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Oh, I see, that does make a difference.

What kind of relationship do you have with the partner websites?

I wouldn't remove the pages. Can you archive all of the videos into one page, create a video sitemap, redirect all the existing URLs to that central archive, and then add a Hero video or slideshow at the top encouraging visitors to check out the new content? If you're still getting traffic from customers to those pages, the main thing is conversion and getting them into someplace valuable for them and you.

UPDATE: just read in another comment that you're getting rid of all videos on the site. That's an inhouse decision but I must say if you abandon all of these pages don't sacrifice the link juice, at least redirect the URLs to the homepage.

Googlebot is most definitely able to run scripts: http://www.seomoz.org/blog/just-how-smart-are-search-robots How is your link positioned inside the script? Is there visible anchor text anywhere in the widget/pop-up window?

"is it still ok to go do a redirect, is there any harm in this" Not at all. Older content pages that are being deprecated are redirected to other pages all the time, most usually to the home page.

"And I guess moving forward we would have to do a redirect every season as the product names stay the same."

That's a different story... I'd actually consider new taxonomy/IA altogether. Do older products still receive support/service? Customers might want to find the product they'd had if they have service questions.

Anyway, good luck, let me know how it all works out!

They  no longer appear in searches as we put a "no follow" on them..that is fine we don't want to rank for the older product but the URL has history if you will.

I assume the old pages had some external links from product reviews? Since you want to harvest that link juice for the new pages, if you don't want to do a redirect you can set rel="canonical" on the old page to the new pages; though that means the older products will still be visible in SERPs, the SE juice would pass to the new. Better though to redirect to equivalent product pages.

Noticed there's no sitemap, or at least it's hard to find... http://goo.gl/ULW69

Also, I googled "Machete 1213" and got this as #1, as we would expect: http://ridesnowboards.com/snowboards/machete-1213

What EGOL said. It's a given that almost any post author will eventually write elsewhere, and in all likelihood will leave your employ at some point while the post lives on.

"AuthoredRank" is going to be more important in some industry spaces than others.  I can envision some "retainer" arrangement being necessary for continued company presence within an ex-employee's linked profile. That is, once the author leave said company, there's no reason they can't delete the reference/citation from their profile and remove the value of the rel="author" altogether, and of course the rich snippet disappears. If the author achieves enough of an audience or authority, and that helps with direct or search traffic, we may just see ex-employees needing some form of contract. It is their personal profile after all...

Hi Melissa,

A few clarifying questions:

1. When you say the older products are not ranking, do you mean they aren't appearing even for brand and product-specific searches?
2. Do I understand you right, that you've got new URLs for old pages (product pages) but the older URLs aren't 301 (or 302) redirected to the new URLs? If that's the case, then yes, not redirecting from the old URL to the new one would affect the rankings of those pages.
3. I assume all internal links and sitemap were updated to point to the new URLs, and that there are no internal links pointing at the outdated URLs?
4. What is the textual difference between the canonical URL of the older products vs. the newer ones?

I'd need to see the actual site to be able to understand more clearly. Would you be willing to put up screenshots or link to an example of an older product that is not ranking anymore? (Perhaps with an example of the older URL too?)

Hi Nirav,

Have you read the "Beginner's Guide to SEO," here on the Moz site? It's a valuable step by step plan...

The tools here help you with every stage of the process, from crawl tests to backlink profiles (in Open Site Explorer) among other things. Within the Guide you'll see helpful tips directly related to tool usage.

It does make a difference.  I agree with your preference to set it to generic "en":

http://support.google.com/webmasters/bin/answer.py?hl=en&answer=189077

"If you have several alternate URLs targeted at users with the same language but in different locales, it's a good idea to provide a generic URL for geographically unspecified users. For example, you may have specific URLs for English speakers in Ireland (en-ie), Canada (en-ca), and Australia (en-au), but want all other English speakers to see your generic English (en) page. In this case you should specify the generic English-language (en) page for searchers in, say, the UK."

What kind of backlink profile do you have on these pages?

If you have no high-relevance links to speak of, just redirect the pages to the most relevant category or product page. If you have relevant links that pass some value to the domain, build the pages up with fresh content, deprecate the video, and update the meta and sitemap.

This. The aggregator's big win could be fulfilling their role in the form of a media publisher and community hub, serving as a nexus for honest and objective opinions. Aggregators are a form of retailer except that the customer purchase is information exchange. When they abandon this opportunity and instead supply subjective info that doesn't put the consumer first, well, this is what makes the organic results such a polluted mess.

As I hadn't had a response I neglected to add this update.

Within Google+, if you share to specific circles, anyone that you've added to that circle will receive the message "John Doe shared this directly with you."

I had shared the aforementioned waterfront photo to my "inbound marketers" circle, as almost all of them are were SMX Advanced attendees, and thus knew the adjacent Bell Harbor Marina by the conference center. The individual who whined that I was "spamming" him received a + notification that I shared this photo "directly" with him, although in reality it was to my circle.

It wasn't clear what had happened at first because I am not in his circles, though I had added him to the inbound marketers circle (he's definitely out now).

If you've set your settings up so that you'll receive no notifications from people you haven't added to circles, you won't see messages like this. It's interesting to note that if you send messages to people you've added to circles, they will see the message that it was shared directly with them. **I think this is a bad user experience in Google+, as it creates the impression that a message actually sent to a group/circle, was sent individually. **

The attached image shows a person who sent a message to her Social Media circle (of about 300 people), but looking at the verbiage "Shared a post directly with you," one might think it was a direct individual ping.

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Hi Kyle,

Just wanted to add that on Facebook, it's a violation of TOS to draw a winner at random from the list of fans/likes. In order to contact the winner, you'd have to obtain their email address after they have had a chance to see the rules of the sweepstakes/contest.  I know a lot of companies violate this ("Enter to win, just click like and we'll draw a winner!") but it's definitely against policy. And you never know when they'll get around to enforcing it.

A day ago I uploaded a photo of a US Navy ship mooring at Bell Harbor marina, which is across from my office (near the conference center site of SMX Advanced Seattle). A rude comment was posted by someone from Germany accusing me of sending this to them personally, offended because he's anti-military:  "Don't spam people pal." I blocked him.

So, since it was uploaded to my public stream and shared to my circles, I have no explanation as to how this could happen. If someone in my circles shared it to him, I suppose it could look like I sent it to him, but I haven't seen that happen before. Anyone else see behavior like this?

UPDATE: because this person was within one of the circles to whom I shared this photo, he received a notification that I'd shared it "directly" with him. See comment below.

Would it be possible to create a category page for the product type, and represent the models with expandable divs?

If you have to maintain separate pages for models with unique feature sets (separate SKUs) one tactic you could employ is to rel=canonical the individual product pages to the main category page.

Other questions: are the images unique: is the alt tag unique for each image, and filename?  Is there a distinctive SKU or model name which can be part of the canonical?

I had a similar situation with an audio product manufacturer. Some speakers were sold as pairs, some as individual units, some where identical product information except for color. Our solution was a a change towards category pages, since for the most part that was better for retail partners discussing our products in general, and it was easier to handle the issues involved with product end-of-life.

Clearly the most important factor in social bookmarking success is the number of upvotes or shares/re-posts of a link. The more active networks will obviously do better: I only intend to ask if there is one that seems to have a lot of value that isn't making headlines...

Widgets such as AddThis, ShareThis, Add to Any, SocialTwist, etc. often are set up within pages to include hundreds of social bookmarking/networking sites that don't seem to get much action, if any, from the average user.

Just to open this up for discussion: in the USA, most of us know and use Delicious, Digg, Reddit, Stumbleupon, as well as major social networks (need I list them?) within our social bookmarking activities. Internationally, clearly there might be as much or more interaction with Hi5, Orkut, Friendster, Mixi, Hyves, Skyrock, depending on the nation.

So here's the question: is there a current social bookmarking site or network that you believe should get more attention globally by virtue of the value of the traffic or backlink benefits it provides? Is there a "sleeping giant" or a "poised to pop" network or bookmarking site that you've got your eyes on?

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