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Yes, you can do all those things. You can select which keywords you want to compare individually. Also, if you have them selected, you can delete them too. I attached a screenshot with one keyword highlighted and the delete button highlighted. Hope this helps!

ubiBurP

Canonicals on every page is definitely the best practice.

As to the Moz mystery, probably whomever wrote the specs for that page forgot to include canonical tags. Even our SEO is far from perfect.

Hi Muhammad,

Sorry to hear that your site's been blocked by Facebook. That's terrible!

I haven't dealt with this myself, but I did some digging and it looks like you aren't alone. Unfortunately, it looks like it's also very hard to get Facebook to unblock you. Facebook uses the companies Securi Site Check to make sure sites aren't scammy, spammy, or hacked. Securi looks like an aggregator of many security check sites, but that it will tell you which security check sites still have you on their blacklist and which ones you need to reach out to get whitelisted. You'll want to do this first before you do anymore outreach to Facebook.

After you are sure you're whitelisted with the security check sites, then contact Facebook. I found this case in Facebook's help threads about a company that was able to successfully unblock their site. Looks like he had his brand "like" all of Facebook's official pages to help businesses, which sent a trust signal to Facebook that the brand was legit. and then commented on all of them to get his page unblocked. Sadly, it looks like you have to be a very squeaky wheel to get anything done. If you have a Facebook ad rep, you also might reach out to them after making sure your site's whitelisted on those security sites.

Sadly, it does look like people did end up switching domains or doing some redirect action when Facebook wouldn't unblock their sites. But I'd use that as your very last resort.

Best of luck!

Took a quick look at the page, and nothing majorly technical jumped out at me as preventing or hindering page rankings. I always suggest making sure your site's set up in Moz Analytics and looking at the crawl diagnostics, which show a lot of common technical problems. (If you haven't already, of course.) I did notice that on your example, the title tag is too long and Google truncates it.

For e-commerce, the big separator between leaders is content. The more you can create unique content about your products -- start with the most important ones -- the better off you will be. Make sure you have unique product descriptions. People love video. And people also love solutions or knowledge about how to use the product and what it will solve for them. You do a great job at listing the specs and features, but what's the value add? A quick look at the competition in the SERPs shows that your competitors, they aren't doing a good at this, and it would set you apart.

Additionally, I also noticed that your site in general has a pretty low domain authority, and the product page in question doesn't have any backlinks. These will definitely affect your rankings. Before jumping on building links, I highly suggest reading our beginner's guide to link building, which will walk you through the pros, cons, and best practices to build links as you don't want to get into trouble with Google over links.

I also suggest using a service like bit.ly for shortening URLs & grabbing your own custom, even shorter domain. At Moz, we have mz.cm, which lets us get even smaller on Twitter and the link.

Any traffic coming into your site, you can track on GA. You probably want to set up custom tags and do some filters for what campaigns you're running.

At their basics, URL shortners are a 301 redirect. So if you really wanted to do the extra work, you could have a 301 redirect of say http://example.com/awesome to http://example.com/mysiteisrad/everyonelovesit/youarecool. It's just easier to use a 3rd party -- and since you own the domain and are pointing the traffic to the site you own, you can track it in GA -- like bit.ly to do the heavy lifting for you.

We got the same warning here at Moz in WMT. While responsive isn't affecting rankings yet, it's coming and Google's letting us know ahead of time. Additionally, if your competitors aren't mobile-optimized, this may be a great way to get a leg up on them.

So as you probably noticed, Facebook's algo has been hitting brand's pretty hard when it comes to post reach recently. The only thing I'm seeing across the board that actually works is paying for your post to be promoted, and then usually the organic rate goes up. Ignite did a big study where they found an exact equation for how much you pay and how it increases, not only ad views, but organic reach too. Despite what Facebook says.

That said, there are "tricks" that some people have noticed that help you more reach. I'd equate these tricks to SEO tricks back in the day, like keyword stuffing, only they're perhaps less annoying. These tricks will help you see a little increase, but eventually Facebook changes the algo to get rid of them or essentially fix a bug in their algo. One of these tricks is tagging your band in your post. My theory behind why this works is because Facebook finds a post with others tagged it more valuable (brands can only tag other pages). We tried this trick with Moz's account, and we saw only a negligible difference, much less than yours!

It will still be seen as the same page.

I'd test a couple things:

1. Stay off the page for a week or so. I'd post a message to the followers before doing this to let them know this is happening. Something like "this page is vacation and will be back XXX."

2. Since it sounds like you're going to be posting good content going forward, I'd suggest taking out ads to push your content out. You can even select it to show them to your existing audience. You don't have to spend much money. (I've done ads for nonprofits were I spent $20 tops.) This will help you get that reach, but also show that your content is relevant.

Most feeds, like Feedburner, and blogs solve this issue with the canonical URL tag. Your post is marked as the canonical one and your feed a copy, which eliminates the duplicate content issue. You might also dig this post about advanced canonical tags.

Twitter is a different issue. Google doesn't treat Twitter like websites, but like a social platform. Additionally, you can only post 140 characters on it. Though I do encourage you to not just put a feed to Twitter, but instead craft it to be interesting for your audience or a call out for them to actually read it. I wouldn't worry about Twitter as duplicate content at all.

1. Honestly, I have no idea if that will work. But it never hurts to experiment. And it sounds like you're in a position where nothing is really happening and it's not going to hurt you to try.

2. Well, if you aren't willing to spend the money, there's really no other way to boost the post to get engagement. The average number of followers brands have on Facebook is around 13,000, which 400 of them isn't a small segment, and Facebook is a Catch-22 of the only way your posts get more traction is if people are liking them. In August, Facebook also upped how much they will show one user your paid promotion from 1 time a day to 2.

Earlier this year, Jim Tobin at Ignite did some tests/stats and found that your Daily Organic Reach = -22 + (Total Likes x 5.399%) + (Daily Paid Reach x 0.327%) + (Page Views x 0.416%) + (Weekend [1 if yes, 0 if no] x -194.4) + (Posts Per Day x 81.08). Which means that Paid Reach factors significantly into whether or not people will see your posts, regardless of quality.

Hi Ikkie,

As explained previously, MozPoints don't automatically update due to caching. Caching makes those internet pages load way faster. You have caching in your browser and cookie-related caching, which means if you're constantly checking the page, you're going to see the same version. We have site-wide caching at Moz. We get somewhere around 2 million visitors to Moz.com each month, and in order to load our site faster, we don't update everything on it in real time. One of these things is MozPoints, which are database driven and refreshes to that database take time. There's a ton of studies about site speed out there that tell you things like 40% of your visitors will leave your site if the page doesn't load within 3 seconds. It's great that you care so much about earning MozPoints. They are definitely being kept track of just fine, even if your page due to multiple layers of caching doesn't appear so, it just means that those points don't show up right away. And yes, sometimes that's a week.

Thanks,

You're not the only one who's frustrated. Unfortunately, this is what happens when we're using essentially a free service. They can change the game on you at any point as they own it and you don't even have a paid stake in it. This is one reason why at Moz, we heavily invest on our on-site community like this q&a forum, YouMoz (our UGC blog), and the comments on both our main blog and YouMoz.

I do think it's worth exploring other plug-ins and working in the nuts-and-bolts of site speed. Even though WP plug-ins are very helpful, it's always good to know the details of what's happening as much as possible. I'm not exactly sure how W3TC works -- I've never used it or any other site speed plug-ins personally for WP -- but it's possible it can't optimize everything or that it's working the best it or any plug-in can.

If your brands are enterprise level, Hootsuite has extremely impressive, but expensive tools.

Rival IQ is the best for keeping up with the competition.

Rowfeeder is slick for pulling in hashtags and the like to comb through.

Meshfire's doing interesting things around finding influencers and creating Twitter lists for you, but depends on size and scope.

Google often treats each iframe as it's own html page. Though they say that they try to link the iframe back to the page it's being displayed on; from my experience, this does not seem to happen very often. So, yes, it would give linklove from x.com to z.com. Though beware as it's going into gray hat territory.

And I did some digging into ours at Moz, and the person that it's set to used to work at Moz. So we should probably fix that.

Check out this post: Which Type of Link Anchor Text is the Most Effective? [An Experiment]

Unfortunately, our site was never set up right after our rebrand to moz.com so I can't see the data and it's not something I've used before so I cannot give a recommendation on value of data. Just because we're not using it doesn't mean it wouldn't be or couldn't be of value.

Have you looked at Google Insights for Search? It gives you the ability to drill down further into regions, which Miami is definitely one you can use. Doing a combo of Insights and Adwords should give you a good idea about your keywords and the volume. And actually, Insights will only show you terms that give enough traffic to be relevant.