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We have noticed a  noticable (typo correction) drop in Adword sales since switching to the new Google Shopping Campaigns in Google Adwords.

I have just posted a comment to a Fellow Mozzer on here, as this reflects in his question too.

Has anyone else noticed this?

Hi

Are you running Adwords and Google Products?

Have you switched to the new Google Shopping in Adwords?  If so this could be the problem. If you have switched (as everyone has too during August) a significant drop in sales coming from the new shopping campaigns in Adwords might be the source.  We have noticed this too and spoken to Google Adwords about it.

Worth checking this out, as this might help?  Check GA to see conversions by channel

Bruce

What might be interesting to check out is this: Is this now the genuine real traffic that the site generated and therefore is now realistic?

Often when problems are fixed, what you start to see is the real figures behind the site.

Check GWT and also GA to see if the two are matching trends.  Often impression are only that, impressions and what matters is the real bottom line. Those who engaged and purchased might be found to be equal to that of before, although you mention that take is down 40%.  Although if keywords are still at No1, then somethiing appears to be not quite right in the numbers.

Without knowing the industry, seasonal flutation can be that dramatic, due to rain, snow, sun etc.

Validate the data from all sources and cross match to get more evidence

Just a few thoughts.

Bruce

Hi

It will be the same as putting on the main domain.  It will get crawled as part of the main site.  Blogs tend to site on sub domains, so start with www.blog.xxxx.com  or the shop could be www.shop.xxxx.com

Bruce

Hi Dan

Google Images, we don't use any plugin as this is not needed.  Google is excellent at picking up new content and images from our site, hence why we ensured the Alt Tags where used properly, using more narrative in the Alt Description to properly paraphrase the content of the image.  The image links are already in the crawl results.Normally images appear on Google Images in about 48 hours after we post themBruce

HI

Do you have a blog?  If so is it on your site sub-domain?  Create new blogs regularly and google will pick up the new information and crawl more often.  if the blog is linked to your current site that is good enough.

There is not much more you can do with products, but you can certainly make the core pages seasonal, so adding new content for each season which give the site a fresh updated look without trying to re-invent the wheel.

Bruce

Hi Dan

From what we can see so far, taking out the Keywords dropped impressions over the course of a week.  We put them back in but reduced the instances as per Moz page checker.  We are still over the recommended level of keywords, so we will see what happens over the next period.

Due to various issues that we cannot resolve via normal SEO techniques we are rebuilding our online site, but we are planning to reduce the amount of products on a page and removing Alt image tags where possible.  We used the correct Alt image tag as a way to catalogue the images internally but this doubles the Keyword count instantly

What we have found with Brand searches, that customers find us via text searches or via image searches, as they might not know the style code, but know the brand and will click through via the image.

It would be great if we could register the nature of our business with Google in a way which is not so subtle as them having to work out we are retailers and this is a shopping site.

Will keep the post updated with new results as the appear.

Bruce

Not sure of all the facts so very hard to make a call on what to do.

Initial thoughts:-  Why is moving warehouse stopping ordering?  If this is because you cannot ship fast enough, extend your lead time to ship to cover these days.

To recreate an old phrase of "Out of stock is out of business" to "Offline is out of business"....if a customer makes the effort to get to the site and then cannot buy, what is stopping this and is the reason really really valid. Can you give a few more details about what why and how come?

Warmest regards

Bruce

Hi Johnas

In our view add it to the main site.  If you go for a split solution you dilute all the great work done from both sites.  Adding a shopping section to the site will add more traffic to the XXX.com site and therefore will also bring in product specific links and recommendations.

There are some very learned colleagues here on Moz, who will be able to offer more thoughts about your thinking.

As always with SEO, distill the essence of your company and present it in a unique way.  Unique in respect of making sure all reading material is written with your own words, with a moderate sprinkling of keywords.

Adding your ecommerce to the site enhances and leads the reader from reader to buyer

Hope that this helps

Bruce

Hi

We have a similar problem, but as a retail store selling Brands.  Often Moz shows us keyword stuffing possible problems, but as the brand name is in the product title, it is really hard to drop the level of mentions.

Example: XXX Brand and Keyword.  Product XXX  Trousers.  Image XXXX-150011409900-F.jpg

If we then create lovely natural content using the Keyword a few times, we are up to 20 keywords before we even add the content tree.

A tricky problem for Brand based keywords, but in very niche markets the Brand is critical as part of the end user search.

We are not 100% sure about how to deal with this ourselves, a few experiments have removed key search terms and we have had to put them back in as the impressions in GWT dropped 75% without them.

Any other experiences and possible solutions would be really useful

Bruce

Hi

Many thanks for all the input we have had from the Moz expert team here.  We have had some great thoughts and we have finally decided that we need to move our site to an new provider and to go back to one single .com site for all our global traffic, as we cannot get round possible duplicate pages as we cannot use canonical nor alternate links with our current website provider and this has meant a big rethink in the last couple of weeks.

We where running two sites, .com which has been running for 7 years and a .co.uk site which was dormant since 2007 until 2013 and used from last year to serve our local customers.

Domain Authority for .com 19 and 23 for .co.uk

Our new site will serve 3 currencies so we can offer £ $ & € without the need for duplicate pages or local pages.

We plan but are flexible about using a 301 from the .co.uk site to the dot com. and have enough data to ensure we can do all 301 redirects at page level from our current .co.uk site to our new .com site.

Can anyone provide any SEO tips on ensure we grow our rankings when we make the switch in about 3 weeks.

Many thanks

Bruce

Hi

We submit our xml site maps daily automatically anyway.  Leave a copy on the site to be crawled, but by submitting the site map it ensures that the Google Index is upto date without waiting for it to be crawled.

There are plenty of bolt on sitemap generators which will automatically send the sitemaps, without manual intervention.

Bruce

Hi

We use wordpress and have set our settings to "Admin must approve comments"

We get hit all the time with spammy comments, our top tip would be to ensure that you never allow comments to be published without Admin approval.  Therefore you can delete them (edit) on the Blog back office and mark them as spam and links can never be established in the first place

Bruce

Hi

Compare both Pages, check keywords in both pages and see where they appear in each. Title, URL, h1 etc. Content. If contact us is stronger than the keyword then it might rank the page higher.

Hope that helps

Bruce

Hi Sarah

You will end up with two Google + pages, One Google Business Page and also a Google+ Page.

The Google Business page is very important as this is the one that will be verifyed to your website and old Google Places pages.  It is very very confusing.  All our posts on Google Plus go to our page and not to our Business and there is no way to join the too

Google have just launched a new update which starts to map locally to Business pages via local search, for example Timberyard London.  This then also brings in all your Google+ Business info, maps etc. Join a few of the groups and recommended is "Google+ Resource", you have to request to join and they are really helpful.  Create circles and share content from your sites via G+ on your site. Google Plus is very much part of Google search too, so if members of your circles are logged into Google plus too, then when you post, you posts up in any related search results, normally quite high on page 1.

Worth researching and learning more to get the most out of G+, as it looks like it is going to be very important in Googles effort to keep content fresh, new and unique.

We have two sites .com and .co.uk. Both are selling sites and the .com sells in $ and .co.uk in £s.
75% of the text is from the .co.uk site and used on the .com site.

Each site has 6000+ pages, 4000+ contain product descriptions that are identical.

We have looked at canonical and hreflang, but neither seem to fix the problem of duplication issues. We can add into the product detail master page rel alternative, but this will not fix the other potential clashes on the other pages.

Can anyone advise if we can add a site wide html to each site or one that will fix this.

Many thanks

Many thanks for this

Can anyone give some guidance in which setting we should use for the .co.uk sites when setting up our campaigns?

Google GB or Google UK etc.

Many thanks