Welcome to the Q&A Forum

The feeds definitely have impact on SEO as its the main data that helps them organize and list your product on their engine. Make sure the title & description has the important keywords (short + long tail ones). Don't do keyword stuffing though as it could just be discounted. Google doesn't crawl your website to pull the data, so you need update the feeds as frequently as possible - making sure the price and other details are up to date. Another factor that affect rankings: Reviews (Google checkout reviews & 3rd party reviews). As I keep saying, reviews are the backlinks when it comes to Google Shopping.

These are both helpful answers, thank you both. Ryan, in answer to your question, the products are all the same with different designs. Unfortunately right now I don't have the option of recoding the site so I am trying to work with what I have. Thanks again! Shara

Shara, I would approach the changes like this: For your better selling products and products you want to sell better (think about that last one in terms of what makes you the most money, is easiest to fulfill, least headaches, etc.). Work on those first. If you have something that is really moving, be careful and slowly implement the changes. As to what needs to change, I think you need to approach it from not changing each page as much as seeing what can be done to the site. It is a Drupal site as I recall and there are ways to work with it. Best

Here's a good quick reference for understanding the difference between broad, phrase and exact matches.

Thanks so much!

I don't think rel=canonical isn't going to help this really (as that's more to do with where you can get to the same 'page' through two different routes). Unfortunately there isn't a way round this other than to produce unique content for each product page - have a look at something like firebox.com for inspiration on producing unique content description... though I suppose there's only so many times you can describe a phone case

Thank you!

Very good answers....thank you!  Will be skipping this idea. Appreciate it, Shara

From the On-Page Analysis help: "The On-page summary automatically generates reports for any of your campaign keywords that rank in the top 50 of your primary search engine. The URL that it grades is the same URL that appears in the search results. For instance, if you have 75 keywords ranking in the Top 50, you should have 75 On-Page Reports. This generation happens automatically within 24 hours of when your rankings are updated." You can find the help here: Web App: On-page Reports SO, in answer to your first question - are any of your pages ranking in the top 50 for any of your keywords? You can also run an On-Page Analysis on any page against any keyword by using the tool from the "Research Tools" menu. It's here: On-Page Report Card Hope this helps.

Ok, that makes sense.  So that is why the A and the F...understood.  Thanks so much!