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thanks I suspected that this might be the case. The only other major consideration is whether or not to create a site with which I do not have to rely on a hosted site-builder but not sure what my options may be in this regard.

I should have been more specific. My website is provided by a company in Canada and the host server is located in the US. If I move to a different company I will essentially have to build a new site with the same (as much as possible) content as I now have. The new company is located in Canada and the server is in Canada. Not sure if this will make a difference?

After increasing suffering down time from my current website provider, I am seriously considering finding a new one. My only concern is the effect on SERP. Does anyone have any experience with this and what to do and avoid?

Makes sense, thanks Alan

I have heard it argued recently that the use of structured data such as schema.org to identify your business location on a website should help SERP in local search. Why is this important if the location is clear on the website and why should it make a difference if the site is already showing well in local search?

Until a couple of months ago the predicted SEO Moz ranking for a specific keyword was fairly close to what I actually experienced with my website. However, since then the correlation has not been good. For example, according to SEO Moz I am ranked #1 for a specific keyword with google.ca and google.com yet my site actually shows up consistently at #3 for that keyword. Has anyone else noticed this divergence?

thanks very much Phil, the link was extremely useful

I used the pro model of what you mentioned and it did not detect the majority of my videos

Anyone know of an effective program to create video sitemaps. I just used pro xmlsitemaps.com and only two of my many videos showed up in the sitemap

Is there a way of having videos show up in google instant preview? Right now all I am getting is a blank space

thanks Steve - makes sense but Yelp is not used in our area and it has virtually no visibility. While google place pages do they are regularly being merged with other similar but unrelated businesses and my colleagues and I are close to deleting them given all of the problems. I will give some thought to some other platform.

Thanks for the inputs. In terms of the 5 star / review issue I was focused on the service that I provide and having it rated by clients. New clients sometimes ask where they can go to see reviews.

I have been considering adding a 5 star review capability to my website. Are there any good ones that I can add with either html or javascript? I do not have a wordpress site. Any experience with increased conversion rates with such a capability? Also, do any have the capability to show up in google search results?

Would be interested on some perspectives on link relevancy versus page and domain authority in terms of importance for SERP. How important is the relevance of the site linking back compared to the page and domain authority of that site

This provides a perspective that I had not thought of. In essence the SEO Moz rankings, therefore, must be predictive but not based on actual rankings

I recently created a google + page (personal and business) but notice that while I can create circles for my personal page the business page does not work the same way. Is there a good reference for making more effective use of this new social platform?

I am confused. The SEO Moz ranking reports state that my site show show up in a specific position in SERP for a specific keyword yet when I google the keyword the ranking is different. Are these ranking reports merely indicative or are they supposed to be accurate?

thanks very much for the inputs - this will help me in the future

the keyword is moderately competitive in our area

Any thoughts on how many blog posts per page are enough for SEO? Assume about 800-900 words per post.