Welcome to the Q&A Forum

Hey Nick,

I hope my post is insightful, not demeaning.

You appear to have a specific (really low) CPA in mind while wanting 50 (high amount) leads a day. Without knowing your industry or target keywords, it's hard to comment on volume (leads) and CPA.

However, If you can generate 50 leads a day with certain keywords in PPC campaigns, then other people can too. If other people can, it drives up the price of your CPA. Thus, a low CPA and high number of leads is typically not reasonable.

I applaud you for tracking CPA and desiring a lot of leads. If you want 50 leads, assuming a 1% Click Through Rate and a 2% conversion on the clicks, you would need 2,500 clicks PER DAY and 250,000 impressions PER DAY. These are rough, industry standards but I hope this is insightful for what you're asking.

PS, Google doesn't call people trying to sale them. I second what Bruce said.

Thanks,

It appears the disavow tool dropped me out of the rankings. And I deleted in and appeared to be right back in the rankings.

Thanks,

Bruce,

We were #1 on local Google Places. Everything is linked up and running fine. We've been #1 for quite some time so it can't be that.

I've totally deleted the disavow file. Should I request a recrawl of our home page?

Thanks,

Sorry, this has been worked out.

I agree with Andy on this one.

Something else to think about is people want to talk to a decision maker. Well, an agency is not the decision maker at the company. At times when this is relevant, it helps to have a @mycompanydomain.com email address as to be taken seriously.

Thanks,

Honestly, I don't think anyone can respond to that because it depends on your experience, talent, and what you think is fair.

Thanks,

Thanks Erica!

Sounds like I want to move forward with Moz Local for most of our customers.

Awesome feedback.

Can you let me take a look at it? Feel free to private message me.

Thanks,

Gotcha. You solely focus on Moz Local.

Does anyone use any other service besides Moz Local?

Thanks,

For brands that have a budget to pay $600 / year for valuable backlink directories, would you recommend Moz Local + Yext?

I would like to hear some feedback on marketers that use Yext.

Thanks,
Cole

"you don't want to go changing your page titles frequently"

Very good thought too Andy!

Hi,

If you're changing the Page Title to represent an accurate keyword for that page (or what that page is about), then I would suggest actually changing the URL (or in this case allowing the URL) to represent that targeted keyword.

For example, I have a page about an alzheimer's game for people diagnosed with alzheimer's. My page title will be "Fun Alzheimer's Game for Loving Family Members with Alzheimer's." My URL may be "fun-alzheimers-game-for-family-members.  (something along those lines - I am creating something here that may not be accurate of course).

So you would want your URL and Title Tag to be not necessarily be exactly the same (although plenty of mine are) but very, very similar to tell search engines what this page is about.

Keep in mind that if you do change the URL (from changing the Title Tag), to do a 301 redirect. That is to tell search engines that the old URL now is this new URL.

I hope this helps.

Cole

So you have old URLs; have they been changed already?

I'm assuming not since you're getting great traffic from organic. If that's the case, why change them? There appears to be no problem unless I'm missing something (assuming you haven't changed the URL).

This may be a question for developers that have more knowledge.

Thanks!

That's really unfortunate that you can't get access to the landing page to determine keywords / content.

But yeah, I'd go with Google Places for Business and fill out all the information and get 5 reviews to become rated with the goal of being at the top of Local Search Results. In my experience, you'll have to ask 20-25 people that you have done business with to get 5 reviews.

Good luck!

robots.txt:

Disallow:

/wp-admin/

/wp-content/plugins/

Then, deindex them as mentioned in the first response.

Let me make sure I understand your question. You have migrated several (old) URLs into one (new) URL.

I would simply 301 redirect any old URL to a new URL that relates. For example, example.com/product-a-123-xyz.html is 301 redirected to example.com/product-a

You don't have to worry about what articles, bookmarks, etc. have the wrong URL because they are now redirected to the correct URL to maintain link value.

Do not 301 redirect page A to Page B that does not relate.

If you have any other 404s that come up via GWT or Moz and you have a relevant page for that 404, then go ahead and place a 301 redirect in. I would monitor this weekly (every Monday for example). It shouldn't be more than 20-30 to go through at most and that way you continue monitoring link value.

Does this answer your question? I hope this helps.

I'd be interested to know this as well. As far as local SEO, see my other posts on your other question.

Thanks and look forward to seeing responses

You can still do Google Places for Business and build reviews.

Often times the parent company will give you a subdomain, I'd try that. Or they have a page within the website dedicated to that location. There's several options here. I'd communicate to the parent company.

As far as link building, ideally you would want to send links to the subdomain (assuming they will give you one).

Thanks all.

Hey Tom,

The keywords we are competing for aren't very competitive.

Two follow up questions:

1.) To what length should we change the content? For example, is it a matter of a few words (location based) or is it more of altering each content on the page. I guess my question deals with the scope of the content change.

2.) Is there a way to let Google know we own all the websites? I had href lang in mind here. This may not be possible; I just wanted to ask.

Tom, thanks so much for your help.

Cole