp-admin/ 
Disallow: /wp-includes/
Disallow: /wp-content/
Allow: *.js
Allow: *.css

Just 3 things to note here:
1- That User-agent:* and those disallows blocks for every bot to crawl whats in those folders.
2- When blocking /wp-content/ you are also blocking the /themes/ folder and inside are the .js and .css files. Blocking those files cause to googlebot not being able to render correctly that page and see it different from what a normal user would see.
3- Those Allow:/ dont prevent the disallow.

To try that configuration, you can use the robots.txt tester in search console, just inder the Crawl menu.

Remember that by default google considers that you are not blocking nothing. 
More info here: The web robots.tat page

Hope it helps.
Best luck.
GR

Hi there,

First, we should state a few concepts:

• SEO is not a short term results strategy.
• Getting a perfect grade on the page optimization tool does not garantee to rank better.
• You should also provide us some more information, such as wether you've done or not linkbuilding.

Secondly, I've checked yout Linkbuilding profile with Ahrefs and magestic, and it does not look pretty. You have most of your links coming from chinese and russian sources and over 75% of your links are nofollow (77%) to be exactly (this coming from ahrefs).

An other thing to say is that you've started to do linkbuilding just a few months ago and have rapidly changed. Be careful with the linkbuilding part.

One last part, I'd strongly suggest you to take a deep rean on these two tutorials, one from MOZ and the other from YOAST, as you use wordpress.
The begginers SEO guide - Moz
Wordpress SEO - YOAS Guide

Hope it helps.
GR

Yes it does.

As I said earlier. Copy and paste that code into the robot.txt tester in any of your search console and try with some name.css or testing.js just for testing.
Check the image i've attached.

Hope it helps.
Best luck
GR

btsycPz

Hi there.

First of all, you should spect that people in this forum tell you every step to rank your site. You must learn and understand a little about SEO and Google. You have a lot of work to do in your site.
With just 1 moth old, there isnt much to spect in rankings. SEO is a long process.
Take a deep reading in the SEO: The beginner's Guide - Moz

Also, recently there was posted an article stating all that a Junior SEO should know. There are lots of items that you should learn: An Essential Training Task List for Junior SEOs

The site has many optimization issues. At first sight, keyword optimization is really poor and you're playing with canivalization.

Hope it helped.
GR.

Hi there,

Replacing a page without changing its URL is entirely normal. It's just updating its content :).
That said, I wouldn't remove the old page from google before updating it. Just update its content, template or whatever you are going to change, and that's it.

What could change in an SEO perspective? Google will recognize that it's a different page and will re-assess whether it's worth to be ranking on the same place and keywords as before. 
A simple example would be when the updated page doesn't have anymore one of the primary keyword stated in its content, Title, and headings. Google will understand that you don't consider that page to be relevant for that keyword.

Hope it helps.
Best luck,
Gaston

Hi Brandon,

It's perfectly fine to have some 404s. Google Search Console reports them as a warning, as you might have some 404s that you aren't aware of.
Also, as you are having that much errors where your site has no business, I'd suggest you to check whether the site has been hacked or there is something going on there. You might want to check your website security and update your plugins and CMS, if that the case.

Hope this helps.
Best luck.
Gaston

Hi Jarod,

What you should be asking yourself is whether you need those pages to be indexable and having information available to Google.
If you don't want them to rank well, they probably won't need any meta description. Remember that if a page has no meta description, Google will take some of its content and place it as meta description.

On a side note, Moz reports will show errors and analyze every page that you have enabled to be indexable. 
Also, you can choose to ignore what Moz's report tells you. You might probably know more about your site than Moz.

Best luck.
Hope I helped.
Gaston

Hello vtmoz,

do you need that login page to be in google? this issue could be resolved just by adding a robots noindex tag in that page.

Here some more information about the Robots tag

Hope it helps.
GR.

Hello Kevin,

It´s common to recommend avoiding the usage of /index.php.

My suggestion is to go with:

For further reading:
SEO Best Practices for Canonical URLs + the Rel=Canonical Tag - Whiteboard Friday
Consolidate duplicate URLs - Google Search Console Help

Hope it helps.
Best luck.
GR.

Yeap, adding the noindex tag will remove that page from google results.
And no, there is no guarantee that rankings will improve nor go down by adding the noindex. It is just the patch in order to do not appear in search with a page you dont want to show.

You should anlayze those incoming visitors to the log-in page and try to figure out wherer they were looking to log in into the web or anything else.
Also, consider the idea that removing from index that log in page, will make those visitor to do extra interactions with your website in order to log in. Is your UX prepared to that? Have you analyzed your audience for that?

As you can see, there no simple answer, because you must take into consideration the intent and usability for those visitors.

Hope it helps.
Best luck.
GR.

Hi Liz,

What you are trying to check is easily checkeable with Search Console (the old version).
There is an option in: Crawl ->Fetch as Google -> {enter URL} then fetch and render

There you will see what google sees in that page.

Hope it helps.
Best luck
GR

Hi Rashmi,

On the one hand, you should not set DA as a KPI. Improving you DA won't assure you better rankings nor more impressions.

On the other hand, links are on one part of an SEO strategy. I'd suggest you to start taking a deep read to some of the best tutorials out there. Here im listing some of them:
- Search Engine Optimization (SEO) Starter Guide - Google Search Console Help
- The Beginner's Guide to SEO - Moz
- A Complete Guide to SEO: What You Need to Know in 2019 - Search Engine Journal
- A Simple 7‐Step SEO Tutorial for Beginners - Ahrefs

Hope it helps.
Best luck.
Gaston

hello,

Yeap, it will be duplicate content.
Add a canonical tag from that myemail site to the blog post and issue resolved.

Hope it helps.
Best luck.
GR.

Hi there!

On one hand, keep in mind that Search Console never showed us exactly ALL backlinks found. As long as you are certain and other tools like Moz link explorer, Ahrefs or Magestic find them you are good to go.

Did you know that past 1/8 there was a massive algorithm update? Your site could have been hit.

Here four of the best articles about that. Grab a cup of coffee and read them so as to understand whether you were hit.
Analysis and Findings From The August 1, 2018 Google Algorithm Update – A Massive Core Ranking Update - GSQi
Google's August 1st Core Update: Week 1 - Moz Blog
Google’s August algorithm update strengthens as roll-out continues - Sistrix
The August 1, 2018 Google Update strongly affected YMYL sites - Marie Haynes

Hope it helps.
Best luck.
GR

Hello Johnny,

Moving site from one hosting to another is not a thing to lose data.
In that case the problem is in how was Google Analytics implemented. Or it might not be implemented before you took over management.

Hope it helps.
Best luck.
GR

Hi there,

On one hand, my opinion, its a little helpful to GoogleBot, having that folder stating that you have several stores.
So I'd go with A: ourbusiness.com/stores/location

On the other hand, there is no need to increase an extra click to users, all links could be directly to the stores and not making the users to choose. Also, that extra folder, could be used as an internal link page (also called, landing HUB) were you link all your stores. This would also help a little to GoogleBot.

On a third hand, there is no way to forecast how much your traffic will improve. So analyze and take into consideration how much time and effort you and your dev team need for this improvement.

Hope it helps.
Best luck.
GR

Hi again Stephen,

Have you read the Yoast Tutorial? There is a section that details the noindex tags.
This is the article: YOAST tutorial - Noindex Tag

There is other way to do it:
Manually with the robots.txt. Here a Moz tutorial - Robots.txt
Hope it helps.
GR.

Hello there!

Google does not use Meta description as a ranking factor. So you wont be penalized for having duplicates. But, having good texts there can make a difference as it is the text to likely be shown in SERPs.

Here some extra info:
The Wonderful World of SEO Meta Tags [Refreshed for 2017] - Google Webmasters Central 
Google does not use the keywords meta tag in web ranking - Moz Blog

Best Luck!
GR.

Hi there,

If you can't find it online. You can always check on your log files.
Ask your hosting provider or talk to your infrastructure team so as they can help you.

What you need is 4 columns: date, user-agent, its IP and requested-url.
Why IP is needed? Some crawlers try to hide under GoogleBot user-agent. Just take a few IPs and with a simple DNS lookup, you'll know which aren't google's.
PRO tip:
Windows, CMD console: nslookup [IP address]
Linus, terminal: nslookup [IP address]

Hope it helps.
Best luck.
GR

Hi there,

1. The only way to do that is saving every time the current time. There are some ways to do that automatically with programs, but arent officials.

2. No, it doesnt

If what you are trying to recover is information that you do not have and is older than 90 days, there is no way to recover that now.
My advise is to start saving the reports that you are interested in

Hope it helps.
GR.