That refers to the number of inbound links, linking domains, and linking C blocks that point to a specific page.
Basically getting more links to your page about blue widgets will increase that pages rankings.
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That refers to the number of inbound links, linking domains, and linking C blocks that point to a specific page.
Basically getting more links to your page about blue widgets will increase that pages rankings.
Our site is doing the same. EZWatch-Security-Cameras.com
Restructuring allows you to organize your content into "Silos" and eliminate some of the unnecessary links through JSON objects, iframes, and nofollows (some debate there on which is optimal).
The Downfalls: There will probably be a 30-90 day dip in traffic but if you do page-to-page 301's it won't hurt nearly as much. Anytime you change URL's you are likely to see some inbound links drop off, but that happens when the pages don't change, so it's going to be minimal. Sure, 301's might drop some of your PR during transfer, but only a minimal amount according to matt cutts.
The Benefits: Organizing your content into silos and pruning cross-category links will allow you to control the flow of pagerank and anchor text much more effectively. Bruce Clay has a huge amount of resources on this, and they even cover it on their blog.
Will it be painful? Yes.
Will it be worth it? Yes.
I don't think that google would penalize one site because it shares a common owner with another site of poor value. However, it's likely that the common owner utilized the same tactics across all sites and something THEY have done could have caused the penalty.
As far as the ban on AdWords, again, I don't think it would negatively affect a site right out of the gate.
If you've been banned from AdWords and you have multiple sites suffering a penalty, It sounds like there's an issue with the overall approach to SEO.
Google says they don't count nofollowed links, but of course they say a lot of things. If it's a link you really expect absolutely zero traffic from, don't waste the time working for it. That being said, if you're building links that will never drive traffic, maybe you should rethink your link strategy.
The +1 button was intended as a positive ranking signal, and I don't think it will ever hurt your rankings. Bruce Clay jokingly referred to it as a +1 to load times, and that's where you might see the difference.
The "block site" option, on the other hand, can be a negative ranking signal when it's used frequently for your site.
Using CSS Absolute Positioning.
You need to add a hook to the P tag, such as a class or ID. Then make room for the paragraph at the bottom of the page by placing some sort of spacer there, like an empty div with fixed width and height.
Copyright notices are really just a signal for the users, and to say "don't steal our stuff" in somewhat of a non-forceful way. People can generate the year automatically, but sometimes they just forget to include it.
Is it a big deal to have an older date? Probably not. Google has a number of other ways they could check a page's freshness aside from a completely arbitrary copyright date.
An interesting note about copyright, you don't really have to display a copyright notice in the first place. As soon as you create something, it's already considered "copyrighted."
The most common services we see through addthis are actually facebook and email.
zharriet has a good point. You could really do the same thing with a few icons and skip the javascript.
Recently google has really downplayed the importance of exact match domain names. If the domain name is newly registered it probably hasn't earned any links yet, and therefore wouldn't pass any SEO value.
I've seen some minimal numbers, probably just a few +1's on my company's homepage. I think as google+ becomes more popular (which I think it will), people will start actively using the +1 button.
The SEO Toolset from Bruce Clay is $29.95/mo and it includes an on-demand ranking checker - http://www.bruceclay.com/seo/tools.htm
I'm not sure about the PDF export, but it definitely does Excel.
I would request that they create a special email address for you, such as nomad(at)site(dot)com and use that for the facebook business admin.
As mentioned above, fan pages have a lot more useful tools. You can see some cool examples at facebook.com/redbull and facebook.com/cocacola
Not specifically, but with the rel=canonical tag, it should ignore them.
Google views the canonical tag as a guideline, not necessarily a command. They do this to prevent people from shooting themselves in the foot by misusing or improperly applying the tag. It may be useful to still have pages crawled regardless of the canonical tag.
I suggest that you ignore the warnings for canonical pages and focus on the others. Perhaps SEOMoz could build some logic into their crawls to handle this in the future.
The search engine spiders will look at a page to determine if something has changed. If there is a 10% change in body content, then it might not require a re-index for the spiders. If the heading tags change, then it might deserve a refresh.
I think your link will be indexed eventually, but if nothing else on the page changes, it's going to take longer.
Open Site Explorer should display the Page Authority and Domain Authority scores for the inbound links listed. Those scores are out of 100, and the higher they are the better. A quality link could have either a comparatively high Page Authority, Domain Authority, or Both.
1) Best way to redirect all new URLs sitewide
Page to Page redirects is the best solution, even though it's a major pain. I would take a look at your traffic data for at least the past 90 days, possibly even further, and create a 301 map from every page with inbound traffic to the correlating page on the new site.
2) The prudence of heavily editing product listings at the same time of redirecting the URL (i.e. updating product descriptions)
If you're up to it. However if rankings drop then you won't be able to track it back to a particular change.
3) Site structure: Should I strive to keep the new site link structure as similar to the old as possible?
If the current site structure converts well, then maybe you should stick with it. The nice thing about switching to a new platform is it's a great opportunity to reinvent your site if you feel like it needs it.
4) Resources or guides on transitioning a site from a SEO perspective
This article might be a little dated, but it should point you in the right direction. http://www.seomoz.org/blog/10-things-relaunch-your-website
Good luck!
'm thinking that by linking out to Mobile Casinos and Polish Rock Bands, he's probably losing credibility.
If you're in position one, you probably want to hold onto it. I don't think it would hurt to do something like that but I wouldn't worry if you're fairly competitive already.
I think the real benefit might be in picking up some long-tail keywords if that's what you're going for.
A great article. I'd suggest you read through that post completely.
It sounds like you want to find some way of integrating the videos with their current e-commerce site, but you don't want to push the category links below the fold and ruin the user experience. Is that correct?
I think the best way to do that would be to way to do that is to have a separate page for the video and transcription, as well as the sharing icons, etc. Then, create a thumbnail image to place on the relevant landing pages and include a short description so that it fits nicely within the site flow, but doesn't move the content too far down.
Another option is to have a link to the video page using a header banner (468x60) or similar with a clean call to action. That would only push the page content down 70 or so pixels.